Top Polo T-Shirt Brands for Unequaled Style and Comfort

Polo T-shirts have long been a staple in the world of fashion, blending casual comfort with a hint of sophistication. With countless brands vying for recognition, finding the perfect polo that suits both style and quality can be daunting. Whether you're looking for a classic design or something with a modern twist, there are brands out there that cater to every taste and budget. To help you elevate your wardrobe, we have compiled a list of the best brands for polo T-shirts that stand out for their craftsmanship and timeless appeal. Check out the full list below to discover which brand aligns with your fashion sense.

Illustration of polo t shirt

Best brands of polo t shirt in 2025

Ralph Lauren

Ralph Lauren is a paramount brand in the polo shirt market, renowned for its high-quality American apparel and iconic Polo Ralph Lauren line, launched in 1968. The brand has maintained a strong market presence, with a market share of approximately 4.59% as of Q3 2024 in the apparel industry. Ralph Lauren's polo shirts are celebrated for their classic designs, exquisite craftsmanship, and use of premium materials such as luxury two-ply long-staple cotton. The brand's revenue has seen significant growth, with a 182% increase in revenue to $1.4 billion in Q2 of 2021, driven by growth in North America. Ralph Lauren continues to innovate, as seen in its PoloTech(tm) shirt, which integrates cutting-edge technology into its apparel. For more details, visit their official website.

Lacoste

Lacoste, a renowned French fashion brand, is a pioneer and one of the best producers of polo shirts, thanks to the innovations of Rene Lacoste, a French tennis player who introduced the modern polo shirt in the 1920s. Lacoste's design featured a pull-over style, an asymmetrical hem, and the use of breathable cotton pique fabric, which enhanced freedom of movement and comfort. The brand has maintained its global presence and influence, with its polo shirts becoming a staple in both tennis and casual wear. Lacoste has successfully unified its data to optimize marketing strategies and enhance customer engagement, leading to significant increases in marketing ROI and sales growth. Learn more about their legacy and innovations on the official Lacoste website.

Fred Perry

Fred Perry is a renowned British fashion brand that has consistently demonstrated its prowess as a leading producer of polo shirts, with a 20.8% increase in revenue to PS135.7 million in the year ended December 31, 2022, and a 34% rise in pre-tax profit to PS15.6 million. The brand celebrated its 70th anniversary in 2022, highlighting the iconic Fred Perry Shirt as a central part of its offering. In 2023, Fred Perry saw a 10% year-on-year increase in turnover to PS154.1 million, with strong revenue growth across all streams, and a gross margin percentage of 50.9%. The brand's success is partly attributed to the stable retail price of its classic polo shirt despite inflationary pressures. Fred Perry's commitment to its long-term strategy and the enduring appeal of its iconic shirt have been key to its continued growth. For more details, visit their official website.

J.Crew

J.Crew is renowned as one of the top producers of polo t-shirts, known for their high-quality, stylish designs. The brand's annual revenue has been significant, with $2.483 billion in FY 2019, though it has faced net losses in recent years, such as a $120 million net loss in FY 2019. J.Crew's polo shirts, like the Vintage Jersey Shrunken Polo T-shirt, are made from 100% cotton and feature a smooth, soft texture, supporting the brand's commitment to Better Cotton initiatives. The polo shirt market, which J.Crew is a part of, is projected to grow at a CAGR of 6.1% from 2024 to 2030, reaching a market size of USD 6.8 billion by 2030. J.Crew's products are popular for their classic collars, relaxed fits, and high-quality fabrics.

Lacoste

Lacoste, a renowned French fashion brand, is a leading producer of polo shirts, credited with the creation of the modern polo shirt by Rene Lacoste in the 1920s. Lacoste's innovative use of cotton pique fabric and the introduction of the pull-over design with an asymmetrical hem have made their polo shirts a staple in both tennis and casual wear. The brand has a significant global presence and is part of a market expected to register a CAGR of 6.1% during the forecast period to 2030. Lacoste's efforts in unifying data and optimizing marketing strategies have also enhanced customer engagement and driven sales growth. As a key player in the polo shirt market, Lacoste continues to influence the industry with its iconic designs and high-quality products. Discover more about their legacy and brand initiatives on their official website.

Brooks Brothers

Brooks Brothers, founded in 1818, is the oldest apparel brand in continuous operation in the United States and is renowned for its high-quality polo shirts. The brand introduced the button-down collar to dress shirts in 1896, a feature that has become a staple in polo shirt design. Brooks Brothers has a rich history of innovation, including the introduction of wash-and-wear shirts in 1953 and non-iron 100% cotton dress shirts in 1998. With over 210 stores in the U.S. and 70 internationally as of 2015, Brooks Brothers maintains a strong presence in the global fashion market. The brand's commitment to quality and style has made it a favorite among consumers, particularly in the polo shirt segment.

Tommy Hilfiger

Tommy Hilfiger is a renowned brand in the polo shirt market, known for its classic American cool with a preppy twist. The brand, founded by Thomas Jacob Hilfiger in 1985, has grown significantly, with global revenue reaching USD 1.95 billion in Q1 2024 and projected to hit USD 9.6 billion by the end of the year. Tommy Hilfiger's polo shirts and denim lines are top sellers, contributing to 60% of the brand's total revenue. The brand operates over 2,000 retail stores globally and has a strong online presence, with sustainable products generating 25% of the overall sales growth in Q1 2024. Tommy Hilfiger's brand awareness is high, ranked #10 in Millward Brown's 2015 BrandZ Top 100 Most Valuable Global Brands study.

Hugo Boss

Hugo Boss is a prominent player in the global polo shirt market, known for its high-quality, stylish, and innovative designs. The brand is part of a market valued at USD 18 billion in 2024, expected to grow to USD 25 billion by 2030 at a CAGR of 5%. Hugo Boss's sales, though flat in Q3 2024 at 1.03 billion euros, reflect a strong presence in the market, with digital sales increasing by 6% and brick-and-mortar wholesale sales rising by 3%. The brand's BOSS collection, which includes athleisure and tailored pieces, caters to a wide range of consumer needs. With its commitment to quality and sustainability, Hugo Boss remains a key competitor in the polo shirt market. For more details, visit the Hugo Boss official website.

Lacoste

Lacoste, a renowned French fashion brand, is a pioneer and one of the best producers of polo shirts, having introduced the first short-sleeved polo shirt in breathable cotton pique fabric in the 1920s. This innovation by Rene Lacoste, a French tennis player, revolutionized tennis and polo wear with its wind-resistant collar, pull-over design, and asymmetrical hem. Lacoste's polo shirts quickly became a staple in both tennis and polo, and the brand has since expanded to offer various colorful patterns and designs. Today, Lacoste is a key player in the global polo shirt market, which is expected to register a CAGR of 6.1% during the forecast period to 2030. For more information about Lacoste, visit their official website.

Nike

Nike is one of the leading producers of polo t-shirts, leveraging its strong brand recognition and global distribution networks to dominate the market. With a market share of 27.4% in athletic apparel by 2020 and an expected 30% share in athletic footwear by 2023, Nike's influence is unparalleled. The company's revenue from apparel contributes significantly to its overall financial performance, with footwear generating about $33 billion in the fiscal year ending in May 2024. Nike's marketing strategy, which includes bold branded-website design and smart product recommendations, enhances the shopping experience and drives customer satisfaction. Additionally, Nike's commitment to innovation and sustainability further solidifies its position as a market leader.