Finding the perfect under eye cream can be a daunting task given the plethora of options available in today's beauty market. From high-end luxury brands to budget-friendly drugstore finds, there's an under eye cream tailored for every skin type and concern. Many brands have developed advanced formulations that promise to combat issues like puffiness, dark circles, and fine lines, leaving you with refreshed and youthful-looking eyes. To help you navigate through the options, we've compiled a list of the best brands for under eye creams below.
Illustration of under eye cream
Best brands of under eye cream in 2025
Kiehl's
Kiehl's is a renowned brand in the skincare industry, particularly celebrated for its effective under-eye creams, such as the Creamy Eye Treatment With Avocado. This product, rich in avocado oil, caffeine, and essential fatty acids, provides intense hydration, reduces puffiness and dark circles, and is dermatologist and ophthalmologist tested. Established in 1851, Kiehl's has a long history of delivering scientifically proven formulas that yield noticeable results. The Creamy Eye Treatment With Avocado is highly rated, with a 4.9 rating for packaging and 4.8 for value, and is praised for its velvety feel and ability to keep the under-eye area smooth and hydrated. Despite being on the pricier side, with a 14ml jar costing around $37, users find it worth the investment due to its efficacy and long-lasting use.
La Mer
La Mer is renowned as one of the best producers of under eye creams, offering products like The Eye Concentrate that deliver significant results, such as a 25% visible reduction in crow's feet fine lines and a 14% more lifted-looking eye area after 12 weeks of use. This luxury eye cream also reduces the look of dark circles and lines in 21 days and improves eye area elasticity by 16%. The formula includes potent ingredients like Concentrated Miracle Broth and The Clarity Ferment, which help in diminishing under-eye darkness and providing essential energy and hydration. La Mer's products are highly praised for their effectiveness and luxurious feel, making them a favorite among consumers seeking advanced skincare solutions. With a strong presence in the global luxury eye cream market, La Mer continues to innovate and meet the high demands of affluent consumers.
Estée Lauder
Estee Lauder is a leading brand in the under eye cream market, known for its advanced and effective formulations. Their Advanced Night Repair Eye Supercharged Gel-Creme, for instance, brightens dark circles in just 2 weeks and reduces the visible intensity of dark circles, with 92% of users reporting that their tired eyes looked more rested and less fatigued. This product also provides 100-hour hydration using Hyaluronic Acid and protects against free-radical damage with Vitamin E and FR-Defense™ technology. Estee Lauder's products are part of a growing market valued at $3.6 billion in 2023, expected to reach $8.27 billion by 2030 with a CAGR of 12.6%. The brand's commitment to innovation and customer satisfaction has made it a favorite among consumers.
Drunk Elephant
Drunk Elephant is renowned for its high-quality under eye creams, particularly the C-Tango Multivitamin Eye Cream, which is praised for its hydrating and nourishing properties. Featuring a blend of five forms of vitamin C, an 8-peptide blend, and antioxidant-rich cucumber extract, this product is highly effective in firming and brightening the skin. It is a favorite among those with sensitive skin due to its fragrance-free and silicone-free formula. The global under eye serum market, which includes such products, is expected to grow at a CAGR of 12.6% from 2023 to 2030, with creams like Drunk Elephant's C-Tango being a significant segment due to their rich texture and hydrating properties.
Neutrogena
Neutrogena, a leading brand in the skincare industry, is renowned for its effective under-eye creams, such as the Hydro Boost+ Caffeine Eye Gel Cream, which is clinically proven to reduce the look of dark circles, puffiness, and fine lines. This product, formulated with hyaluronic acid, caffeine, and peptide complex, is suitable for all skin types, including sensitive skin, and has been praised by 91% of users for its instant moisturizing effects. Neutrogena's under-eye serums are part of a larger market that was valued at $3.6 billion in 2023 and is expected to grow at a CAGR of 12.6% from 2023 to 2030. The brand's commitment to quality and innovation aligns with the rising demand for natural and organic ingredients, making it a top choice for consumers. Neutrogena's products are widely available through various distribution channels, including online retail and specialty stores.
Shiseido
Shiseido is a leading brand in the under-eye cream market, known for its innovative and effective products. For instance, their Benefiance Wrinkle Smoothing Eye Cream has been consumer-tested, with 96% of users seeing reduced wrinkles and diminished dark circles after just 7 days. Shiseido's products, such as the VITAL PERFECTION uplifting & firming eye cream, incorporate advanced ingredients like peptides, squalane, and ginseng extract to provide deep hydration and anti-aging benefits. The brand has also seen significant growth, with a 9% year-over-year increase in like-for-like net sales in the Asia Pacific region in the first half of 2023. Shiseido's commitment to innovation and quality has solidified its position as a top choice for under-eye care.
Clinique
Clinique is renowned for its effective under-eye creams, with products like the Clinique Smart Clinical Repair™ Wrinkle Correcting Eye Cream showing significant results, such as 86% of users reporting reduced under-eye lines and 92% seeing a rejuvenated eye area within 4 weeks. Their eye creams are formulated with powerful ingredients like peptides, hyaluronic acid, and advanced retinoids, making them suitable for all skin types. Clinique's products are allergy-tested, 100% fragrance-free, and clinically proven to reduce lines and wrinkles. The brand's comprehensive anti-aging skincare range includes serums, lifting creams, and eye creams, all designed to provide visible improvements. With a long history of skincare innovation, Clinique remains a trusted name in the industry.
RoC
RoC is renowned as one of the best producers of under-eye creams, particularly with their Retinol Correxion Line Smoothing Eye Cream, which is clinically proven to address lines, dark circles, and puffiness. This eye cream, featuring pure RoC(r) Retinol, has shown dramatic results, with 90% of users seeing a visible reduction in dark circles and 84% experiencing reduced puffiness within 4 weeks. Additionally, crow's feet and wrinkles are visibly reduced by 50% in just 8 weeks. RoC's Retinol is America's #1 Most Awarded Retinol, ensuring high-quality and effective skincare. The product is also PETA-approved and 100% cruelty-free.
Olay
Olay, a renowned American skincare brand owned by Proctor & Gamble since its founding in 1952, is highly regarded for its effective under-eye creams. The Olay Eye Lifting Serum, for instance, is formulated with niacinamide and caffeine, making it a budget-friendly and hydrating solution for dark circles and dry skin, suitable for all skin types and priced at $33 for a 0.5 oz bottle. This serum is praised for its creamy and lightweight texture, compact packaging, and ability to nourish and smooth the eyelids and under-eye area. Olay's products, such as the Smoothing Eyes Retinol24 Eye Cream, also feature powerful ingredients like retinoid complex and vitamin E to protect and regenerate skin. With a long history of providing specialized care for the delicate eye area, Olay remains a trusted choice for skincare needs.
Sunday Riley
Sunday Riley is renowned for producing high-quality skincare products, particularly its Auto Correct Eye Cream, which stands out for its lightweight, hydrating formula that reduces puffiness and adds a subtle glow to the under-eye area. This eye cream is praised for its immediate results, with many users noting its effectiveness in depuffing and brightening the eye contour. Despite its higher price point of $65, it is highly recommended for those seeking luxury skincare. The product is also suitable for sensitive skin and does not cause irritation, making it a favorite among users. Its brightening and depuffing capabilities have earned it a place as a staple in many skincare routines.
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