When it comes to creating visually appealing and effective brand mailers, choosing the right tools can make all the difference. With numerous options available in the market, some brands have distinguished themselves through their innovative features and exceptional user experience. Whether you are a small business owner or part of a large corporation, finding the perfect brand mailer solution can enhance your marketing strategies and drive engagement. Curious to learn which brands made our top picks for brand mailers? Discover the best options in the article below.
Illustration of brand mailers
Best brands of brand mailers in 2025
Mailchimp
Mailchimp is a leading email marketing service, boasting a significant 67.54% market share as of May 2024, according to Datanyze. Despite a slight decline from its 72.68% share in January 2022, Mailchimp remains the dominant player in the email marketing sector. The platform is used by over 14 million active users and has facilitated the sending of over 333 billion emails in 2020 alone. Its integration with various ecommerce platforms, particularly Shopify, has been a key factor in its success. Mailchimp's users generated $61 billion in revenue from ecommerce orders in 2020, highlighting its powerful impact on email marketing. For more details, visit their official website.
Constant Contact
Constant Contact is a leading email marketing platform, renowned for its comprehensive suite of tools that include email marketing, social media marketing, online surveys, event marketing, digital storefronts, and local deals. With a market share that, although smaller than Mailchimp's, still stands at around 5.08% as of 2022, Constant Contact serves over 600,000 customers worldwide. It offers highly user-friendly email creation and design tools, excellent email deliverability, and strong customer support. The platform is particularly popular among small businesses and non-profits, with a significant presence in the United States, Canada, and the UK. Constant Contact's tools are designed to help businesses drive repeat business and find new customers through multi-channel marketing campaigns.
SendinBlue
SendinBlue is a leading relationship marketing SaaS platform, renowned for its comprehensive email marketing, transactional email, and marketing automation services. Founded in 2007, it serves over 300,000 active users in 160 countries and is used by 180,000 businesses worldwide. The platform offers a free plan with up to 300 emails per day and supports up to 2,000 contacts, making it ideal for small to medium-sized businesses. SendinBlue holds an 11.57% market share in the email-marketing-automation category and is available in six languages. It is particularly popular among companies with 1-10 employees and those with revenues between $1M-$10M.
Campaign Monitor
Campaign Monitor, a leading email marketing platform and part of the Marigold family of brands, is renowned for its comprehensive benchmark data and email marketing statistics. In 2021, they analyzed over 100 billion emails to provide valuable insights into key engagement metrics such as open rates, which average around 18%, and click-through rates, averaging about 2.6% across various industries. For further details, visit their official website.
Klaviyo
Klaviyo is a leading email and SMS marketing platform, renowned for its powerful tools that help eCommerce businesses deliver highly personalized and automated marketing campaigns. As of 2023, Klaviyo holds a 6.58% market share in the online-marketing sector, ranking third among its competitors, and boasts a significant presence in retail with a 14% market share and 7% in apparel and fashion. The platform has accumulated over 6.9 billion consumer profiles and generated $321 million in revenue in the first half of 2023, a substantial increase from $208 million in 2022. Klaviyo serves over 100,000 businesses, up from 70,000 in 2020, and its users include major brands like Unilever and Citizen Watches, who have made over $100 billion in revenue using the platform. Its intuitive design and robust features make it a favorite among marketers, with 67 brands moving to Klaviyo every day.
ConvertKit
ConvertKit is a leading email service provider (ESP) designed specifically for online creators, such as bloggers and YouTubers, offering ease of use, powerful automation features, and fair pricing based on the number of unique subscribers. It stands out for its simplicity and robust automation tools, making it one of the fastest-growing email marketing companies. ConvertKit sends an average of 1.18 emails per week, with a significant 18% increase compared to the previous year, although it is 41% lower than the MailCharts Index. Learn more about ConvertKit by clicking here.
AWeber
AWeber is a prominent email marketing service, utilized by over 120,000 small businesses, bloggers, and entrepreneurs globally. It offers effective tools for businesses to communicate with customers and prospects, with 64% of its users being small businesses and 43% based in the United States. While AWeber's email deliverability rate has shown fluctuations, it recently achieved an 83.1% deliverability rate in January 2024, although it still ranks below the industry average. The platform is also known for its high deliverability rates to Yahoo and AOL, consistently achieving 100% in multiple testing rounds. Additionally, AWeber's users report that 60% of small businesses find their email marketing strategy effective or very effective using the platform. For more information, visit their email marketing statistics page.
GetResponse
GetResponse is a leading provider of email marketing solutions, renowned for its comprehensive analytics and high-performance email campaigns. In 2023, GetResponse analyzed over 4.4 billion messages sent by its customers, providing valuable insights into email opens, clicks, unsubscribes, bounces, and spam complaints. The platform offers detailed statistics for messages and lists, including open rates, click rates, and social media engagement. This data helps marketers optimize their campaigns for better engagement and impact. With its robust reporting features, GetResponse stands out as a top choice for brands aiming to enhance their email marketing strategies.
ActiveCampaign
ActiveCampaign stands out as a leading provider in the email marketing and automation sector, boasting the highest email deliverability rate among its competitors, with emails delivered over 8 percentage points higher than the average tool, as highlighted in a January 2024 study by EmailTooltester.com. The platform offers robust features such as marketing automation, email segmentation, and predictive email sending, enhancing user experience and email deliverability. ActiveCampaign serves a diverse customer base, with 34% of its users in the United States and a significant presence in the Netherlands and Australia. It holds a market share of approximately 3.19% in the marketing automation market and is recognized for its innovative infrastructure and compliance measures. ActiveCampaign's commitment to delivering billions of emails efficiently has earned it top ratings, including being named a leader across nine categories by G2.
HubSpot Email Marketing
HubSpot Email Marketing is a leading platform for creating, personalizing, and optimizing marketing emails, utilized by 31% of marketers to boost conversions and revenue. It offers advanced features such as subscriber segmentation, message personalization, and email automation campaigns, which are deemed effective by 78%, 72%, and 71% of marketers, respectively. The platform provides a drag-and-drop email editor, built-in analytics, and downloadable reports, making it a comprehensive tool for email marketing strategies. With HubSpot, businesses can achieve high ROI, drive millions of page views, and generate countless conversions, as evidenced by its successful implementation by HubSpot's own blog team. Additionally, HubSpot's Email Marketing service is available for free, making it accessible to a wide range of users. For a detailed guide about their email marketing prowess, visit their website.
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