If you're planning to hit the slopes this winter season, choosing the right snowboard brand can make a significant difference in your overall experience. With technology advancements and innovative designs, brands today offer a wide range of snowboards to cater to various riding styles and skill levels. From top-notch durability to enhanced performance features, the options available are more exciting than ever before. Dive into our comprehensive list below to discover the best snowboard brands that stand out in the industry today.
Illustration of snowboard
Best brands of snowboard in 2025
Burton
Burton Snowboards is a leading brand in the snowboarding industry, commanding a significant market share of over 40% and sometimes as high as 55% in the snowboarding equipment market. Founded by Jake Burton Carpenter, the company has maintained its industry lead in technology and quality since its inception. Burton's commitment to delivering high-quality products, innovative designs like the Channel mounting system, and its strong brand reputation have contributed to its dominance. The company has also expanded into other extreme sports products, including surfboards and skateboards. With a growing market projected to increase at a CAGR of 7.5% from 2020 to 2027, Burton is well-positioned to continue its success. For a detailed insight into Burton's market strategy and competition, visit their competitive analysis page.
Lib Tech
Lib Tech is a renowned brand in the snowboarding industry, known for its innovative and high-performance snowboards. As part of the global snowboard equipment market, which is expected to grow at a CAGR of 4.2% from 2024 to 2033, Lib Tech continues to be a key player, especially in the split snowboard segment that is forecasted to reach $515 million by 2030 with a CAGR of 6.2%. Lib Tech's products cater to both professional and amateur snowboarders, contributing to the rising participation in snowboarding, which has seen a 20% annual growth rate in participants. The brand's commitment to quality and innovation aligns with the broader trend of increasing demand for specialized snowboarding equipment, driven by events and competitions that attract sizable audiences. Lib Tech's presence in the market is further strengthened by its inclusion among other major players like Burton and Rossignol.
GNU
GNU Snowboards is renowned for producing some of the world's best snowboards, committed to innovation and progression since 1977. The brand is favored by professional snowboarders and enthusiasts alike, contributing to the growth of the snowboard equipment market, which is expected to expand at a CAGR of 4.2% from 2023 to 2033. GNU's products are part of a broader market that saw 29.9 million participants in the U.S. alone, driving demand for high-quality snowboarding gear. The brand's focus on team and performance has made it a staple in the industry, particularly in regions like North America, which holds a significant share of the global snowboarding market. GNU's commitment to excellence aligns with the increasing popularity of snowboarding, which is forecasted to continue growing over the next decade. For more details, check their official website.
Arbor
Arbor Snowboards, operating as Arbor Collective, is a prominent player in the snowboard industry, known for its high-quality and environmentally friendly products. With a revenue estimate of $1 to $10 million in 2023, Arbor Collective has established itself as a significant competitor, although its market share is smaller compared to larger sporting goods stores. The company, based in Venice, CA, employs between 10 to 100 people and has a growth rate that reflects its niche but dedicated market presence. Arbor Snowboards is part of a broader market that includes other notable brands like Burton, TahoeLab, and Lib Tech, contributing to the overall growth of the split snowboards market expected to reach $515 million by 2030 with a CAGR of 6.2%. Arbor's commitment to sustainability and innovative designs has earned it a loyal customer base.
K2 Snowboards
K2 Snowboards is a leading brand in the snowsports industry, holding a significant 12 percent market share in the snowboard sector, alongside other brands like Ride. As part of K2 Sports, the company has seen strong sales, particularly in non-resort dependent products such as snowshoes and backcountry gear, which have been very strong globally. K2 Snowboards is part of the larger portfolio acquired by Kohlberg and Company in 2021, which includes other notable brands like Volkl, Marker, and BCA. The brand's popularity is reflected in its dominance in the split board segment, a product type favored by backcountry riders for its versatility and performance. With a projected market growth of 4.2% CAGR in the snowboard equipment market from 2023 to 2033, K2 Snowboards continues to be a pivotal player in the industry. For more detailed insights, check out the snowboard equipment market report.
Salomon
Salomon, a leading brand under Amer Sports, is renowned for its high-performance snowboard equipment, contributing significantly to the global winter sports market. In the second quarter of 2024, Salomon's Outdoor Performance segment, which includes winter sports equipment, saw an 11% increase in revenues to $304 million, driven by strong growth in Salomon footwear and apparel, particularly in the Asia Pacific and Greater China regions. The brand holds a high market share in winter sports equipment, including ski, snowboard, and snow sport gear, and is expected to continue its growth trajectory. The global Skis & Snowboards Market, where Salomon is a key player, is projected to grow from $1.564 billion in 2024 to $2.396 billion by 2030, at a CAGR of 7.4%. Salomon's products are favored for their technical features and performance, making them a top choice among both amateur and professional snowboarders.
Never Summer
Never Summer, established in 1991, is renowned as one of the premier independent snowboard manufacturers, known for its high-quality, handcrafted snowboards made entirely in Colorado. The brand is praised by retailers and customers alike for its three-year warranty and commitment to core retailers, although it has recently begun selling a small percentage of boards directly online due to rising costs. Never Summer's products cater to a diverse range of riders, from young freestyle enthusiasts to more mature, affluent consumers, and the brand has successfully brought up notable riders like Chris Corning through its programs. Despite fluctuations in the snowboard market, Never Summer maintains profitability and has a strong market presence, growing double digits annually by taking market share from other companies. The brand's focus on quality materials, craftsmanship, and customer service has earned it a loyal customer base. For more details about their handcrafted snowboards, visit the Never Summer website.
Jones Snowboards
Jones Snowboards, founded by snowboarding pioneer Jeremy Jones, is a leading brand in the snowboard industry, renowned for its innovative, high-performance, and sustainably made gear. The company focuses on balancing unmatched performance and durability with industry-leading sustainable manufacturing practices. Jones Snowboards offers a wide range of products, including snowboards, splitboards, bindings, backpacks, poles, and mountain safety gear, all field-tested and refined using cutting-edge materials and techniques. With a strong commitment to environmental outreach and backcountry education, Jones Snowboards has established itself as a leader in the market, which is expected to grow at a CAGR of 4.2% from 2023 to 2033. The brand's products are highly regarded by both amateur and professional snowboarders, contributing to the growth of the global snow sports market. For more information, visit their official website.
Ride Snowboards
Ride Snowboards, founded in September 1992, emerged as a prominent player in the snowboard industry, particularly notable for its rapid growth and innovative approach. The company went public in May 1994 with an initial public offering (IPO) that saw its stock leap 338 percent within the first year, making it one of the best-performing IPOs of 1994. By 1995, Ride Snowboards was estimated to earn $3.9 million, or 91 cents a share, on revenue of $62.6 million, with projections of a 42.6 percent increase in earnings for the following year. Despite facing challenges in the mid-1990s, Ride maintained its position as the second-largest snowboard company in the U.S., trailing only Burton Snowboards. The company's strategy of limited distribution aimed to give the Ride brand an elite image within the snowboarding world. To delve deeper into their history, visit their company history.
Capita Snowboards
Capita Snowboards is renowned as one of the top producers in the snowboard industry, known for its high-quality and innovative products. The brand's iconic models, such as the Black Snowboard of Death, feature advanced technologies like Thermopolymer Hover Core(tm) and Carbon Fleece Power Shields(tm), enhancing performance and control. With a strong presence in the global market, Capita Snowboards benefits from the growing demand for snowboarding equipment, which is expected to expand at a CAGR of 4.2% from 2023 to 2033. The brand's products cater to both professional and amateur snowboarders, contributing to the overall growth of the snowboard market, projected to reach USD 544.3 million by 2033. Capita's commitment to innovation and quality has made it a favorite among snowboard enthusiasts.
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