Top Hair Styling Brands for Salon-Worthy Results

Transforming your hair with the right tools can be a game-changer, and having a reliable hair styler is essential for achieving those salon-quality results at home. With countless brands available on the market, it can be challenging to know which ones offer the best performance and durability. Whether you are looking for a straightener, curler, or versatile multi-styler, selecting the right brand can make all the difference in achieving your desired look. To help you make an informed choice, here is a curated list of some of the best hair styler brands known for their innovation, quality, and user satisfaction. Read below to discover which brand might be the perfect fit for your styling needs.

Illustration of hair styler

Best brands of hair styler in 2025

Dyson

Dyson stands as a leading brand in the hair styling market, renowned for its innovative and high-performance products. The Dyson Airwrap, for instance, has seen a 76% revenue increase over six months, solidifying its position as the "#1 New Release" in the Hair Curling Irons category on Amazon. Additionally, Dyson's overall revenue in the first half of 2023 skyrocketed by 210% year-over-year, with a 162% increase in unit sales. The brand's commitment to technology, as seen in products like the Dyson Supersonic hair dryer, enhances natural texture and protects hair from root to tip. Dyson's strong direct-to-consumer strategy and investment in AI have further bolstered its market presence.

ghd

GHD, or Good Hair Day, is a leading brand in the hair styling tools market, renowned for its high-quality and innovative products. The brand has a strong portfolio of hair straightening equipment, with 100% of surveyed users owning the GHD IV Original/Ultimate styler, indicating its popularity and market leadership. GHD's products, such as the GHD Unplugged cordless hair straightener, offer optimal styling temperatures and advanced features like USB-C charging and heat-resistant carrying cases. The brand's annual release of special edition products, like the pink straightening tongs supporting cancer charities, enhances its public profile and demand. With 80% of surveyed consumers considering future purchases of GHD products, the brand continues to dominate the market.

BaByliss

BaByliss is a leading brand in the hair styling tools market, renowned for its dominance in categories such as hair straighteners and curlers. The brand holds a significant market share, with products like the BaBylissPRO Nano Titanium Prima3000 styling iron, which features advanced ionic technology and temperature control up to 465°F, making it a favorite among consumers. In 2019, Europe, where BaByliss has a strong presence, accounted for 40.88% of the global hair styling tools market share. BaByliss products are available on various online platforms, including Amazon and HQhair.com, where they receive positive reviews, boosting the brand's credibility. The brand's commitment to quality and innovation has made it a staple in both home and professional hair styling.

T3

T3 Micro is a renowned brand in the hair styling tools market, known for its innovative and high-quality products that combine cutting-edge technology with top-of-the-line design. The brand, which has been in operation for 18 years, experienced a 32% increase in daily e-commerce traffic between February and August 2020, highlighting its growing popularity. T3 Micro offers a range of 40 different products, including blow dryers, curlers, flat irons, and brushes, catering to a demographic of people aged 25-45. The company works closely with major retailers like Nordstrom, Amazon, Sephora, and Ulta Beauty to enhance its market presence. With an estimated annual revenue of $15.1 million and a team of 67 employees, T3 Micro continues to revolutionize the hair styling industry.

Remington

Remington is a leading global brand in the hair care industry, renowned for its innovative and high-quality hair styling tools. In 2010, Remington was the fastest-growing hair care brand and held the #1 position in hair straighteners and #2 in hair appliances in the U.S. market, gaining 11 share points and outperforming competitors like Conair, CHI, and Revlon. The brand is part of Spectrum Brands Holdings, Inc., a global consumer products company with a diverse portfolio of trusted brands. Remington's commitment to innovation and consumer satisfaction has made it a top choice for personal care products, including hair dryers, flat irons, and other grooming tools.

CHI

CHI is a renowned brand in the hair styling tools market, known for its high-quality products such as hair straighteners, curling irons, and hair dryers. The brand experienced a significant surge in direct-to-consumer e-commerce sales, with a 600% increase from April to August 2020 during the COVID-19 pandemic. CHI's products, particularly ceramic hair straighteners, are highly preferred for their efficiency and ability to maintain hair health. The global hair straightener market, in which CHI operates, is expected to reach $861.1 million by 2026, growing at a CAGR of 4.9% from 2019 to 2026. CHI's products are part of a broader market that saw the North American hair styling tools market valued at $1,918.67 million in 2020, with a projected CAGR of 1.66% from 2021 to 2026.

L'Oréal Professionnel

L'Oreal Professionnel is a leading brand in the haircare industry, known for its innovative and high-quality products. In 2023, the Professional Products Division, which includes L'Oreal Professionnel, reported robust growth of +7.6% like-for-like and +4.0% reported, significantly outperforming the professional beauty market. The brand's success was driven by its strategic focus on haircare, particularly through its breakthrough innovations such as Metal Detox and Absolut Repair Molecular. Additionally, L'Oreal Professionnel's hair colour products, including the new Inoa, contributed to the division's strong performance. This growth underscores the brand's commitment to premium haircare solutions. For more information, visit their official website.

Philips

Philips is a leading brand in the hair styling tools market, known for its high-quality and innovative products. In 2019, the global hair styling tools market, in which Philips plays a major role, stood at USD 30.09 billion and is projected to reach USD 51.44 billion by 2032, exhibiting a CAGR of 4.36%. Philips, along with other major players like Conair and Dyson, collectively holds a substantial 15-20% industry share in the hair straightener market alone. The company's focus on integrating new technologies, such as smart and energy-efficient electric hair stylers, drives market growth and customer adoption. Philips' strategic initiatives, including mergers, acquisitions, and research and development investments, further solidify its competitive edge.

Conair

Conair is a leading brand in the hair styling tools market, particularly in North America, where it holds a significant market share. The company is known for its innovative products, such as the InfinitiPRO by Conair Cool Air Styler, which features ceramic technology and a unique cool air system to protect hair from heat damage. Conair's products are popular for their ease of use and efficient styling capabilities, with tools like the Digitalaire Hair Styling System offering multiple attachments for various styling needs. The North America hair styling tools market, where Conair is a major player, is projected to reach a revenue of $10,584.5 million by 2030, growing at a CAGR of 4.4% from 2023 to 2030.

Hot Tools

Hot Tools is a renowned brand in the hair styling tools market, known for its high-quality and innovative products. The global hair styling tools market, valued at USD 43.38 billion in 2023, is expected to grow at a CAGR of 5.0% from 2024 to 2030, driven by increasing beauty-consciousness and the demand for multifunctional devices. Hot Tools, along with other key players like Conair LLC and Dyson Limited, contributes significantly to this growth by offering a wide range of styling tools such as hair dryers, straighteners, and curling irons. The brand's products are popular for their efficiency and durability, making them a favorite among both professional stylists and home users. As the market continues to expand, brands like Hot Tools are expected to benefit from the rising demand for advanced and connected hair styling tools. For more details on their innovative range of products, visit Hot Tools' official website.