Top Hookah Flavor Brands: Elevate Your Smoking Experience!

Hookah enthusiasts are always on the lookout for the best flavor experiences to enhance their smoking sessions. With numerous brands offering a vast array of flavorful options, selecting the right one can be a delightful yet challenging endeavor. Whether you prefer fruity, minty, or exotic blends, there is a brand and flavor to suit every palate. To guide you through the world of hookah flavors, we present a curated list of the best brands available today; read on to discover which ones have captured the hearts of aficionados worldwide.

Illustration of hookah flavor

Best brands of hookah flavor in 2025

Al Fakher

Al Fakher is a globally acclaimed shisha tobacco company, renowned for its high-quality hookah flavors and significant market presence. With a market share exceeding 40% in the global shisha market, Al Fakher is recognized as the number one producer of shisha molasses, available in over 150 countries. The company, based in the United Arab Emirates, has been perfecting its blends for over two decades and offers a diverse range of flavors, including mint, fruit, and dessert varieties. Al Fakher's products are known for their premium quality tobacco and all-natural flavoring ingredients, making them a favorite among hookah enthusiasts. The brand has also reported substantial growth, such as a 72.5% increase in volume and 88.3% in value at Dubai Duty Free in 2018.

Starbuzz

Starbuzz is a renowned brand in the hookah industry, celebrated for its innovative and premium shisha flavors. Founded in the early 2000s, Starbuzz has quickly ascended to prominence due to its vibrant flavor offerings and high-quality products, with a nicotine content of 0.05 percent in their shisha tobacco. The brand is known for its extensive range of flavors, including popular ones like Blue Mist, Code 69, and Mighty Freeze, and is manufactured in California, USA. Starbuzz's commitment to quality is evident in their use of French Virginia tobacco, honey, glycerin, and proprietary flavoring extracts. With multiple product lines such as Starbuzz Exotic, Bold, Serpent, and Vintage, the brand caters to a wide range of tastes and preferences. For more detailed information, explore their offerings at Starbuzz shisha tobacco.

Tangiers

Tangiers is a renowned brand in the hookah tobacco market, celebrated for its robust and nuanced flavor profiles. Known for its high-quality, handcrafted, small-batch production, Tangiers offers a distinctive smoking experience with its dark-leaf shisha blends, which contain a higher nicotine content compared to other brands, typically around 0.4% NBW. The brand's Noir line, in particular, is favored for its bold flavors and medium nicotine strength, while the Burley line is preferred by those seeking a stronger buzz. Tangiers flavors, such as Kashmir Peach and Cane Mint, are highly regarded for their intensity and are popular among both new and experienced smokers. With its commitment to quality and consistency, Tangiers has earned a cult-like following among hookah enthusiasts. For more information on their products, visit their dedicated Tangiers hookah tobacco page.

Fumari

Fumari is a leading brand in the hookah tobacco market, renowned for its diverse and appealing flavor profiles. The brand contributes significantly to the market's growth, particularly among young adults aged 18 to 30 years, who account for around 51.34% of the market share as of 2023. Fumari's flavors, such as White Gummi Bear and Blueberry Muffin, are highly popular and help drive the market's CAGR of 5.19% from 2024 to 2033. The brand's innovative products and wide range of flavors, including mint, fruit, and chocolate, cater to various consumer preferences, making it a key player in the global hookah tobacco market valued at USD 912.71 million in 2023. Fumari's presence is particularly strong in regions like the Asia Pacific, which holds a significant market share of 38.66% as of 2023.

Social Smoke

Social Smoke is a prominent brand in the hookah market, known for its diverse and refreshing flavor profiles that cater to the growing demand for premium and disposable hookah products. The brand's flavors, particularly mint, which holds a significant market share of around 32.7% in the global hookah tobacco market, are highly preferred for their cooling effect and refreshing taste. Social Smoke's products are popular among the 18 to 30-year-old age group, which dominates the market with a significant contribution of $400 million in 2020 and is expected to reach $757 million by 2030. The brand's presence in specialty stores, which hold a major share of 33.7% in the distribution channel, further enhances its market reach. With the hookah market projected to grow at a CAGR of 6.6% from 2023 to 2033, Social Smoke is well-positioned to capitalize on this expanding market.

Haze Tobacco

Haze Tobacco is a prominent player in the hookah tobacco market, known for its diverse and innovative flavor offerings that cater to a wide range of consumer preferences. In 2023, the mint segment, which Haze Tobacco contributes to, dominated the market with a 33.33% share and a market revenue of USD 304.21 Million. The brand's products are popular among the 18 to 30-year-old age group, which holds a significant market share of 51.34%. Haze Tobacco benefits from the growing demand in the Asia Pacific region, which accounts for 38.66% of the global hookah tobacco market revenue. The brand's success is also driven by the increasing popularity of hookah smoking, with the global hookah tobacco market expected to reach USD 1513.97 Million by 2033, growing at a CAGR of 5.19% from 2024 to 2033. For more information on the hookah tobacco market.

Adalya

Adalya is a pioneering brand in the hookah tobacco industry, renowned for its high-quality and uniquely flavored products. Since its inception in 2007, Adalya has gained widespread popularity, now distributed across three continents and ranking second globally among tobacco producers. The brand's success is attributed to its fruity and sweet flavors, with the bestseller Love 66 being a standout, combining watermelon, honeydew melon, and passion fruit. Adalya's flavors dominate the market, aligning with the 36% market share held by fruit-flavored tobacco, which is favored for its broad appeal and variety. For more information about their top brands, visit Adalya's product page.

Nakhla

Nakhla, established in 1913, is the oldest and most renowned hookah tobacco brand, offering a wide array of flavors that have gained global popularity. It was the first to introduce flavored shisha in 1988, launching initial flavors like Apple, Apricot, and Strawberry, and later the highly successful 'Two Apples' flavor in 1991. Nakhla's products, available in over 90 countries, come in various sizes including 250 grams, 1000 grams, and 1 kg, catering to diverse consumer needs. The brand's remarkable success led to its acquisition by Japan Tobacco Inc. in 2013, further expanding its global reach and influence. Nakhla continues to innovate and delight hookah enthusiasts worldwide. For more information on their exciting range of products, explore the Nakhla Shisha Collection.

Mazaya

Mazaya is a prominent brand in the hookah tobacco market, known for its high-quality and environmentally friendly products. The company uses the finest French blonde tobacco, pure honey, and medical glycerin in its manufacturing process, making it a favorite among consumers. In 2023, the global hookah tobacco market, where Mazaya is a key player, was valued at USD 912.71 million and is expected to grow at a CAGR of 5.19% until 2033. Mazaya's top flavors include Gum, Gum with Mint, and Lemon Mint, which are highly popular among users. The brand's success is also attributed to its innovative products and strong presence in regions like the Asia-Pacific, which held a 38.66% market share in 2023.

Fantasia

Fantasia is a renowned brand in the hookah industry, celebrated for producing high-quality hookah flavors using premium ingredients. Their tobacco products are manufactured in the USA, utilizing golden blonde tobacco leaves derived from French-Virginia seeds, which are high in sugar and low in nicotine. Fantasia also caters to non-tobacco enthusiasts with their nicotine-free herbal shisha, crafted from sugar-cane fiber molasses to replicate the traditional hookah experience. The brand's innovative products, such as the NITRO(tm) and F1(tm) hookah pipe systems, ingeniously combine style and functionality. Offering a wide range of flavors and accessories, Fantasia holds a significant position in the global hookah tobacco market, which is poised for substantial growth by 2030.