Witch hazel has long been cherished for its versatile benefits in skincare, offering anti-inflammatory and soothing properties that have made it a staple in many beauty regimens. As the demand for natural and effective skincare products continues to rise, several brands have emerged as frontrunners in providing high-quality witch hazel. From toners to facial mists, these products are favored for their ability to cleanse and refresh the skin without harsh chemicals. Curious about which brands stand out in the market for their exceptional witch hazel offerings? Read on to discover our curated list of the best brands.
Illustration of witch hazel
Best brands of witch hazel in 2025
Thayers
Thayers Natural Remedies, founded in 1847 by Dr. Henry Thayer, is a renowned leader in the skincare industry, particularly celebrated for its high-quality witch hazel products. Known for their alcohol-free toners and astringents, Thayers' products are formulated with organic and natural ingredients, making them suitable for all skin types. The brand has seen significant growth, with a 300% increase in year-over-year sales and a 63% increase in organic revenue following a comprehensive digital marketing strategy. Thayers was acquired by L'Oreal in August 2020, valued at $400 million, and has since invested in TV and digital advertising to target Gen Z and young millennials. Their commitment to natural and clean beauty has resonated well with consumers, especially in the growing clean beauty category.
Dickinson's
Dickinson's is a renowned leader in the production of witch hazel, with a rich history spanning over 150 years. Founded in 1866, the company is known for its pure, organic, and sustainably harvested witch hazel, which is distilled to meet the highest standards. Dickinson's products are made from 100% pure witch hazel extracted from the bark and twigs of the plant, ensuring maximum potency. The company's commitment to sustainability and environmental responsibility is evident in its eco-friendly manufacturing processes and USDA-certified organic sourcing. Dickinson's witch hazel is widely used in skincare, first aid, and personal care products, and is recognized for its anti-viral, anti-oxidant, and anti-inflammatory properties.
Quinn's
Quinn's brand is highly regarded for its high-quality witch hazel products, particularly their alcohol-free and unscented toners, which are ideal for sensitive skin. Their toners, such as the Quinn's Alcohol-Free Witch Hazel Unscented Aloe Vera Toner, contain organic witch hazel, aloe vera, and glycerin, providing astringent, anti-inflammatory, and antioxidant properties. This formulation is similar to Thayers toners but avoids common irritants like phenoxyethanol and alcohol, making it a great option for those with sensitive skin. The product has been praised for its effectiveness and gentle nature, with some users noting its similarity in ingredients and benefits to more established brands. Additionally, Quinn's toners are also budget-friendly and widely available. For a detailed review, visit Quinn's Alcohol-Free Toner Aloe Vera Review.
Humphreys
Humphreys, a pioneering brand in clean beauty, has been a leader in producing high-quality, 100% natural distilled Witch Hazel products for over 150 years. Founded in 1854 by Dr. Frederick Humphreys, the brand is known for its USDA Organic and wild-harvested Witch Hazel, which is distilled to the highest standards to ensure purity and potency. Humphreys offers a range of organic and alcohol-free toners, all free from dyes, sulfates, parabens, phthalates, and gluten. Their products are available at major retailers such as Walmart, Amazon, and Target. Humphreys celebrates National Witch Hazel Day on October 21st to highlight the versatile benefits of genuine Witch Hazel.
Mario Badescu
Mario Badescu is a renowned brand in the skincare industry, particularly celebrated for its effective witch hazel products. The Mario Badescu Witch Hazel and Rosewater Toner, for instance, balances sebum production, helps with breakouts, and is gentle enough for all skin types, including sensitive skin. This toner, available in an 8 fl oz size, combines the astringent properties of witch hazel with the soothing effects of rosewater, ensuring a refreshed and hydrated complexion without stripping the skin of its natural moisture. The brand's commitment to quality and effectiveness has made its products staples in many beauty routines, with the Witch Hazel and Rosewater Toner receiving high ratings from users. Additionally, Mario Badescu offers an alcohol-free and cruelty-free formula, making it a preferred choice for those seeking gentle yet effective skincare solutions.
T.N. Dickinson's
T.N. Dickinson's is a renowned brand that has been a trusted producer of high-quality, 100% natural, clinical grade USP witch hazel since 1866. Founded by Rev. Thomas Newton Dickinson, the company uses sustainable harvest practices to gather USDA certified organic New England witch hazel, steam-distilling the bark and twigs to remove impurities and ensure purity. This process results in a product that is free from unnecessary additives and skin-harming tannins. With over 150 years of commitment to natural clinical care, T.N. Dickinson's witch hazel is a staple in many medicine cabinets for its effectiveness in soothing and caring for skin. The company's products are widely used for various skin conditions, including oily skin, insect bites, and razor burn. For more information about T.N. Dickinson's heritage and their sustainable practices, visit their official page.
Andalou Naturals
Andalou Naturals is renowned for its high-quality, natural skincare products, particularly its Clear Skin Willow Bark Pure Pore Toner, which leverages the potent properties of witch hazel. This toner, formulated with organic witch hazel derived from the plant's bark and leaves, offers soothing, anti-bacterial, and astringent benefits. It is also enriched with salicylic acid from willow bark, which helps in cleansing and exfoliating the skin. The product is 100% vegan, cruelty-free, and formulated without gluten, GMO, parabens, synthetics, or fragrances. This combination makes Andalou Naturals a trusted brand for those seeking effective and natural skincare solutions.
Bioré
Biore is a leading brand in the skincare industry, particularly renowned for its witch hazel products, which are highly effective in deep cleaning and purifying the skin. With a brand awareness of 66% among face care users in the United States, Biore stands out for its popularity and user loyalty, where 16% of face care users utilize its products and 81% of these users show loyalty to the brand. The Biore Witch Hazel Cooling Cleanser, for example, removes over 99% of blemish-causing dirt and oil, and features salicylic acid for acne treatment. In 2021, Kao Corporation, the parent company of Biore, launched a new line of pore strips incorporating natural ingredients like witch hazel and tea tree oil. This innovation has contributed to the brand's strong market presence and consumer trust. Learn more about Biore Witch Hazel Ultra Deep Cleansing Pore Strips.
Kiehl's
Kiehl's is renowned for its high-quality skincare products, particularly those featuring witch hazel, a key ingredient in many of their formulations. The brand's Blue Astringent Herbal Lotion, introduced in 1964, is a classic example, combining witch hazel water with menthol and camphor to soothe and balance oily skin. With a brand awareness of 42% among male cosmetics users in the U.S. and a usage share of 9%, Kiehl's products are widely recognized and trusted. The inclusion of witch hazel in their products helps in shrinking the appearance of enlarged pores and reducing excess oiliness, making them a favorite among those with oily or blemish-prone skin. Kiehl's commitment to using effective, skin-friendly ingredients has solidified its position as a leading skincare brand.
Murad
Murad is a renowned brand in the skincare industry, particularly noted for its effective use of witch hazel in products like the Clarifying Toner, which tightens the appearance of pores and soothes the skin with cucumber extract. This multi-tasking toner is designed for oily skin, acne, and breakouts, and its cooling formula instantly refreshes the skin. With a conversion rate of 4.00-4.50%, Murad's online sales have seen a 20% growth over the past three months, highlighting the brand's strong market presence. The Clarifying Toner is available in sizes such as 6.0 FL. OZ. and 16.9 FL. OZ., catering to various consumer needs. Murad's commitment to skincare excellence is reflected in its high revenue and customer satisfaction.
Leave a Reply
Your email address will not be published.