Kurta is a staple piece in Indian and South Asian wardrobes, known for its comfort and versatility. With countless brands offering modern and traditional designs, choosing the best kurta can be a delightful challenge. Many shoppers gravitate towards popular brands like Fabindia, Biba, and W for their high-quality fabric and craftsmanship. Zara and H&M have also joined the list, bringing a contemporary twist to this classic garment. Want to explore more top brands that redefine kurta fashion? Find the detailed list below.
Illustration of kurta
Best brands of kurta in 2025
Fabindia
Fabindia, founded in 1960 by John Bissell, is renowned for its high-quality, handmade kurtas and other ethnic wear, produced by over 40,000 artisans across India. The brand has seen significant growth, with its fusion line, introduced in 2006, contributing 30% to its turnover and growing at a 20% annual rate. Fabindia's commitment to traditional craftsmanship and urban market tastes has made it a leader in the ethnic apparel sector, with revenues reaching approximately seven billion Indian rupees in FY 2021. The company's products are sourced from 17 community-owned companies, ensuring rural employment and sustainable jobs. Fabindia's expansion includes 327 stores across India and 14 international stores as of 2020. Find more about their offerings on the Fabindia website.
Biba
BIBA is a leading brand in the Indian fashion industry, renowned for its high-quality and affordable ethnic wear, particularly kurta sets. Since its inception in 1988 with an initial investment of Rs. 8,000, BIBA has grown significantly, achieving an annual turnover of around Rs. 650 crores. The brand boasts over 180 exclusive outlets across 76 cities in India and is available in 275 multi-brand outlets. BIBA received the "Best Women's Ethnic Wear Brand of the Year" award at the CMAI Apex Awards in 2015 and continues to dominate the market with its elegant and traditional designs. With a strong online presence through its e-commerce portal, BIBA has made ethnic wear accessible to a wide audience.
Anokhi
Anokhi is a renowned Indian brand, founded in 1970 by John and Faith Singh, that excels in producing high-quality kurtas using traditional Rajasthani hand-block printing techniques and natural vegetable dyes. The brand works directly with local artisans, supporting rural women through employment opportunities in embroidery, applique, and other crafts. Anokhi has maintained a strong presence for over 40 years, with 25 stores in India and stockists in Europe and the United States. Their products are known for their unique designs, quality, and the use of 100% premium cotton. Anokhi's commitment to cultural preservation and social cohesion has made it a significant player in the Indian textile industry. Explore their Anokhi Cotton Straight Fit Kurta for a blend of tradition and style.
W
W, a prominent brand in the ethnic wear market, is renowned for its high-quality kurtas, which have contributed significantly to the global ethnic wear market valued at USD 77.6 billion in 2020. The brand's products are part of a market expected to grow at a CAGR of 6.3% from 2021 to 2028, reaching USD 126.2 billion by 2028. W's kurtas, often made from materials like silk and cotton, cater to the rising demand driven by the increasing female workforce and consumer preference for traditional yet contemporary fashion. In 2020, the women's segment, which includes kurtas, accounted for around 73.0% of the market revenue. W's expansion, along with other brands, has been facilitated by the growth of e-commerce platforms.
Global Desi
Global Desi, founded in 2007, is a prominent brand in the ethnic wear market, particularly known for its vibrant and playful Indian-inspired prints. As part of Anita Dongre's fashion empire, Global Desi celebrates the modern Indian woman with its contemporary designs. The brand operates over 1,000 stores across four countries and has an online presence in 250 countries, employing 2,800 people. Global Desi is committed to "Fashion For Good," emphasizing social and environmental sustainability. With its affordable and well-made clothing, including kurtas and salwar kameez, Global Desi has become a favorite among those seeking ethnic wear. For more details, you can explore their official Global Desi website.
Libas
Libas is a renowned brand in the Indian ethnic wear market, particularly excelling in the production of high-quality kurta sets, which contribute to over 60% of its business. With a history of nearly ten years, Libas has established a strong presence in both online and offline channels, including its official website, Myntra, and Flipkart, as well as 15 physical stores and over 500 shop-in-shops across India. The brand's revenue has seen significant growth, reaching Rs 500 crore in the last financial year and aiming for Rs 1000 crore in the next 2-3 years. Libas offers approximately 4,000 to 5,000 SKUs, ensuring a wide range of options for customers. Its products are known for their traditional designs combined with modern tastes, making them a favorite among consumers.
Rangriti
Rangriti is a renowned brand in India, celebrated for its high-quality and stylish women's Indian wear, offering a diverse range of kurtas, Anarkalis, churidars, dupattas, and leggings. Known for its unique fusion of vibrant colors and contemporary fashion trends, Rangriti provides long-lasting durability and unmatched comfort, making it a top choice for both casual and party wear. The brand caters to various body types with sizes ranging from Free Size to XXL and prices starting from Rs 480 to Rs 1,999. Rangriti's commitment to customer satisfaction is evident through its responsive service and smooth shopping experience. With its extensive collection, Rangriti has become a go-to hub for ethnic and Western women's clothing. For more information, visit their official website.
Aurelia
Aurelia, a brand under TCNS Clothing Company, has established itself as a leading producer of kurtas, offering a blend of traditional and modern designs at affordable prices. Founded in 2009, Aurelia operates in over 90 cities with more than 500 stores, including flagship stores in Sri Lanka and Nepal. The brand contributes significantly to TCNS's revenue, with approximately 34% of the total revenue in 2019. Aurelia's target audience is modern Indian women, with 53.30% of engagement coming from women, particularly those between the ages of 25-34. The brand's strong online presence is enhanced through effective SEO and paid ad strategies. Learn more about Aurelia's digital marketing strategies.
Chumbak
Chumbak, a design-led lifestyle brand, has established itself as a prominent producer of vibrant and unique apparel, including kurtas, which resonate with the modern Indian consumer. Founded in 2010 by Shubhra Chadda and Vivek Prabhakar, Chumbak has grown significantly, with its revenue increasing by 8% to Rs 71.13 crore in the fiscal year ending March 2023. The brand operates over 50 stores across 20 cities in India and has a robust e-commerce platform, contributing to 30% of its revenue from online sales. Chumbak's commitment to design innovation is evident in its release of around 400 new designs annually. The brand's ability to balance affordable pricing with premium design elements has made it a favorite among young adults and tourists alike.
Jaypore
Jaypore stands out as a premier destination for authentic Indian craftsmanship, particularly in the realm of kurta production. Founded in 2012 in Jaipur, Rajasthan, Jaypore has seen a remarkable 5000% increase in revenue, showcasing its global appeal for high-quality, handcrafted textiles. The brand is known for its curated collections of handwoven and handcrafted apparel, including intricately embroidered kurtas made from luxurious silks and rich cottons. Jaypore's commitment to ethical sourcing and sustainability has made it a leader in the market, with a significant presence in India and international markets, including the United States and the United Kingdom. Its online platform attracts a substantial audience, with over 205,000 visits in November 2024, highlighting its strong online presence.
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