Top Tennis Apparel Brands for Style and Performance

Tennis, a sport that demands both agility and precision, requires apparel that provides comfort, functionality, and style. In recent years, several brands have emerged as leaders in the tennis apparel industry, offering innovative designs and advanced fabric technologies that cater to the specific needs of players at all levels. Whether you're on the hunt for a performance-enhancing outfit or simply looking to upgrade your tennis wardrobe, the right choice can make a significant difference in your game. Discover below some of the best brands renowned for their quality tennis clothing.

Illustration of tennis apparel

Best brands of tennis apparel in 2025

Nike

Nike remains a dominant force in the tennis apparel market, holding a significant portion of the global market share. As of 2024, Nike's global market share for sneakers and apparel has slightly dropped to 16.4% from 17.1% in 2022, but it still maintains a strong presence. In the tennis apparel sector, Nike, along with Adidas and Under Armour, contributes to 22% of the revenues combined. The company's extensive marketing, product development, and distribution capabilities continue to support its market position. Nike's influence is further underscored by its substantial investment in promotional campaigns, such as spending $4.06 billion on advertising and promotion in 2023. For more details on Nike's tennis apparel, visit their official tennis apparel page.

Adidas

Adidas is a leading producer of tennis apparel, renowned for its high-quality and performance-driven designs. In 2022, Adidas, along with Nike and Under Armour, contributed to 22% of the total tennis apparel revenues, with the women's segment generating $870 million, which accounted for 43.9% of the tennis apparel market. Adidas holds a significant market share in the global athletic footwear and sportswear markets, with 15.4% of the global athletic footwear market share as of 2022. The company's tennis apparel is popular globally, with the US and European countries being key markets, contributing 33% and 22% of tennis apparel sales, respectively. Adidas's commitment to innovation and customer satisfaction has solidified its position as a top choice for tennis enthusiasts. For more details, explore Adidas's tennis apparel offerings.

Wilson

Wilson Sporting Goods is a renowned brand in the tennis apparel market, known for its innovative and performance-enhanced products. With over a century of history, Wilson has been a leader in sporting goods, including tennis equipment and apparel. Although the brand's market share in tennis apparel is not as dominant as Nike, Adidas, or Under Armour, which together contribute 22% of the revenues, Wilson remains a significant player. The global tennis apparel market, where Wilson operates, generated $1,983 million in 2022 and is expected to reach $2,167 million by 2028, growing at a CAGR of 1.49%. Wilson's commitment to quality and innovation continues to empower athletes at every level. For more details, visit Wilson's official website.

Babolat

Babolat, founded in 1875 in Lyon, France, is the oldest and one of the most renowned racquet sports companies globally, specializing in tennis apparel, equipment, and accessories. The brand has a rich history of innovation, including the invention of natural gut strings and the introduction of synthetic strings like Elascord. Babolat's products, such as racquets, strings, shoes, and clothing, are designed to meet the needs of both professional and amateur players. The company has partnered with notable brands like Michelin to enhance its product quality and has been the choice of champions like Rafael Nadal and Kim Clijsters. With a global presence and continuous innovation, Babolat remains a leading name in the tennis industry. For more information, visit their official website.

Fila

FILA is a prominent brand in the tennis apparel market, known for its iconic and high-quality sportswear. As part of the global tennis apparel market, which generated $1,983 million in 2022, FILA contributes to the segment's growth, particularly with its classic styles that are popular among tennis enthusiasts. The brand is one of the key players in the market, which is expected to reach $2,167 million by 2028 with a CAGR of 1.49%. FILA, along with other major brands like Nike, Adidas, and Under Armour, collectively holds about 22% of the market share. The brand's presence is significant in the Americas, where the tennis apparel market is forecasted to grow by USD 91 million from 2024 to 2028. For more in-depth insights into their offerings, visit the FILA official website.

Head

HEAD has emerged as a leading brand in the tennis industry, particularly in Europe, where it became the number one tennis racquet brand in 2023 by gaining market share in key markets such as Austria, Germany, France, and the UK. The brand's success was significantly boosted by the outstanding performances of its ambassadors, including Novak Djokovic, who won his 23rd Grand Slam title, and other ATP Top 10 players like Jannik Sinner and Andrey Rublev. In Austria, HEAD held over 60% of the tennis ball market and more than 50% of the tennis racquet market. The brand's collaboration with a wide network of retailers and local partners also contributed to its growth. This strong performance underscores HEAD's commitment to quality and innovation in tennis equipment. For more insights into their achievements, read about how HEAD climbs to number one in the rankings.

Lacoste

Lacoste, a renowned brand in the tennis apparel market, operates in over 120 countries and boasts a robust global retail network, including flagship stores, boutiques, and a significant e-commerce presence. Known for its commitment to innovation, heritage, and elegance, Lacoste has solidified its position in the premium casual wear market. The brand reported revenues of approximately EUR2 billion in recent years, demonstrating steady financial growth. As one of the key players in the tennis wear market, Lacoste, along with Nike, Adidas, and Under Armour, contributes to about 22% of the global tennis apparel market share. The global tennis apparel market, which generated $1,983 million in 2022, is expected to reach $2,167 million by 2028, with Lacoste being a significant contributor to this growth.

Under Armour

Under Armour has emerged as a significant player in the tennis apparel market, particularly notable for its recent surge in sales. As of 2024, Under Armour has overtaken Adidas to become the second-largest sports brand in the U.S., with its apparel sales accounting for 14% of the U.S. market, more than twice that of Adidas. In the tennis apparel sector, Under Armour, along with Nike and Adidas, contributes to about 22% of the total revenues combined. The brand's focus on women's sports apparel and its strategic expansions, including exclusive supply deals with notable institutions, have driven its growth. Under Armour's sales have jumped 20% this year, reflecting its strong market presence. You can find more details about their tennis apparel on their official website.

Yonex

Yonex, although more prominently known for its dominance in badminton and golf, also produces high-quality tennis apparel and equipment. While it is not among the top three tennis apparel brands like Nike, Adidas, and Under Armour, which collectively hold about 22% of the market share, Yonex is recognized for its innovative technology and wide range of products, including athletic shoes and apparel such as T-shirts, jackets, and shorts. Founded in 1946, Yonex has evolved significantly, introducing groundbreaking designs like the isometric badminton racket, which has influenced the broader sports equipment industry. In tennis, Yonex has made notable contributions, particularly with its graphite and aluminum technologies introduced in the 1970s. Despite its strong presence in other sports, Yonex's tennis apparel segment benefits from the company's overall reputation for quality and innovation. For more details on their offerings, visit their official Wikipedia page.

Asics

Asics is a leading producer of tennis apparel, holding a significant market share in the tennis shoe segment with 34.2% as of January 2020, surpassing competitors like Nike and Adidas. In the global athletic footwear market, Asics maintains a strong presence with an 8.1% market share, positioning it as the fourth-largest brand worldwide. The brand's dedication to innovation and high-performance products has resonated with athletes globally. Asics' success in tennis apparel is further highlighted by its strong market presence in specific categories, including a 13.3% market share in the running shoe market. This dominance underscores Asics' commitment to meeting the needs of athletes with performance-driven footwear. For more insights, visit the Asics market share analysis.