When it comes to selecting the best undershirts, a few standout brands consistently deliver on quality, comfort, and style. Renowned for their durable and soft materials, some of these top brands ensure a perfect fit that seamlessly accompanies any wardrobe. Whether prioritizing breathability, moisture-wicking properties, or a classic aesthetic, these undershirts cater to a wide array of needs and preferences. To discover which brands topped our list and why they deserve a spot in your drawer, take a look below.
Illustration of undershirts
Best brands of undershirts in 2025
Calvin Klein
Calvin Klein is a leading global fashion lifestyle brand, renowned for its high-quality and innovative underwear products. Founded in 1968 in New York, the brand is known for its minimalist and sensual aesthetic, which drives its approach to product design. Calvin Klein's global retail sales reached approximately $9 billion in 2023, solidifying its position as a major player in the men's underwear market, which is expected to grow at a CAGR of 5.7% from 2024 to 2033. The brand's focus on responsible design, high-quality construction, and eliminating unnecessary details has made its products universally appealing. Calvin Klein continues to innovate through emerging digital platforms and modern marketing campaigns.
Hanes
HanesBrands is a global leader in the production of undershirts, boasting a 36.0% market share in the $6.2 billion North American men's underwear market, significantly outpacing competitors like Fruit of the Loom and Jockey. The company's U.S. innerwear segment has historically high profit margins, with operating margins of 22.6% and 23.0% in 2018 and 2019, respectively. Hanes is the ninth-largest apparel company in the world by retail sales and holds a dominant position in Australia, where its brands, including Bonds, have more than four times the market share of any other competitor. The company's Full Potential plan aims to expand its global Champion brand and improve connections with consumers through enhanced e-commerce and marketing. With its strong brand presence and high-volume production, HanesBrands maintains a competitive edge in the innerwear market. For more information about their products and initiatives, visit their official website.
Tommy John
Tommy John is a renowned brand that has revolutionized the men's underwear industry with its innovative and comfortable products. Founded in 2008 by Tom Patterson, the company has been profitable every year since its inception and has expanded significantly, with its products now available in over 3,000 retail doors and through direct-to-consumer channels, which account for nearly 20% of retail sales today. Tommy John's success is attributed to its early adoption of online retail and its strategic partnerships, such as with Neiman Marcus and Nordstrom. The brand is known for its high-quality, breathable fabrics like Second Skin and Supima Cool Cotton, ensuring maximum comfort and support. With a strong focus on customer satisfaction, Tommy John offers a Best Pair Guarantee, reflecting its commitment to quality and customer satisfaction. Find out more about their innovative products on the Tommy John website.
Jockey
Jockey International Inc. is a leading brand in the men's underwear market, particularly noted for its premium innerwear. In India, Jockey holds a significant market share of 19%-20% in the men's premium innerwear segment and 5%-6% in the women's segment, as per brokerage firm Geojit. The brand re-entered the Indian market in 1995 and has since built a strong presence through its focus on product quality and extensive distribution network. Despite a decline in revenue during the pandemic, Jockey is expected to regain its market position as demand for premium underwear increases. The brand's parent company, Page Industries, has seen substantial growth, with its share price increasing by 5,550% since its stock market debut in 2007. For detailed insights into the men's underwear industry, you can visit the men's underwear market analysis.
Uniqlo
Uniqlo is renowned as one of the best producers of undershirts, particularly with its HeatTech line, which has seen significant success since its introduction. By 2012, Uniqlo had sold over 130 million HeatTech units across 250 items, a substantial increase from the 1.5 million sold in 2003. This innovation, developed in conjunction with Toray Industries, turns moisture into heat and features air pockets for retention, making it a staple in thermal clothing. Uniqlo's undershirts are highly affordable, with prices under $15, and are known for their quality, comfort, and functionality. The brand's global presence, with over 2,250 stores in 25 countries, further solidifies its position as a leader in the fast fashion retail market. For more detailed insights into their market performance, you can view their financial reports.
Mack Weldon
Mack Weldon is a leading brand in the men's underwear market, known for its high-quality and comfortable undershirts. The company has seen significant growth, with its bottoms business increasing by over 100% year over year, and other products like sweatshirts and T-shirts experiencing double and triple digit growth. Mack Weldon's focus on investing heavily in their hero product categories, such as undershirts, has helped them capitalize on market opportunities and maintain low return rates. Their products, like the silver trunks and boxer briefs, are praised for their comfort and durability, even after multiple washes. The brand's estimated annual revenue is $19.6 million, reflecting its strong market presence.
Fruit of the Loom
Fruit of the Loom is a renowned brand and one of the largest manufacturers of underwear and casual wear, with a history dating back to 1851 in Rhode Island. The company, now a subsidiary of Berkshire Hathaway since 2002, employs over 32,400 people worldwide and has significantly expanded its product range through acquisitions, such as the $600 million purchase of Russell Brands in 2006. Fruit of the Loom is known for its high-quality undershirts and underwear, with products made from comfortable and durable materials like cotton, which dominated the market in 2022 due to its soft, lightweight, and breathable properties. Despite facing challenges, including a Chapter 11 bankruptcy filing in 1999, the company has rebounded and continues to be a major player in the global men's underwear market, which is expected to grow at a CAGR of 5.4% from 2023 to 2030. The brand's commitment to sustainability and comfort has made it a favorite among consumers. Visit their official website for more information.
Tommy Hilfiger
Tommy Hilfiger, renowned for its "classic American cool" style, is a leading producer of undershirts, contributing significantly to the global menswear market. In 2024, the brand's bodywear segment, which includes underwear and sleepwear, accounted for 5% of the company's total revenue. Tommy Hilfiger's sustainable products, such as those in the bodywear line, generated 25% of the brand's overall sales growth in Q1 2024. The brand's global reach, with over 2,000 retail stores and a strong online presence, ensures widespread availability of its high-quality undershirts. As part of PVH Corp., Tommy Hilfiger reported a global revenue of $4.8 billion in 2023, highlighting its strong market position. Discover more about their offerings in the Tommy Hilfiger bodywear collection.
Duluth Trading Co.
Duluth Trading Co. is renowned for producing high-quality undershirts, such as the Buck Naked Performance and Armachillo lines, which are praised for their comfort, durability, and innovative materials. The company saw a 1.8% year-over-year net sales growth to $141.6 million in the second quarter of 2024, with a gross margin expansion of 90 basis points to 52.3%. Their undershirts, like the Armachillo, feature a nylon and spandex mix, providing cooling and stretchy comfort. The Buck Naked Performance undershirts are particularly popular for their long-lasting durability and comfort, even after multiple washes. Duluth Trading Co.'s strong financial position and product initiatives continue to enhance their market presence.
Spanx
Spanx, a leading brand in the shapewear market, is renowned for its high-quality undershirts and shaping briefs, which have garnered significant market share. In 2023, Spanx and other key players held around 12-15% of the global market share. The brand's products, such as shaping briefs and waist cinchers, are highly popular, especially among women in the US, for providing smoothing and shaping benefits. Following its acquisition by the Blackstone Group for $1.2 billion in October 2021, Spanx has expanded its global reach and accelerated its digital transformation. This strategic move has enabled Spanx to strengthen its online presence and cater to a wider range of consumer categories.
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