Top Home Decor Brands That Elevate Your Space

Sprucing up your living space can be an exciting venture, especially when equipped with the right decor pieces. When it comes to choosing the best brands that transform houses into stylish sanctuaries, a few names consistently stand out for their quality, innovation, and aesthetic appeal. From minimalistic designs to eclectic accents, these brands offer a rich spectrum of options to suit diverse tastes and preferences. For a closer look at some of the top home decor brands that could redefine your living environment, explore our detailed list below.

Illustration of home decor

Best brands of home decor in 2025

West Elm

West Elm is a leading brand in the home decor industry, known for its modern design, affordability, and commitment to sustainability. The brand has seen significant growth, with a 12% comp increase in one quarter and revenues jumping 2.5% to $2.2 billion in a recent year. West Elm has expanded its offerings to include commercial furnishings and hospitality, such as the West Elm Hotel, and has over 100 stores globally. The brand's focus on experiential retail and innovative customer experiences has been a key factor in its success. West Elm's e-commerce net revenues have also grown, contributing to its strong market position. You can explore more about their offerings on the West Elm website.

Pottery Barn

Pottery Barn is a leading brand in the home decor and furniture market, known for its high-quality, stylish products. In 2021, it generated approximately $8.2 billion in revenue, with its furniture segment holding a 7.9% market share and its homeware segment at 3.6%. The brand's strong online presence is evident, with its website attracting 14.8 million visits in the last six months, and 66% of its revenue coming from e-commerce channels. Pottery Barn competes with other high-end retailers like Restoration Hardware, West Elm, and Crate & Barrel, but distinguishes itself through unique and stylish designs. The company is projected to grow at a CAGR of 1.5% from 2021 to 2025, reaching an estimated market volume of $28.3 billion by 2025. For more information, visit Pottery Barn's official website.

Crate & Barrel

Crate & Barrel is a leading international destination for contemporary and modern furniture, housewares, and decor, with over 100 stores and franchise partners in 9 countries, generating $2.5 billion in annual sales. The brand, part of the Otto Group, emphasizes a total-home approach, offering categories like housewares, kitchen, and bath, and has introduced new products such as a private label cookware collection. Crate & Barrel also focuses on multifunctional and versatile items, catering to the needs of those working from home. The company has seen strong growth in kitchen and dining segments and continues to expand its services, including complimentary design services. With a commitment to sustainability, Crate & Barrel's packaging is certified by the Forest Stewardship Council (FSC) and uses renewable fiber. For more detailed information, visit Crate & Barrel's official page.

Anthropologie

Anthropologie is a leading brand in the home decor market, known for its unique and eclectic product assortment, which includes women's casual apparel, home furnishings, and decorative items. With an estimated annual revenue of $2.2 billion and over 6,829 employees, Anthropologie caters to sophisticated and contemporary women aged 30 to 45. The brand operates more than 100 stores in the United States and offers significant discounts, such as up to 50 percent off during its Black Friday and Cyber Monday sales. Anthropologie's focus on blending modern and rustic elements aligns with the growing demand for sustainable and personalized living environments. This brand is a key player in a global home decor market projected to reach $1,075.91 billion by 2031. For more details on their offerings, visit their official website.

Restoration Hardware

Restoration Hardware (RH) is a prominent luxury home furnishing retailer, known for its high-end products and expansive showrooms. The company has a significant presence with over 100 stores, including 70 galleries and 36 outlet stores in the U.S. and Canada. Despite being a smaller player in the $120.5 billion U.S. furniture and home furnishings market, RH has managed to grow its revenues, with a notable 8% year-over-year increase from $2.64 billion in 2019 to $2.84 billion in 2020. The company's market capitalization stands at around $7.59 billion as of December 2024, and it holds a market share of 3.4% in the home furnishings sector. RH's commitment to efficiency and optimization has also led to a 23% increase in free cash flow and a 23% growth in net income from 2019 to 2020. For a deeper insight into their financial performance, see if Restoration Hardware stock is a buy.

IKEA

IKEA stands as a leading producer in the home decor industry, known for its commitment to affordability and innovation. In the financial year 2024, IKEA achieved total retail sales of EUR 45.1 billion, despite a 5.3% decrease due to lower prices, which helped increase store and online visitation by 4.5% and 21%, respectively. The company invested over EUR2.1 billion in price cuts to maintain its 5.7% share of the global home furnishing market. IKEA also expanded its retail presence by opening 56 new customer meeting points, including three full-size stores, eight small stores, and 44 plan and order points. With a strong focus on sustainability, IKEA introduced new product innovations such as a foldable PAX frame and more environmentally friendly mattresses. For more information, visit their Year in Review FY24 page.

CB2

CB2, a modern furniture and home decor brand from Crate and Barrel, stands out as a leading destination for stylish and affordable home accessories. With an estimated annual revenue of $178.8 million and a workforce of 630 employees, CB2 has established itself as a significant player in the home decor market. The brand is known for its contemporary designs and has seen growth in its online presence, ranking #8 in the Furniture category and #13,385 globally in website traffic. CB2's products cater to a wide range of consumer preferences, including a shift towards sustainable and eco-friendly items, reflecting current market trends.

Wayfair

Wayfair remains a leading player in the home goods market, commanding a significant 17.8% market share as of 2Q23, with a notable year-over-year increase of 2.5 percentage points. Despite initial declines, the company has consistently gained market share since the end of 2022 through strategies such as price optimization, improved logistics, and an enhanced storefront experience. Wayfair's resilience is evident in its ability to capture further market share even in challenging industry conditions. The company's largest furniture categories, although experiencing some declines, are balanced by growth in categories like rugs and mats. Wayfair's total revenue for a recent quarter reached $3.1 billion, with a 0.4% revenue gain. For a detailed analysis, visit the YipitData blog post.

The Citizenry

The Citizenry is a renowned direct-to-consumer home decor brand, founded in 2014 by Carly Nance and Rachel Bentley, known for its artisanal and globally-inspired designs. The company has seen significant growth, with sales increasing by over 200% since its Series A funding in December 2019, driven by 45% of sales from repeat customers. It partners with local artisans in 21 countries to produce handcrafted home goods, supporting over 3,000 artisan jobs annually. The Citizenry has expanded its product lines, particularly in furniture, aiming to increase furniture sales from 15% to 30% of total revenue by 2025. The brand also opened its first brick-and-mortar store in New York's SoHo neighborhood, which has achieved operating profitability. You can read more about their expansion efforts in this detailed article.

Williams-Sonoma Home

Williams-Sonoma Home, a brand under the umbrella of Williams-Sonoma, Inc., is a leading producer of high-quality home decor known for its upscale and sophisticated designs. As part of Williams-Sonoma, Inc., the brand contributes to the company's impressive global net revenue, which surpassed $7.6 billion in 2023. Pottery Barn, another prominent brand within the company, garnered over $3.2 billion in global net revenue, underscoring the strong market presence of Williams-Sonoma's brands. The company operates over 518 stores worldwide, including those under the Williams-Sonoma Home brand, and distributes to more than 60 countries. In 2023, Williams-Sonoma's subsidiary Pottery Barn held a 5% market share in the U.S. home furnishings market.