Choosing the perfect day cream can be a daunting task, especially with the plethora of options available on the market today. The right day cream should not only provide essential hydration but also offer protection and cater to your skin’s unique needs. In this article, we explore some of the best day cream brands that are renowned for their innovative ingredients and proven results. Ready to find your skin’s new best friend? Discover our top picks below.
Illustration of day cream
Best brands of day cream in 2025
Estée Lauder
Estee Lauder is a renowned producer of day creams, contributing significantly to the skincare market with its robust product lineup. In 2024, the company generated approximately $7.9 billion in net sales from its skin care category, highlighting its strong presence in the industry. Estee Lauder's skincare sales, including day creams, saw a 9% increase in the third quarter of 2024, driven by the success of brands like La Mer and Estee Lauder itself. The company's focus on innovation and customer preferences has been instrumental in its growth, with double-digit growth in regions like Europe, the Middle East, and Africa. Estee Lauder's commitment to research and development ensures continuous improvement and expansion of its skincare products. For more information, visit the Estee Lauder website.
Clinique
Clinique is a renowned brand in the day cream market, known for its high brand awareness and user loyalty. With 74% of U.S. face care users recognizing the brand and 21% actually using it, Clinique stands out for its effective 3-Step skincare system introduced in 1967. The brand's products, such as the Dramatically Different Moisturizing Gel, are popular for their fragrance-free and allergy-tested qualities. Around 14% of face care users in the U.S. express loyalty to Clinique, indicating a strong customer base. Clinique is part of the Estee Lauder Companies, a leading player in the global day cream market valued at approximately USD 13 billion in 2023. For more insights into their skincare solutions, visit Clinique's official website.
Olay
Olay is a leading brand in the skincare industry, particularly renowned for its day creams, with products like Olay Complete Care and Olay Regenerist being highly popular. In 2023, an estimated 1.6 million people in the UK used Olay Complete Care women's face creams and lotions, while Olay Regenerist women's face cream had around 1.3 million users. In the United States, Olay enjoys a high brand awareness of 90% among face care users, with 28% of these users actually using Olay products. The brand's loyalty is also significant, with 23% of face care users indicating they are likely to use Olay again. Olay's products are known for their anti-aging and moisturizing properties, making them a favorite among consumers. For more information, explore their website at Olay's official site.
La Roche-Posay
La Roche-Posay is renowned as one of the best producers of day creams, particularly noted for its rapid growth and innovative skincare solutions. In 2022 and 2023, the brand was recognized as the fastest-growing skincare brand according to NielsenIQ, with a significant 46% and 48% growth in dollar and unit sales, respectively. Their products, often infused with thermal spring water and advanced ingredients like Vitamin C and niacinamide, are highly recommended by over 90,000 dermatologists worldwide. The brand's commitment to innovation and education has made it a leader in the skincare industry, especially for those with sensitive skin. With a brand awareness of 42% among U.S. face care users and a loyalty rate of 62%, La Roche-Posay continues to be a trusted name in skincare. For more information, explore their extensive range of skincare products.
Neutrogena
Neutrogena, a renowned skincare brand, has been a staple in the industry, particularly known for its day creams and other skincare products. Despite recent market share losses, Neutrogena held a significant 14.1% of the skincare market as of 2019, making it one of the leading brands. The brand's products, such as the Hydro Boost and Rapid Wrinkle Repair lines, are popular for their clinically-proven hydration and anti-aging benefits. However, by 2023, Neutrogena's parent company, Kenvue, had lost over 10% of its skincare market share since 2019. Neutrogena remains a dermatologist-recommended brand, although it faces increasing competition from ingredient-savvy competitors.
Kiehl's
Kiehl's is renowned as one of the best producers of day creams, particularly with their Ultra Facial Cream, which offers 72-hour ultra-hydrating benefits and is praised for its lightweight, non-greasy formula. This cream has garnered over 7,000 5-star reviews on Kiehl's website and more than 2,500 5-star reviews on Amazon, highlighting its popularity and effectiveness. It is fragrance-free, making it suitable for all skin types, including sensitive skin. Kiehl's, part of the L'Oreal Group since 1851, has a long-standing reputation for high-quality skincare products. The brand has seen significant growth, including a 22% year-over-year increase in clicks on their listings since partnering with Yext. For more details, visit the Kiehl's Ultra Facial Cream page.
Drunk Elephant
Drunk Elephant is renowned as one of the top skincare brands, particularly for its day creams, such as the Protini Polypeptide Cream, which is highly praised for its hydrating and skin-strengthening properties. In 2019, Drunk Elephant achieved global net sales of $120 million, with a significant 61% increase from 2018 and a compound annual growth rate of 118% between 2016 and 2019. The brand's products, including the Protini moisturizer, are formulated with effective ingredients like signal peptides and pygmy waterlily stem cell extract, making them suitable for various skin types. Drunk Elephant's success is also reflected in its ranking as the No. 1 or No. 2 skincare brand at all its retail partners. The brand's commitment to using high-quality, skin-friendly ingredients has made it a favorite among skincare enthusiasts.
CeraVe
CeraVe is renowned as one of the top producers of day creams, particularly praised for its dermatologist-recommended formulations that restore and maintain the skin barrier. Developed with dermatologists, CeraVe's products contain essential ceramides, fatty acids, and hyaluronic acid, utilizing the innovative Multivesicular Emulsion (MVE) technology for long-lasting hydration. With a significant market presence, CeraVe holds a 6% share in the skincare market and is the No. 1 dermatologist-recommended moisturizer brand in the United States, used by 29% of face care users. Its products are available in over 40 countries and have a high brand awareness of 76% among U.S. face care users. The brand's loyalty is also notable, with 79% of its users showing loyalty to the brand. Learn more about CeraVe's innovative skincare solutions.
Origins
Origins is a leading brand in the skincare industry, particularly renowned for its high-quality day creams that incorporate natural and organic ingredients. Their products, such as the GinZing™ SPF 30 Daily Moisturizer, offer all-day hydration and radiance, aligning with the growing demand for natural face creams, which saw a 15% increase in sales of Soil Association-certified products in 2021. Origins' commitment to sustainability and environmental responsibility further enhances its appeal. The brand's products are formulated with potent, naturally-derived ingredients, adhering to ISO standard 16128, and have received accolades such as the "clean at Sephora" label. With a strong online presence, Origins continues to be a favorite among consumers seeking effective and sustainable skincare solutions.
L'Oréal Paris
L'Oreal Paris is a leading global beauty brand, renowned for its high-quality day creams that cater to diverse consumer needs. As of 2021, L'Oreal Paris held a significant 9.7% of the global beauty and personal care market, solidifying its position as the top global beauty brand. The brand's skincare segment, which includes day creams, generated approximately $10.2 billion in revenue in 2024, reflecting a 7% increase from 2023. L'Oreal Paris' commitment to innovation and sustainability is evident, with almost 80% of its skincare products meeting the goal of being recyclable or reusable by 2025. The brand's popular products, such as the Hydra Genius Liquid Care Moisturizer, address various consumer needs, from hydration to sun protection.
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