Top Diamond Jewelry Brands: Sparkle with Distinction

Jewelry lovers and diamond enthusiasts worldwide constantly seek the perfect piece that shines with beauty and symbolizes lasting value. In an age where tradition meets innovation, several diamond jewelry brands stand out with their unparalleled craftsmanship and exquisite designs. From timeless classics to contemporary masterpieces, these brands offer a dazzling array of options to suit every style and occasion. Curious to find out which brands have made our list of the best in the market today? Discover our top picks below.

Illustration of diamond jewellery

Best brands of diamond jewellery in 2025

Tiffany & Co.

Tiffany & Co. is a renowned leader in the diamond jewelry market, known for its exquisite craftsmanship and luxurious designs. As one of the key players in the global jewelry industry, Tiffany & Co. contributes significantly to the market's growth, with the global luxury jewelry market projected to reach USD 97.8 billion by 2032 at a CAGR of 8.9%. The company's brand personality is characterized by sophistication and elegance, as evident in its product descriptions and marketing strategies. Tiffany & Co. is part of a market where the United States accounts for more than 50% of global diamond jewelry demand, highlighting the brand's strong presence in this region. With a rich history and commitment to quality, Tiffany & Co. continues to be a preferred choice for diamond jewelry enthusiasts.

Cartier

Cartier is renowned as one of the leading producers of diamond jewelry, known for its exceptional quality, distinctive branding, and unparalleled customer service. The brand's focus on using the finest materials and skilled craftsmen has made its jewelry highly sought after. In 2022, Cartier saw an impressive 88% increase in its brand value, solidifying its position as a luxury leader. With a global network of 274 boutiques and a significant presence in the luxury market, Cartier continues to outperform industry growth rates. Its commitment to quality and innovation has made it a favorite among consumers looking for timeless and luxurious diamond pieces.

Harry Winston

Harry Winston is renowned as one of the premier producers of diamond jewelry, earning the nickname 'the King of Diamonds.' Founded in 1932, the brand has been associated with some of the world's most famous diamonds, including the Hope Diamond and the Jonker diamond. Harry Winston's brand awareness in the United States stands at 42%, with 12% of jewelry owners expressing a liking for the brand and 5% actually owning it. The company's legacy includes owning more than one-third of the world's most famous diamonds during Harry Winston's career. Known for its exquisite and enduring pieces, Harry Winston continues to be a coveted choice among luxury consumers. For more detailed insights, visit their official website.

Graff

Graff is renowned as one of the premier producers of diamond jewelry, known for its exquisite and rare diamond pieces. With a brand awareness of 25% among jewelry owners in the United States, Graff stands out for its vertically integrated structure, allowing it to control the entire process from diamond procurement to polishing and crafting. The company, founded by Laurence Graff in 1960, has expanded to over 60 stores worldwide and is celebrated for its minimal use of metal, making diamonds appear to float in its designs. Graff's loyalty among its owners is high, with 75% of owners likely to purchase Graff again. The brand's commitment to sustainability and predictable growth has enhanced its global presence.

Bulgari

Bulgari, a renowned luxury brand, is a leading producer of diamond jewelry, known for its exquisite designs and high-quality craftsmanship. The brand's diamond jewelry segment contributes significantly to the global market, with the overall diamond jewelry market expected to reach USD 265.29 billion by 2030, growing at a 5.19% CAGR from 2023 to 2030. In 2023, the round brilliant cut diamond, a popular choice in diamond jewelry, held a revenue share of 57.74% in the global market. Bulgari's strong presence in the luxury goods industry, particularly in North America, which is projected to lead the global diamond jewelry market with a valuation of USD 82.14 billion by 2030, further solidifies its position. The brand's commitment to ethical and sustainable sourcing of diamonds also boosts its market appeal. For more information about their exquisite diamond jewelry, visit their official website.

Chopard

Chopard is renowned as one of the premier producers of diamond jewelry, celebrated for its exquisite craftsmanship and commitment to sustainability. The brand is known for its iconic "Happy Diamond" collection, with a notable piece sold at auction for around US$1.67 million in 2015. Chopard produces approximately 75,000 timepieces and 75,000 pieces of jewelry annually and has been promoting the use of ethical and sustainable gold since 2013. In 2015, French actress Marion Cotillard designed a bracelet for Chopard's Green Carpet Collection using Fairmined-certified gold. The company has also been a member of the Federation of the Swiss Watch Industry, underscoring its commitment to quality and excellence. For more insights into their luxurious offerings and sustainable practices, visit Chopard's official website.

Van Cleef & Arpels

Van Cleef & Arpels is renowned as one of the premier producers of diamond jewelry, known for its exquisite craftsmanship and use of the finest materials. In the first half of 2024, Van Cleef & Arpels, along with other Richemont jewelry brands like Cartier and Buccellati, saw a 2% increase in sales, contributing to a total of EUR7.1 billion ($7.5 billion) in jewelry sales for the period. The brand's strong performance was also evident in the last quarter of 2023, with a 6% year-on-year increase in sales, reaching $4.31 billion for the three months ending December 31. Van Cleef & Arpels' pieces, such as the Alhambra collection, are highly prized for their meticulous detail and high-quality gems. The brand's commitment to excellence is reflected in its consistent use of 18K gold and precise hallmarking. Discover more about their collections and timeless jewelry offerings.

Mikimoto

Mikimoto, though renowned for its exquisite cultured pearls, is not primarily known for diamond jewelry. However, as a luxury jewelry brand, Mikimoto is celebrated for its high-quality and meticulously crafted pieces. Founded by Kokichi Mikimoto in 1893, the brand pioneered cultured pearls and is now a global leader in pearl jewelry, with its products representing the top 5% of yearly harvests. While Mikimoto does incorporate diamonds into some of its designs, such as the 18k White Gold Akoya Cultured Pearl pendant with 0.14ct diamonds, its expertise and reputation are largely tied to pearls. The brand's commitment to quality and elegance makes it a standout in the luxury jewelry market. Discover more about their exquisite collections by visiting the Mikimoto brand page.

Boucheron

Boucheron, a renowned French luxury jewelry and watch house, has consistently demonstrated exceptional performance in the diamond jewelry market. Despite challenging market conditions, Boucheron posted double-digit growth in the second quarter of 2024, outperforming its parent company Kering's overall decline. In 2022, Boucheron, along with other Kering jewelry brands like Pomellato, achieved an 18% increase in revenue, reaching EUR3.87 billion, driven by a 27% growth in directly operated retail networks. The brand's success is further highlighted by its strong presence in Western Europe and Japan, where it saw double-digit growth. Boucheron's commitment to luxury and excellence has made it a favorite among celebrities and discerning consumers.

De Beers

De Beers is a leading producer in the diamond industry, known for its significant market share and high-quality diamonds. In 2021, De Beers held a 34.5% market share by value and 27.8% by volume, with rough diamond sales amounting to $4.83 billion. The company has a long history of dominance, although its market share has evolved over the years, dropping from nearly 90% in the 1980s to around 34% by value in recent times. De Beers continues to influence the diamond market with its substantial production and pricing decisions. The company's average per carat price in the first half of 2021 was $213, reflecting a 57.8% year-over-year increase. For more details about De Beers and their diamond offerings, visit the official De Beers website.