Korean sheet masks have taken the skincare world by storm with their innovative formulas and impressive results. These masks, drenched in nourishing serums, cater to various skin needs, from hydration to brightening and everything in between. The popularity of Korean beauty products has led to a plethora of options on the market, each offering unique benefits and experiences. In this article, we explore some of the top brands renowned for their exceptional Korean sheet masks, inviting you to discover your perfect skin care match below.
Illustration of korean sheet mask
Best brands of korean sheet mask in 2025
Innisfree
Innisfree is a leading brand in the Korean sheet mask market, known for its high-quality and innovative products. The brand's sheet masks, such as the It's Real Squeeze Mask, are popular for their refreshing moisture and ingredients like Jeju Green Complex(tm), which includes Jeju Green Tea, Citrus, and other natural components. Innisfree's products are part of a market that is expected to grow significantly, with the global sheet face mask market projected to increase at a CAGR of 8.3% from 2023 to 2031. The brand's commitment to natural ingredients and effective skincare solutions has made it a favorite among consumers, contributing to the robust growth of the Korean beauty (K-beauty) industry. Innisfree's sheet masks are designed to provide thorough skin hydration and improvement, making them a staple in many skincare routines.
Mediheal
Mediheal, Korea's leading sheet mask brand, has sold over 1.6 billion sheet masks since its founding in 2009 and is available in more than 30 countries. Known for its innovative two-step sheet mask model and signature N.M.F. mask, Mediheal collaborates with world-class dermatologists, scientists, and estheticians to ensure high-quality, effective products. The brand uses 100% automated manufacturing technology to maintain hygiene and safety. Mediheal's products have significantly boosted skin moisture levels, with some masks increasing moisture by up to 55.5% in a single use. The brand has also received numerous awards, including Korea's Presidential Industrial Service Medal and the US$100 million export tower prize in 2018. For more details about their products, visit the Mediheal official website.
Dr. Jart+
Dr. Jart+, a renowned brand in the Korean sheet mask market, is celebrated for its innovative and effective skincare products. The brand, which entered China's market in 2013 and is now available in over 200 Sephora outlets in China, as well as in 31 markets globally, has seen phenomenal sales growth despite market challenges. Dr. Jart+'s products, such as the Cryo Rubber™ Face Mask and sheet masks made from flexible cellulose, target specific skincare needs with powerful ingredients, contributing to the brand's success. The brand's focus on dermatology roots and unique formulations has made it a top choice for consumers seeking high-quality Korean beauty products. Dr. Jart+ continues to expand its global presence, including plans to enter the Latin American market.
Tony Moly
Tony Moly is a renowned brand in the Korean sheet mask market, known for its high-quality and innovative products. The brand offers a wide range of sheet masks, including collaborations like the Squishmallows x TONYMOLY series, catering to various skincare needs such as hydration, brightening, and acne control. The global sheet face mask market, driven by brands like Tony Moly, is expected to grow at a CAGR of 8.9% from 2025 to 2030, with Asia Pacific, particularly South Korea and China, leading the demand. Tony Moly's products are popular for their effectiveness and affordability, with sets priced competitively, such as the 5-Pack I Am Mask Set for $15. The brand's influence is part of the broader trend of K-beauty products gaining global traction. For more information on their sheet masks, visit the Tony Moly skincare masks collection.
Etude House
Etude House is a leading brand in the K-beauty market, particularly renowned for its extensive range of sheet masks, which currently hold the largest market share in the K-beauty products sector. The brand's sheet masks are popular globally, driven by their simplicity, convenience, and the use of natural ingredients, contributing to a projected CAGR of 8.87% for the sheet mask segment. Etude House, along with other K-beauty brands, has successfully captured the attention of female consumers who prioritize skincare, with females accounting for the largest market share. The brand's products are also favored for their innovative formulations and appealing packaging. As part of the broader K-beauty market, Etude House benefits from the industry's anticipated growth to reach USD 187.74 billion by 2030. For more comprehensive insights, visit this detailed report on the global K-beauty market.
Dear, Klairs
Dear, Klairs is a renowned Korean skincare brand that has garnered significant attention for its high-quality, gentle, and natural products, particularly its sheet masks. The brand, founded in 2010, has seen a 20% increase in sales of natural cosmetics in Taiwan, outpacing the average 2% growth for regular cosmetics. Klairs' products, such as the Rich Moist Soothing Tencel Sheet Mask, are cruelty-free, vegan, and reef-safe, containing ingredients like ceramides and hyaluronic acid. The brand's success is also attributed to its strong social media presence and positive customer reviews, which have helped establish it as a trustworthy name in the global skincare market. In 2019, Klairs was awarded over 20 prizes and launched eight new products, further solidifying its position in the industry. For more details, visit their official website.
Benton
Benton, a renowned brand in the Korean beauty industry, is celebrated for its high-quality sheet masks that have contributed significantly to the growth of the global sheet face mask market, projected to reach USD 0.61 billion by 2031 with a CAGR of 8.3%. Benton's products, often featuring natural ingredients like honey and plant extracts, cater to the increasing demand for organic and eco-friendly skincare solutions, particularly in the Asia-Pacific region where the brand's influence is substantial. The brand's commitment to innovation and consumer preferences has made it a favorite among beauty-conscious individuals, including fans influenced by Korean celebrities. Benton's sheet masks are known for their ability to cleanse and hydrate the skin thoroughly, aligning with the broader market trends driven by anti-aging and hydrating benefits. The brand's popularity is further boosted by the rising disposable income and changing lifestyles in countries like South Korea and China.
Missha
Missha is a renowned brand in the Korean sheet mask market, known for its high-quality, essence-infused masks that provide intense hydration and nourishment to the skin. Their products, such as the Chogongjin Geumsul Jin Mask and Time Revolution Night Repair Ampoule Sheet Mask, are popular for their natural ingredients like Korean red ginseng and fermented BioGongjin™, which cater to various skin types and concerns. The brand's use of innovative materials like 3D Air Mesh fiber ensures optimal fit and adherence to the skin. With a strong presence in the Asia-Pacific region, Missha contributes significantly to the market growth, which is expected to expand at a CAGR of 8.3% to 8.9% from 2023 to 2030. The brand's commitment to sustainability, as seen in their vegan-certified and eco-friendly products, aligns with current consumer preferences.
Sulwhasoo
Sulwhasoo is a renowned brand in the Korean beauty industry, particularly celebrated for its high-quality sheet masks. The Sulwhasoo Concentrated Ginseng Renewing Creamy Mask, for instance, is praised for its intensive moisture, firming, and radiance-enhancing properties, with users experiencing dramatically firmed skin and increased radiance after use. The brand is part of the broader K-beauty market, which is expected to grow at a CAGR of 11.3% from 2024 to 2032, reaching a global market size of USD 34.40 billion by 2032. Sulwhasoo's products, including its sheet masks, contribute significantly to this growth, driven by the increasing popularity of K-beauty and the influence of Korean skincare culture. The brand's innovative formulations and luxurious products have made it a favorite among consumers seeking extraordinary skincare results. For more information, visit their official website.
The Face Shop
The Face Shop is a prominent Korean cosmetics brand known for its high-quality sheet masks, which combine science and natural ingredients to enhance skin care. The brand's Real Nature Mask series, such as the Kelp mask, features ingredients like laminaria japonica extract and mung bean extract, providing hydration and anti-inflammatory benefits. Despite some concerns about ingredients like alcohol denat, the masks are generally well-received, with a rating of 4.5/5 for the Kelp mask. The Face Shop's products are part of the broader Korean beauty (K-beauty) trend, which has significantly boosted the global sheet face mask market, particularly in the Asia Pacific region. The brand's commitment to natural ingredients and innovative formulations contributes to its popularity among consumers. For more information, visit their official website.
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