Top Brands Revolutionizing Toilet Accessories: Luxe, TOTO, Kohler, and Brondell.

When it comes to enhancing the comfort and style of your bathroom, selecting the right toilet accessories is essential. High-quality brands not only offer functional products but also contribute to the overall aesthetic of your bathroom space. From innovative designs to durable materials, these brands provide a range of options to suit any need or preference. Whether you're renovating or simply upgrading, explore the top brands noted below to find the perfect fit for your bathroom accessories.


Illustration of toilet accessories

Best brands of toilet accessories in 2025

Kohler

Kohler is a leading brand in the bathroom accessories market, known for its high-quality products and strong market presence. In 2023, Kohler maintained a clear lead with a 14.3% unit share and a 16% dollar share in the Kitchen & Bath Fixtures market, surpassing other major brands like Moen and Delta. The brand's popularity is reflected in its brand consideration rates, with 20% of consumers considering Kohler for their bathroom fixtures. Kohler's products are widely available through top retailers such as Home Depot and Lowe's, which further enhances its market reach. The brand's commitment to quality and after-sales service has contributed to its dominance in the industry.

TOTO

TOTO is renowned as one of the leading producers of toilet accessories, known for its innovative and high-quality products. The brand holds a significant market share, with TOTO toilets recognized globally for their reliability and technological advancements, such as the TORNADO Flushing System, which uses only 1.0 or 1.28 gallons per flush. TOTO's smart toilets, including those with automatic lid opening and built-in bidets, are particularly popular among affluent consumers seeking premium home experiences. In 2019, TOTO held the largest market share of 30.89% in the smart toilets market. The company's commitment to sustainability and luxury has made its products a staple in many bathrooms.

American Standard

American Standard is a leading North American plumbing and building products manufacturer, renowned for its high-performance and stylish toilet accessories. With over 140 years of innovation, the company has set standards in the industry, producing water-conserving products such as WaterSense-certified toilets, faucets, and showerheads. American Standard operates under LIXIL Water Technology, managing 50 production facilities and two research & development centers globally. The company's products are distributed through an extensive network of wholesalers, showrooms, and online retailers, and it has received notable awards, including the 2016 WaterSense Excellence in Innovation and Research Award. American Standard's commitment to sustainability and performance makes it a top choice for both residential and commercial customers.

Moen

Moen is a leading brand in the bathroom fixtures industry, known for its high market share and consumer preference. In 2022, Moen held a 17% market share in units sold, making it the top brand in this category. Additionally, Moen secured a 16% dollar share, positioning it as the second-largest brand by dollar share, just behind Kohler. Moen's popularity is evident from its significant presence in major retailers like The Home Depot and Lowe's. The brand's products, such as the Align Single Hole Single-Handle Bathroom Faucet, are popular for their modern design and functionality. For more inspiration and to explore their sink configuration options, visit their Moen bathroom inspiration page.

Grohe

Grohe, a renowned brand in the bathroom accessories market, is celebrated for its innovative and luxurious products, such as the GROHE SmartControl shower function and the GROHE Spalet shower toilet, which combine traditional water culture with cutting-edge technology. Known for its attention to detail and commitment to sustainability, Grohe has been a leader in the industry since its inception. The brand's products, like the EcoJoyTM series, focus on water and energy savings, enhancing the customer experience while being environmentally conscious. Grohe's innovations, such as 3D showering and smart luxury products, have set new standards in the bathroom accessories market. With a strong presence globally, Grohe continues to drive the evolution of luxury water enjoyment. For more details, visit their official website.

Delta Faucet

Delta Faucet Company is a leading producer of bathroom accessories, known for its innovative and aesthetically appealing products. The company, with over 3000 employees worldwide and 2100 US patents, offers brands like Brizo and Delta, which are renowned for their on-trend designs and meaningful innovations. Delta Faucet's products are part of a broader bathroom accessories market expected to grow at a CAGR of 10.6% from 2023 to 2032, reaching a market size of USD 57.05 billion by 2032. Their faucets, particularly in the bathroom segment, dominate the market with revenue exceeding USD 8.7 billion in 2023 and projected to reach USD 16.5 billion by 2032. The company's focus on water-saving technologies and sustainable living further enhances its market position. For more details, visit Delta Faucet Company's website.

Hansgrohe

Hansgrohe is a leading producer of toilet and bathroom accessories, renowned for its innovation, design, and quality. In 2022, the company reported sales of over EUR1.5 billion, with a 13.9% growth in foreign business and a 6.2% increase in domestic sales in Germany, significantly outpacing the country's GDP growth of 1.9%. Hansgrohe supplies its products to over 150 countries and has expanded its portfolio to include sanitary ceramics and bathroom furniture, enhancing its holistic bathroom solutions. The company has received the German Sustainability Award 2024 for its contributions in energy, water, and sanitary technology. With its brands AXOR and hansgrohe, the company continues to drive innovation and sustainability in the industry. For more details about Hansgrohe, visit their official website.

Villeroy & Boch

Villeroy & Boch is a renowned manufacturer of high-quality toilet accessories, known for its innovative and stylish products. The company has seen significant growth, with sales increasing by almost 55% in the first nine months of the year following the acquisition of Ideal Standard, contributing around 365 million euros to consolidated sales. Their toilet seats feature advanced technologies such as QuickRelease and SoftClosing, ensuring ease of use and high hygiene standards. As a leading supplier in the bathroom and wellness sector, Villeroy & Boch generates substantial revenue, with the Bathroom & Wellness segment accounting for two-thirds of their revenues. The company's products are available in over 125 countries, solidifying its global presence. For more information about their toilet seats, visit their official website.

Roca

Roca is a leading international brand in the production and design of bathroom accessories, renowned for its quality, innovation, and sustainability. The company is a key player in the global bathroom accessories market, which was valued at USD 17.05 billion in 2020 and is projected to grow at a CAGR of 10.2% from 2021 to 2028. Roca's products, including towel racks and rings, hooks, and paper holders, are highly favored, with the towel rack/ring segment holding a significant market share of approximately 41.4% in 2020. Roca's dedication to design and functionality aligns with consumer preferences for space-saving and aesthetically pleasing bathroom accessories. The brand's strong presence in various regions, including North America and Europe, further solidifies its position in the market.

Duravit

Duravit is a leading producer of toilet accessories, renowned for its innovative and sustainable products. In 2022, Duravit achieved record revenues of EUR707 million, a 16% increase from the previous year, highlighting its strong market presence and growth trajectory. The company, founded in 1817, has evolved to include a wide range of sanitary ceramics and smart bathroom solutions, such as the SensoWash shower-toilets, which contribute significantly to its success. Duravit's commitment to sustainability is evident in its ISO 14001 certification and its goal to become climate-neutral by 2045. With 11 production plants and over 7,000 employees worldwide, Duravit continues to innovate and expand its global project business.


Benjamin
Benjamin

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