Choosing the right snacks for your baby can be both an exciting and daunting task for any parent. With concerns about health, nutrition, and allergens, it is crucial to select brands that prioritize the well-being of your little ones. Fortunately, the market offers a variety of trusted brands that specialize in crafting snacks perfect for babies' developing palates and nutritional needs. To help guide your choices, explore the list below featuring some of the best brands renowned for their commitment to baby-friendly ingredients and delicious flavors.
Illustration of baby snacks
Best brands of baby snacks in 2025
Gerber
Gerber Products Company is a longstanding leader in the baby food industry, renowned for its high-quality baby snacks and dominant market presence. Since introducing the first commercially successful baby food in 1928, Gerber has maintained a significant market share, with a U.S. market share of nearly 71% at its peak. The company has launched over 240 food products in 58 countries and is known for its iconic "Gerber Baby" logo and extensive research in infant nutrition. Gerber continues to innovate, with recent product launches including a variety of snacks like Lil' Crunchies and Puffs, catering to the growing demand for nutritious baby food. As a subsidiary of Sandoz Ltd., Gerber leverages international marketing expertise to expand its global presence. You can explore their wide range of baby snacks on their official website.
Plum Organics
Plum Organics is a leading brand in the baby food industry, particularly renowned for its innovative and nutritious baby snacks. In the past year, Plum Organics has been the top company for baby food launches in North America, with a significant focus on stage-specific products, multigrain options, and purees made from single ingredients. The brand has seen a substantial increase in baby snack product launches, rising from 17.1% to 26.6% of total launches in 2023. Plum Organics' products are designed to foster palate growth in babies and toddlers, featuring a unique 5-point flavor scale and QR codes for consumer education. The company's market presence is strong, with products available at major retailers like Amazon, Target, and Walmart.
Happy Family Organics
Happy Family Organics, a leading producer of organic baby snacks, is renowned for its high-quality and nutritious offerings. As part of the Danone group, the company has achieved notable growth in the organic baby food market, with a 10-point increase in organic market share from 26% in 2016 to 37.6% in 2021. Their product range, including infant formulas, baby food purees, and toddler meals, is certified by the Clean Label Project and free from GMOs, toxic pesticides, and harmful packaging materials like BPA and phthalates. Happy Family Organics is also pioneering in packaging innovation, such as their Clearly Crafted jars approved for the WIC program, making organic choices more accessible to a broader audience. The brand's commitment to regenerative farming and transparent labeling bolsters its standing as a trusted entity in the organic baby food sector. For more information, visit their website: Happy Family Organics.
Earth's Best
Earth's Best is a renowned brand in the organic baby food market, known for its wholesome and nutritious products that cater to every step of a child's food journey. Since 1985, the brand has been committed to using simple, organic ingredients, avoiding artificial flavors and non-GMO components, and adhering to organic farming practices. This dedication has made Earth's Best a favorite among parents seeking healthy snacks for their children. The brand's products, such as their organic cookies and baby food, are designed to be fun and easy to consume, making mealtime enjoyable for kids. With a strong presence in the market, Earth's Best contributes to the growing organic baby food sector, which is projected to reach $50.8 billion by 2033. For more information, visit their official website.
Sprout Organic
Sprout Organics is a leading brand in the organic baby food market, known for its high-quality, certified organic snacks and meals. As of 2022, Sprout Organics has a 19% share of the $14 million Toddler Meals category and a 5% share of the $410 million Pouch category, with velocities outperforming the category by 33% in pouches. The brand is available in 90% of the organic baby food market, distributed in over 27,000 stores, and has seen a 40% sales growth in the latest four weeks of Nielsen data, outpacing the overall category. Sprout Organics uses only the best, real, and organic ingredients, ensuring no GMOs and maintaining a strong commitment to sustainability. The brand continues to expand its product lines, including new categories such as prepared foods and potentially cereals, vitamins, and beverages.
Beech-Nut
Beech-Nut, founded in 1891, is a renowned brand in the baby food industry, known for its commitment to quality and natural ingredients. Despite being the second-largest player with an 8.7% market share, Beech-Nut has been innovating with its "Real Food for Babies" campaign, introduced in 2015, which emphasizes simple, natural ingredients. The company produces over 120 SKUs, including a new line of 46 products featuring unique flavors like apple & kale and sweet corn & garbanzo bean, all made in their impressive 650,000-square-foot factory in Amsterdam, N.Y. For more details, visit the Spotlight on Beech-Nut Nutrition Co.
Ella's Kitchen
Ella's Kitchen is a leading brand in the baby food sector, known for its innovative and child-centric approach. Since its launch in 2006, the company has consistently delivered strong growth, such as a 17.9% revenue increase to £85.8m in the year ended June 2022, marking its 16th consecutive year of profitable sales growth. Ella's Kitchen has maintained its market leadership by introducing products in pouches, enhancing user experience, and focusing on a 'kids-first' philosophy. The brand has also demonstrated its commitment to social and environmental causes, donating over 600,000 products to food banks and achieving B Corporation certification. Despite recent challenges, Ella's Kitchen continues to innovate and expand its market share.
Happy Baby
Happy Baby, a brand under Happy Family Organics and parent company Danone, is renowned for producing high-quality, organic baby snacks. Their products, such as the Sweet Potato & Carrot Superfood Puffs, are enriched with vitamins and minerals, and are free from genetic modifications, gluten, sugar, and artificial flavors. For instance, their Organic Superfood Puffs have seen a 34% decline in cadmium levels and a reduction in inorganic arsenic, ensuring safer options for babies. The brand has also earned the Clean Label Project's Purity Award, reflecting their commitment to purity and safety. Happy Baby's innovative products cater to every age and stage of a baby's development, making them a trusted choice for parents. You can explore more about their organic snacks on the Happy Family Organics website.
Peter Rabbit Organics
Peter Rabbit Organics is a renowned brand in the baby food market, particularly celebrated for its organic and natural baby snack products. Their fruit snack pouches, certified by the USDA, are made from pureed fruits with no added preservatives, colors, or flavors, making them a healthy and safe choice for infants. The brand's commitment to using local suppliers in Oregon ensures high-quality and locally sourced ingredients. Peter Rabbit Organics products are widely available through various channels, including Starbucks, Amazon, and their own online store. This brand is part of the growing trend in the baby food market, which is expected to reach USD 143.03 billion by 2030, with a CAGR of 6.7% from 2023 to 2030.
Once Upon a Farm
Once Upon a Farm is a leading producer of baby snacks, renowned for its high-quality, nutrient-packed products. Founded in 2015 by Cassandra Curtis and Ari Raz, the brand quickly gained traction with its innovative high-pressure processing (HPP) technique to preserve nutrients in organic baby food. By 2019, despite challenges in the declining baby food market, the company adapted by expanding its target market to include all moms of kids under 12, significantly increasing its core addressable market. This strategic shift, combined with improvements in texture and flavor, helped the brand double its revenue in 2021. The company also acquired Raised Real in June 2021, further expanding its product line. For more details on their offerings, visit their product collection page.
Leave a Reply
Your email address will not be published.