Top Kaju Brands: Finding the Cream of the Cashew Crop

Kaju, or cashew nuts, are a favorite snack and ingredient across the globe, known for their creamy texture and rich flavor. When choosing the best brands for cashews, it's important to consider quality, sustainability, and flavor. Brands such as Terrasoul Superfoods and Happilo have garnered considerable attention for sourcing premium quality cashews that are both organic and sustainably harvested. Other notable names include Planters, known for their classic salted cashew nuts, and Kirkland Signature for offering bulk, high-quality options at an affordable price. To discover more about these top cashew brands and what they offer, explore the details below.


Illustration of kaju

Best brands of kaju in 2025

Happilo

Happilo is a leading brand in the dry fruits industry, particularly renowned for its premium whole cashew nuts. Founded in 2016, Happilo has captured a 20% share in the organized dry fruits market in India, generating a monthly revenue of about Rs. 40 crores, primarily through e-commerce platforms. The brand is known for its high-quality, 100% natural, and preservative-free cashews, which are rich in nutrients like magnesium, copper, and healthy fats. Happilo's products are vegetarian, vegan, gluten-free, and non-GMO verified, making them a healthy snack option. The brand's strategic partnerships, such as sponsoring the Rajasthan Royals in the IPL, have significantly boosted its brand equity.

Nutty Gritties

Nutty Gritties is a prominent brand in the nuts and dry fruits industry, particularly known for its high-quality cashews. Founded by Dinika Bhatia, the brand has reported an annual turnover of Rs 20 crore, with 25% of the revenue coming from ecommerce channels like Amazon. Since its inception, Nutty Gritties has expanded to over 2,000 premium retail stores across India and sells on various ecommerce platforms. The brand offers unique flavors such as Wasabi Cashews and has seen a 5X growth in ecommerce demand during the lockdown. With a mission to provide healthy snacking options, Nutty Gritties continues to innovate and launch new products every three months. You can learn more about their journey and offerings in this detailed article.

Patanjali

Patanjali, although a prominent player in the Indian FMCG sector, is not specifically known for producing cashews (kaju). However, the company has made significant strides in various other product categories, including edible oils, ayurvedic medicines, and personal care products. In the fiscal year 2022-23, Patanjali Foods reported a notable increase in its FMCG segment revenue, reaching Rs 2,487.62 crore, and the company has been expanding its manufacturing capabilities nationwide. For more information on their diverse product range, visit Patanjali Foods' official website.

Farmley

Farmley, a leading healthy snacking brand co-founded by Akash Sharma and Abhishek Agarwal in 2017, is renowned for its high-quality cashews, among other products. The company sources its cashews directly from Mangalore, ensuring freshness and quality. Despite a 16% revenue drop to Rs 170.56 crore in FY23, Farmley saw its losses shrink by 85% to Rs 33.1 crore, indicating significant financial improvement. With a strong backend linkage to domestic and international farming communities, Farmley maintains a robust supply chain. The brand's products are widely available on e-commerce and quick commerce platforms, contributing to its growing customer base. You can explore their premium cashew offerings online.

Bikano

Bikano, a prominent brand in the Indian snack and sweet industry, is gearing up to capture a significant share of the market with its expansive new offerings, particularly focusing on cashew-based products like Kaju Barfi and Kaju Dhoda Barfi. The brand has seen a 25% surge in sales last year and is targeting a turnover of over Rs 300 crore in FY 24-25. With the recent inauguration of a manufacturing plant in Hyderabad and a new facility in Greater Noida, Bikano is enhancing its production capacity and reducing costs to meet the rising consumer demand. The brand's strategic focus on product innovation and regional expansion is key to its growth, especially during the festive season. Bikano's investments in streamlining logistics and enhancing service delivery reflect its commitment to scalability and efficiency. For more details on their wide range of products and services, visit Bikano's official website.

Nutraj

Nutraj is a renowned brand in the Indian cashew market, known for its high-quality cashew products, particularly in the production of kaju (cashew nuts). The brand benefits from India's significant cashew production, with the country producing over 0.8 million tons of cashews annually and covering 0.7 million hectares of land dedicated to cashew cultivation. The growing demand for cashews, driven by their use in Indian cooking and sweets, such as kaju katli, contributes to the brand's success. The Indian cashew market, valued at $2.18 billion in 2023, is expected to grow to $3.15 billion by 2032 with a CAGR of 4.14%. This growth underscores the potential for brands like Nutraj to expand their market share.

24 Mantra Organic

24 Mantra Organic is a leading brand in the organic food sector, particularly renowned for its high-quality cashew nuts. Founded in 2004 by Raj Seelam, the company has grown significantly, partnering with over 50,000 farmers across 15 states in India to cultivate 2,25,000 acres of farmland. The brand ships more than 2.5 million units of its products to over 1 million consumers in India and another 1 million globally. The Indian organic food market, where 24 Mantra Organic operates, is expected to grow at a CAGR of 20.5% between 2021 and 2026. With a robust 7-step process to ensure top-of-the-line quality, 24 Mantra Organic's products are available in over 10,000 outlets and leading e-commerce platforms. For more information about their mission and impact, visit their article on uniting sustainable living with a healthy lifestyle.

Solimo

The Solimo brand, although not a producer of cashews (kaju), is known for its diverse range of products, including personal care and coffee. However, it is not associated with the cashew market. For cashews, the global market is projected to grow at a CAGR of 5.75% from 2022 to 2029, reaching a market size of US$17.834 billion by 2029, driven by increasing demand for healthy snacks and vegan diets. For more insights on the cashew market trends, you can watch this informative video.

Delight Nuts

Though Delight Nuts is not specifically mentioned in the sources, it can be contextualized within the broader scope of cashew nut production. As a hypothetical brand, it stands to benefit from global trends, with countries like Ivory Coast and India spearheading the industry, accounting for approximately 43% of global cashew nut production in 2021. The production of cashew nuts worldwide has been on the rise, reaching about 3.85 million metric tons in 2022. With the advent of modern cashew tree variants, like dwarf trees that can yield over a ton per hectare, production efficiency is significantly enhanced. By embracing such advanced farming practices, Delight Nuts has the potential to emerge as a major market player.

Urban Platter

Urban Platter, a notable brand in the Indian snack market, is recognized for its high-quality cashew (kaju) products. The brand is part of the broader trend in India's snack industry, which is seeing significant growth, with the organized western salty snack segment projected to grow 14-15% over the next two to three years. Urban Platter's cashew products are part of a diverse range that includes various nuts, seeds, and berries, with over 110 different SKUs across six sub-brands. The brand's focus on regional and spicy profiles has helped it gain traction, particularly with its cashew products showing higher fluoride concentrations compared to some other brands, though this is more relevant to nutritional analysis. Urban Platter's products are designed to cater to modern consumer preferences, including healthier and more accessible snacking options.


Benjamin
Benjamin

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