Top Razor Blade Brands for a Superior Shave

Finding the right razor blade can significantly enhance your grooming routine, offering a smoother and more comfortable experience. Quality razor blades are essential for reducing skin irritation and achieving that perfect, close shave. With a variety of options available, it can be challenging to choose the best one to meet your needs. Below, we explore some of the top brands known for their exceptional razor blades.


Illustration of razor blades

Best brands of razor blades in 2025

Gillette

Gillette is a dominant force in the global razor market, holding approximately 54% of the U.S. razor market share and a significant 70% of the global razor market share as of recent statistics. In 2023, Gillette's annual revenue was USD 82 billion, with a growth rate of 2.27% from 2022. The brand's cartridge razors contribute over 40% of its market share, generating around USD 1.2 billion in revenue. Gillette also maintains high brand loyalty, with 89% of male consumers in the U.S. expressing a preference for the brand. Its market presence is further reinforced by its strong performance in countries like India, where Gillette India's revenue from operations rose by 3.4% in the quarter ending December 31, 2023. For more detailed statistics, visit this Gillette market analysis.

Schick

Schick is a prominent player in the global shaving market, known for its innovative and consumer-friendly products. In 2019, the Schick Hydro 5 Sense accounted for 4.7% of razor sales in the United States, demonstrating its competitive traction. The brand's Hydro Sensitive Razor is designed with comfort coating and Skin Guards to protect against irritation, making it a favorite among those with sensitive skin. Schick's products, such as the Hydro 5 Sensitive Razor, offer long-lasting blades and additional features like Shock Absorb Technology for a customized shaving experience. As part of the Edgewell Personal Care Co, Schick continues to innovate and meet consumer demands in the shaving market.

Bic

BIC is a leading producer of razor blades, renowned for its quality, safety, and affordability. The company holds a global rank of #3 in the total wet shave market with a 7% global share, as per Euromonitor 2022 data. BIC's razor blades undergo stringent quality checks, including 30 different controls to ensure conformity to their standards, and their shaver production factories are triple-certified with ISO 9001, ISO 14001, and OHSAS 18001 certifications. The company's moveable blade technology in BIC Flex razors has enhanced shaving comfort, and their products cater to a wide range of consumer needs. With a strong global manufacturing footprint and continuous innovation, BIC maintains its leadership in the razor blade market. More information about their shaving products and technologies can be found on their website.

Wilkinson Sword

Wilkinson Sword, founded in 1772, is a renowned brand and the world's second-largest maker of razor blades and shaving accessories. The company has a rich history, including the invention of the stainless steel blade in the 1950s and the introduction of the revolutionary Teflon-coated blade in 1961, which significantly improved comfort and safety. By the 1960s, Wilkinson Sword blades were sold in over 50 countries, with exports accounting for 60% of the company's sales. The brand holds an 18% share of the global razor market and has been a major competitor to Gillette, despite being dwarfed by larger U.S. competitors. For more information, visit their official website Wilkinson Sword.

Feather

Feather Safety Razor Co. Ltd. is a prominent player in the global razor blade market, known for its high-quality and durable razor blades. The company's products, particularly its double-edge razors, have gained significant popularity due to their sharpness and long-lasting performance. In the market analysis, Feather Safety Razor Co. Ltd. is listed among key players such as BIC, Dorco, and Edgewell, contributing to the market's growth driven by increasing demand for personal grooming and hygiene products. The razor blade market, which Feather is a part of, is expected to reach USD 4,342.94 million by 2030, growing at a CAGR of 3.7% from 2023 to 2030. Feather's products are available through various distribution channels, including online and offline stores, catering to a wide range of consumers.

Harry's

Harry's is a leading brand in the razor blade market, known for quality and affordability. In 2019, Harry's led the U.S. razor market with a 9.8% share of total sales, and by 2021, it accounted for 9.7% of the U.S. men's razor market category, excluding disposable razors. The company has expanded its sales channels from online-only to traditional retailers, including Target, Walmart, and Tesco, and has also entered new product categories such as women's shaving, haircare, and deodorant. Harry's sales grew 47% to $547 million in the year preceding 2022, with 54% of that total coming from brick-and-mortar stores. This growth underscores Harry's strong appeal among consumers seeking both quality and value.

Dorco

Dorco, a South Korean company, has established itself as a significant player in the razor blade market, offering high-quality disposable and cartridge razors at prices approximately 70% lower than those of major brands like Gillette and Schick. Since its inception 60 years ago, Dorco has gained popularity globally, particularly in the USA, for its affordable and effective razors. The Dorco Pace 6 Plus, for example, is highly regarded for its comfort, effectiveness, and long-lasting blades that can last up to two weeks. Despite some drawbacks, such as less ergonomic design compared to Gillette, Dorco razors are known for their value and performance. The company's products are widely available through various distribution channels, including online platforms and offline stores.

Merkur

Merkur, a renowned brand in the razor industry, is highly regarded for its high-quality safety razors and razor blades. Known for their durability and sharpness, Merkur products, such as the Merkur 34C, are favored by many for their excellent shaving experience. The brand is part of the larger market that saw the global razor blade market valued at USD 3,260 million in 2022, with a projected growth to USD 4,342.94 million by 2030, driven by increasing demand for personal grooming and hygiene. Merkur's products are often praised for their compatibility with various razor blades, including those from other brands, offering users a versatile shaving option. The brand's presence in the market contributes to the competitive landscape, where key players focus on expanding their product offerings and market share.

Astra

Astra is renowned as one of the best producers of razor blades, particularly for their Superior Stainless and Superior Platinum double-edge blades, which are praised for their sharpness, smoothness, and longevity. These blades are highly recommended for both beginners and experienced users, offering a close and comfortable shave. Astra blades are made in Russia and are widely available on various shaving supply sites and some beauty supply stores. They are often compared favorably to other premium brands like Feather, with users noting their ease of use and consistent shaving performance. The Astra Superior Stainless blades, for example, come in packs of 5 and are individually wrapped in wax paper, ensuring durability and hygiene.

Personna

Personna is a renowned brand in the razor blade market, originally developed and manufactured by the American Safety Razor Company, which also produced GEM single edge razors. Personna blades are known for their quality and performance, with users reporting good shaving experiences, particularly when used in razors like the Timeless Stainless .95. The brand is part of Edgewell Personal Care, a company that, along with Procter & Gamble and BIC Group, holds more than 50% of the global market share in disposable razor blades. Personna blades cater to diverse grooming needs, contributing to the steady growth of the razor blade market, which is expected to reach USD 2845 Mn by 2030 with a CAGR of 1.7% from 2024 to 2030.


Benjamin
Benjamin

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