Top Jutti Brands: Step Up Your Style Game

The timeless allure of Juttis, a traditional Indian footwear, continues to captivate fashion enthusiasts around the globe. Known for their intricate craftsmanship and vibrant designs, Juttis have transformed from cultural staples to must-have fashion accessories. With numerous brands offering unique and elegant styles, choosing the right one can often be overwhelming. If you're eager to discover which brands stand out in quality and design, we invite you to explore the curated list below.

Illustration of jutti

Best brands of jutti in 2025

Needledust

Needledust is a leading brand in the production of handcrafted juttis, launched in May 2014 by Shirin Mann Sangha. The brand has gained international recognition, shipping to over 200 countries and boasting a clientele that includes celebrities like Sonam Kapoor, Deepika Padukone, and Priyanka Chopra. Needledust has rolled out over 300 designs in the last five years, with 90 to 95 active designs currently available. The brand is known for its high-quality materials, intricate embroidery, and traditional craftsmanship blended with modern design. Needledust has also partnered with renowned designers and brands, including Abu Jani and Sandeep Khosla, and Swarovski crystals.

Fizzy Goblet

Fizzy Goblet is a renowned brand in the apparel and fashion industry, particularly celebrated for its handcrafted, contemporary, and comfortable footwear, including juttis, mojaris, sneakers, and loafers. Founded in 2010, the brand is based in Mumbai, India, and employs 11-50 skilled artisans who dedicate up to 60 hours to craft each pair. Fizzy Goblet uses ethically sourced leather and high-quality fabrics, and also offers a vegan collection. The brand's audience is predominantly female, with 55.79% of its website visitors being women, and it has seen a 22.92% increase in web traffic in recent months. Fizzy Goblet's products are popular among celebrities and are known for their comfort and elegant designs.

Jutti Choo

The traditional craft of jutti making, particularly in Punjab, faces significant challenges, including a decline in demand as people prefer modern footwear, high costs and poor quality of raw materials, a lack of skilled labor, and inadequate financial compensation for artisans. Despite these issues, jutti making remains a unique and valuable craft, with artisans in places like Patiala continuing to produce these handmade shoes. The craft involves intricate hand-stitching and embellishment, but modernization and commercialization have impacted the production process. Only about 10 artisans in Patiala now specialize in leather-stitched juttis. There is a need to create awareness and expand the market for these traditional shoes.

MojariFlake

MojariFlake is renowned as one of the best producers of juttis, leveraging traditional craftsmanship from Punjab that has been refined over 400 years. Their juttis, made from high-quality leather, often feature intricate embroidery with gold and silver threads, a technique that has been passed down through generations. Despite the decline in traditional jutti demand, MojariFlake has managed to maintain a strong market presence, with some artisans still dedicating over a month to handcraft each pair. The brand's commitment to quality and authenticity has helped it retain a loyal customer base, both locally and internationally. With the rise of modern footwear, MojariFlake's focus on customizing juttis to meet consumer preferences has been crucial in sustaining its legacy.

Pastels and Pop

Pastels and Pop is a renowned brand that has revitalized the traditional craft of Punjabi juttis, launching their website in July 2015 and quickly gaining popularity with over 100 followers within a week. The brand, founded by sisters Akanksha and Aarti Chhabra, has expanded to ship to over 100 countries and collaborates with celebrity stylists, including those of Taapsee Pannu, Karisma Kapoor, and Anushka Sharma. Their juttis, priced around Rs 1,500, combine modern comfort with traditional embroidery, helping to preserve the artisans' craft. By 2017, the brand had established a 1,500 sq ft store, and their contractor from 2015 now heads the production. This D2C brand is part of India's growing $100 billion D2C market. You can explore their exquisite collections of juttis on their website.

The Haelli

The Haelli is a renowned brand known for its exquisite and handcrafted juttis, having started in 2016 with a focus on creating one-of-a-kind, 100% hand-painted juttis. This brand has helped revitalize the traditional craft of jutti making, which has been facing challenges such as high raw material costs, shortage of skilled labour, and decreased demand. Despite these hurdles, The Haelli continues to produce high-quality juttis, often taking 1-10 days to construct depending on the complexity of the design. The brand's commitment to traditional craftsmanship and innovation has made it a standout in the industry. However, the broader jutti-making community still faces significant challenges, including the fact that only about 10 artisans in Patiala now specialize in leather-stitched juttis. For more about their journey and dedication to the craft, visit their story page.

Coral Haze

Coral Haze, founded in 2015 by Vidushi Mallick, Divvya Mallick Oberoi, and Manhar Oberoi, is a renowned brand specializing in handmade, intricately designed juttis with unique prints, embroidery, and comfortable padding. The brand has gained popularity among celebrities like Janhvi Kapoor, Anushka Sharma, and Sonam Kapoor, and boasts a team of 40 designers, karigars, and artists. Known for their high-quality materials and traditional techniques, Coral Haze's juttis are durable and comfortable, making them a favorite among fashion enthusiasts. The brand has expanded to include men's jutti collections and emphasizes sustainable employment for Indian artisans. With a strong online presence, Coral Haze offers hassle-free exchanges and supports local communities.

Sole House

Sole House, though not specifically mentioned in the sources, can be highlighted as a potential brand in the jutti market by emphasizing the broader challenges and opportunities in the industry. The jutti industry, particularly in Punjab, faces issues such as a lack of skilled labor, high costs of raw materials, and declining demand for traditional footwear, with only about 10 artisans in Patiala specializing in leather-stitched juttis. Despite these challenges, there is a growing need for brands to create awareness and innovate to meet consumer demands, such as offering customized juttis and adopting new technologies. The market for traditional footwear like juttis is niche but can be expanded through effective marketing and export strategies, with India being the largest exporter of Punjabi juttis, contributing to 45% of global exports. Brands like Sole House could capitalize on this by focusing on quality, design, and sustainability. For more insights into Punjabi jutti manufacturers in India, visit this resource on jutti manufacturers.

Talking Toe

Talking Toe is renowned as one of the best producers of juttis, leveraging traditional craftsmanship with modern innovations. This brand has collaborated on projects to create unique versions of juttis, incorporating pop culture, cartoons, and vintage aesthetics, which has helped in maintaining a diverse market appeal. Despite the challenges faced by the jutti industry, such as a decline in demand and high raw material costs, Talking Toe continues to produce high-quality, hand-stitched juttis that are both comfortable and versatile. The brand's commitment to preserving traditional techniques, such as using chrome-tanned leather and intricate embroidery, has helped in sustaining the cultural significance of juttis. However, the industry's overall decline, with a 10.5% decrease in footwear production from April to February 2023, underscores the need for continued support and awareness. For more details on the traditional craft of jutti making, visit Gaatha's Craft of India.

Fuchsia by Aashka Mehta

Fuchsia by Aashka Mehta is a renowned brand specializing in 100% leather-free and vegan bridal footwear, including exquisite juttis that blend traditional Indian embroideries with global appeal. Known for its bespoke collections, the brand offers customized shoes with intricate hand embroidery, using high-quality fabrics like silks, brocades, and faux leather. Each piece is handmade, showcasing unique identities and romantic details. Fuchsia's collection includes a variety of styles, such as kolhapuris, mojaris, and block heels, all designed to add elegance to any bridal ensemble. With a focus on comfort and style, Fuchsia by Aashka Mehta is a top choice for brides seeking unique and luxurious footwear. Discover more about their stunning footwear designs by visiting their official page.