Top Bidet Brands: Elevating Your Bathroom Experience

In recent years, bidets have surged in popularity as more people seek sustainable and hygienic alternatives to traditional toilet paper. With numerous brands entering the market, it can be challenging to sift through the options to find the best fit for your bathroom needs. Each brand offers unique features, from heated seats to customizable spray settings, transforming the bathroom experience into a spa-like retreat. To uncover the top bidet brands that combine innovation, quality, and affordability, we invite you to explore the detailed list below.

Illustration of bidet

Best brands of bidet in 2025

Toto

TOTO is a leading global manufacturer of sanitary ware and bathroom accessories, renowned for its innovative WASHLET bidet seats introduced in 1980. With over 60 million WASHLET units sold worldwide, TOTO has revolutionized personal hygiene, offering advanced features like heated seats, self-cleaning wands, and efficient water usage. The company's annual sales exceed $5.47 billion, solidifying its position as the world's largest plumbing manufacturer. TOTO's WASHLET line has gained significant momentum, adding over ten million new customers in the last three years. The brand's commitment to superior innovation, design, and technology has set the highest quality standards in the industry.

Brondell

Brondell is a leading innovator in the bidet industry, known for its advanced and sustainable products that enhance hygiene and comfort. With over 20 years of experience, Brondell has developed products like the Sutro Integrated Smart Bidet Toilet, which features automatic, hands-free functions and saves 20% more water compared to standard toilets, using just 1.28 gallons per flush. Brondell's bidets reduce toilet paper usage and eco-waste, and their Nebia Showerheads have already saved 1 billion gallons of water. The company's products are certified by organizations such as the EPA WaterSense program and have undergone rigorous independent laboratory testing. Brondell's commitment to customer wellness and sustainability has made it a prominent name in the market.

Bio Bidet

Bio Bidet is a leading brand in the luxury bidet toilet seat market, known for its high-quality products and innovative features. The company holds more bidet toilet seat patents than any other manufacturer, including the renowned 3-in-1 nozzle and the patented vortex wash. Bio Bidet offers an impressive 3-year unlimited warranty on its flagship product, showcasing its commitment to durability and customer satisfaction. In 2021, the brand was acquired by Bemis Manufacturing Company, further strengthening its market position. Esteemed for its advanced features, such as high water pressure and sleek designs, Bio Bidet continues to impress discerning customers. To learn more about the brand, visit this informative article on the Bio Bidet.

Kohler

Kohler is a leading brand in the bidet market, holding a significant 22% market share in the toilet and bidet subcategory. Known for their innovative and luxurious bidet seats, Kohler offers a range of models, including mechanical, powered, and intelligent toilets with built-in bidet functionality. Their bidet seats feature advanced amenities such as warm-water cleansing, heated seats, and adjustable settings, enhancing user comfort and hygiene. Kohler's products are designed to fit most toilet models, and installation is relatively straightforward, requiring just a few common household tools. The brand's pricing strategy has also been adaptive, with a notable decline in average sales price from $100 to $65 in the second quarter of 2023, making their products more accessible to consumers. For more details on their smart toilets, visit Kohler's product page.

American Standard

American Standard is a leading brand in the bidet market, known for its high-quality and innovative products. It is one of the top brands in the toilet and bidet subcategory, along with Kohler and Glacier Bay, collectively accounting for over 50% of the market share in the United States from 1Q22 to 2Q23. American Standard's bidets are praised for their advanced features, such as adjustable water pressure and temperature control, which contribute to their popularity among consumers. The brand's commitment to hygiene and user-friendly designs has made its bidets a favorite in both residential and commercial settings. With a strong presence in the global market, American Standard continues to drive market growth through its innovative products. For more information on their products, visit their official website.

Luxe Bidet

LUXE Bidet is a leading brand in the bidet market, known for its high-quality and affordable products that enhance bathroom hygiene and comfort. In 2022, LUXE Bidet launched new models featuring a 360-degree self-clean mode and luxe-hinge design, contributing to the brand's popularity. With over 200,000 5-star reviews, LUXE Bidet has established a strong customer satisfaction record, backed by an 18-month warranty and a 100% satisfaction guarantee. Their bidet attachments offer advanced features like heated seats, dual nozzles, and air drying, making them a favorite among consumers. The brand's commitment to innovation and customer satisfaction has driven significant growth in the bidet market.

Tushy

Tushy is a leading brand in the bidet industry, renowned for its innovative and user-friendly products. The company experienced significant growth during the COVID-19 pandemic, with revenues increasing from $10 million in 2020 to $15 million in 2021, alongside bidets becoming the 20th-most-searched term on Amazon in the US. Bidets accounted for 71% of Tushy's monthly sales in 2020, and the company's sales surged by 10X in March 2020 due to toilet paper shortages. Presently, Tushy bidet sales are 5X higher than pre-pandemic levels, with the company having cleaned approximately two million butts and saved roughly two million trees. Tushy's products, such as the TUSHY Ace electric bidet seat, have further streamlined the bathroom experience.

Novita

The Novita brand, part of the Kohler portfolio, stands out as a leading producer of bidets, offering advanced features such as hybrid heater technology for instant and unlimited warm water, stainless-steel wands that auto-cleanse before and after each use, and adjustable nozzle positions, water temperature, and pressure. These features enhance user comfort and convenience, aligning with the growing trend of smart home technologies and increased focus on personal hygiene. The bidets market, which is expected to grow from $26.88 billion in 2023 to $28.62 billion in 2024 at a CAGR of 6.5%, reflects the rising demand for such innovative products. Novita's products, like the BN-330 model, fit most elongated toilets and include additional comforts such as heated seats, warm-air dryers, and powerful air deodorizers. This commitment to innovation and user satisfaction positions Novita as a top choice in the bidet market. For more details on the Novita bidet, visit their website.

Omigo

Omigo, now part of Brondell, is a leading brand in the bidet industry, known for its science-backed and sustainable bidet products. Founded in 2018, Omigo has quickly gained popularity for its high-quality bidet toilet seats, heated toilet seats, and bidet attachments, all designed to promote cleaner and more comfortable personal hygiene. The brand is committed to environmental responsibility, using recycled plastics and sustainable materials in its products, such as the SimpleSpa Eco Bidet Attachments made from 65% recycled plastic. Omigo's products are designed to reduce toilet paper waste and energy consumption, aligning with Brondell's mission as a 1% for the Planet product partner. With a strong focus on innovation and sustainability, Omigo bidets are set to become a standard in North American bathrooms.

Coway

Coway is a leading brand in the bidet seat market, known for its innovative and high-quality products. The global bidet seat market, which includes Coway, was valued at USD 3.6 billion in 2022 and is projected to reach USD 6.03 billion by 2030, growing at a CAGR of 6.67% from 2023 to 2030. Coway's electronic bidet seats are particularly popular, offering features such as adjustable water temperature, water pressure, and built-in air dryers, contributing to the segment's dominance in the market. In the Asia Pacific region, where Coway has a significant presence, the market is expected to expand at a high CAGR due to increasing awareness of hygiene and rising disposable income. Coway's products are part of the market's growth driven by hygiene awareness, health concerns, and technological advancements.