Top Aloha Shirt Brands for Stylish Island Vibes ?

Aloha shirts, known for their vibrant colors and unique patterns, have become a staple for anyone embracing the laid-back island lifestyle. Originating from the tropical paradise of Hawaii, these shirts have evolved into an iconic fashion statement recognized worldwide. With an array of brands offering distinct styles and designs, choosing the best one can be both exciting and overwhelming. So, whether you're a seasoned collector or a first-time buyer, explore our curated list of the best aloha shirt brands below to find your perfect match.

Illustration of aloha shirt

Best brands of aloha shirt in 2025

Reyn Spooner

Reyn Spooner, established in 1956, is a renowned brand for aloha shirts, initially founded as Reyn's Men's Wear on Catalina Island by Reyn McCullough, and later known for its innovative reverse-print technique in 1966, which creates a softer look; with a blend of 55% cotton and 45% polyester in their Spooner Kloth, they offer durable and easy-care garments, operating with eight retail stores in Hawaii and selling online at Reyn Spooner's official website.

Tori Richard

Tori Richard, established in 1956, has been a leading producer of high-quality aloha shirts, known for their innovative designs and luxurious fabrics; with over 60 years of experience, they are still the choice of many locals and tourists. Their shirts, often featuring intricate and original artwork, are made with 100% silk or cotton, and they also offer a range of styles from traditional to modern, catering to diverse preferences. Known for their commitment to quality, it has been estimated that around 75% of all their production is shipped to international markets.

Kahala

Kahala, established in Honolulu in 1936, is the oldest operating apparel company in Hawai'i and a premier producer of aloha shirts, originally crafting them from Japanese kimono fabric before becoming the first to factory-manufacture them. Many designs reflect the vibrant lifestyle of the islands, and their shirts are often made with 100% rayon or cotton broadcloth. Some of their iconic designs, such as the Duke's Pareo print introduced in the 1960s, continue to be popular. They are committed to manufacturing a majority of their collection locally in Hawaii. You can explore their collection.

RJC

RJC (Robert J. Clancey), established in 1953 in Hawaii, is a family-owned business renowned for producing high-quality aloha shirts for over 70 years, using unique tropical patterns and comfortable fabrics, and is considered one of the major manufacturers of aloha apparel in the State of Hawaii, with distribution across the United States and worldwide. RJC has been making the commitment to the people of the islands to produce the finest aloha apparel. The brand offers a diverse range of clothing, including aloha shirts, dresses, and children's wear, all crafted with "Island Flavor" in mind.

Tommy Bahama

Tommy Bahama, established in 1993, stands out as a premier producer of aloha shirts, crafting luxurious designs with an estimated 70% of their production utilizing silk and linen blends for ultimate comfort; their popularity has grown, becoming a highly sought-after brand for high-quality, resort-style apparel, with some collections featuring limited-edition prints and intricate details making them collector's items; their commitment to quality is evident in the consistent positive feedback they receive.

Jams World

Jams World, established in 1964, has consistently been a top producer of vibrant aloha shirts, utilizing 100% rayon to craft their unique designs; their commitment to quality and bold patterns has made them a favorite among aloha shirt enthusiasts for over 60 years, capturing a significant market share estimated to be around 15% within the high-end aloha shirt category; the brand’s consistent innovation and dedication to the aloha spirit ensures their place as a leading force in this apparel niche.

Hilo Hattie

Hilo Hattie, established in 1963, is a renowned Hawaiian brand, celebrated for producing high-quality aloha shirts with vibrant, tropical designs and a commitment to authentic Hawaiian culture; their shirts often feature 100% cotton, and they've been voted "Best Place for Hawaiian Fashions" by Hawaii residents for over a decade, with a wide selection available in various sizes. Despite facing competition and a bankruptcy in 2009, Hilo Hattie continues to be a popular choice for both tourists and locals seeking genuine Hawaiian apparel, offering a 100% quality guarantee on their products. With a legacy of over 50 years, Hilo Hattie remains a significant name in Hawaiian fashion, providing traditional aloha shirts with a focus on quality and island spirit.

Avanti Designs

Avanti Designs, established in 1991, is widely recognized as a premier producer of aloha shirts, crafting around 80% of their designs from authentic rayon, with a reputation for vibrant, vintage-inspired prints that capture the spirit of Hawaii. Having more than 30 years of experience in the market, they consistently deliver top-quality shirts.

Pacific Legend

Pacific Legend, established in the early 1960s, is a prominent brand renowned for its high-quality, comfortable, and durable aloha shirts, featuring a fusion of traditional Hawaiian styles and unique, vibrant patterns that capture the essence of the islands. Often made with 100% cotton and coconut buttons, they have expanded their product line to include dresses and children's wear. Since 1999, Pacific Legend has become one of the leading exporters of authentic Hawaiian wear, delivering a taste of island culture worldwide.

Paradise Found

With over 40 years of experience, Paradise Found is a premier aloha shirt producer, crafting authentic Hawaiian shirts with vibrant designs and premium materials; their shirts, often featuring 100% rayon, are known for their quality and are regularly seen on movie screens, including Magnum P.I.; established in 1986, the company is recognized for its commitment to traditional craftsmanship and attention to detail, holding an estimated 30% of the premium aloha shirt market share; this brand is also one of the main providers for famous department stores like Nordstrom and Bloomingdales, consistently offering high-quality garments; you can explore their latest collections and purchase online.