Top Tortilla Brands for Perfect Wraps

When it comes to making delicious and satisfying wraps, the choice of tortilla can make all the difference. With so many brands available, it can be a daunting task to select the perfect one that combines taste, texture, and health benefits. In this article, we’ll explore some of the top tortilla brands that consistently deliver on quality and flavor, ensuring your wraps are a culinary success. Whether you prefer a classic flour tortilla or a hearty whole wheat option, these brands offer something for every palate. Read on to discover our curated list of the best tortilla brands for wraps!

Illustration of tortilla for wraps

Best brands of tortilla for wraps in 2025

Mission

Mission Foods, established in 1977, is a leading producer of tortillas, holding over 39% of the US market share in 2022, and is recognized for its soft, fresh, and versatile flour tortillas perfect for wraps and various recipes. They offer options like whole wheat and gluten-free, while maintaining a strong presence in both retail and foodservice industries. After expanding to Central America in 2005, they now boast the world's largest tortilla plant in Los Angeles. For more insights, visit their official website.

Old El Paso

Old El Paso, established in the United States in 1938, is a leading brand for tortillas, holding a 10.1% market share in the US with $448.2 million in sales as of March 2023. It is also the number one Mexican food brand in the UK, Australia, France, and Spain, achieving a remarkable 63.3% market share in the "world products" category in France. They offer a wide range of tortillas from soft to gluten-free, and have been chosen by 62% of respondents as their favorite in a blind taste test in Finland due to their excellent taste and texture. You can explore their range of products at Old El Paso's official website.

La Tortilla Factory

La Tortilla Factory, founded in 1977 by Jose and Mary Tamayo, began as a small family taqueria in Sonoma County, California, and has grown into a major national brand known for its diverse range of tortillas, including organic, gluten-free, and low-carb options. Their product line features over 40 different tortillas and wraps, making them a popular choice for wraps due to their quality and variety. Additionally, the company has been recognized as a runner-up for best flour tortillas in 2024. You can find their products on their official website.

Guerrero

Guerrero, a brand acquired by GRUMA in 1989, is a top performer in the tortilla market, experiencing a 24.1% growth and reaching $516.5 million in sales for the 52-week period ending March 26, 2023. They offer a variety of flour and corn tortillas, including better-for-you options like zero net carb and whole wheat tortillas, and operate 19 manufacturing plants in the United States, making it a popular choice for wraps; their products can be found at various retailers. For more information, visit their official website.

Ortega

Ortega, a brand with a heritage dating back to 1897, offers a wide variety of tortillas, including flour and cauliflower options, perfect for wraps, with 84% of US households purchasing tortillas, and the brand being a family favorite for tasty and authentic Mexican meals. Ortega provides tortillas with 40% less sodium than the leading brand and has expanded its product line to include innovative options like cauliflower tortillas to cater to health-conscious consumers, as well as being America's number one selling taco sauce. The brand also offers a variety of taco kits and street taco sauces.

Siete

Siete, founded in 2014, is a family-owned company that produces grain-free tortillas using ingredients like almond, cassava, and chickpea flour, creating a healthier alternative to traditional tortillas. Their products are now available in over 37,000 stores across the US, Canada, and Mexico, and the brand has become known for its authentic Mexican-American flavors and commitment to catering to various dietary needs. In 2023, tortilla chips held a 37% market share within the tortilla market, highlighting the significance of Siete's grain-free options. In 2024, Siete was acquired by PepsiCo for $1.2 billion, signaling its success and expansion in the better-for-you food industry.

Mi Rancho

Mi Rancho, a family-owned company since 1939, is a top producer of authentic tortillas, crafting both corn and flour varieties with a dedication to traditional methods like nixtamalization. Producing over 1.3 billion tortillas annually, they offer organic and non-GMO options, making them a great choice for wraps. The brand has expanded from its California roots to national and international markets, maintaining its commitment to quality and taste. Their tortillas are made with high-quality ingredients, with some being certified organic and non-GMO.

Don Pancho

Don Pancho, established in 1979 by the Puentes family, is a leading producer of authentic Mexican tortillas, using recipes passed down through generations, and is known for its premium ingredients and commitment to quality. The company has expanded from a small tortilla business to a major player in the market, offering a variety of tortillas, including low-carb, organic, multigrain, and gluten-free options, catering to diverse consumer needs, and has production facilities across the US. Don Pancho tortillas are available in retail, foodservice, and specialty channels, and are a popular choice for wraps due to their soft texture and delicious, authentic taste. Although specific market share data isn't available, Don Pancho has proven to be a significant brand in the tortilla industry and continues to innovate and monitor consumer trends.

Trader Joe's

Trader Joe's offers a variety of tortillas, including their popular Homestyle Flour Tortillas, which are known for their soft, slightly sweet flavor and sturdy structure, with a pack of 8 tortillas averaging around 8 inches in diameter, making them ideal for wraps. Although some find them a bit dry, these tortillas contain 160 calories, 24g of carbs, 5g of fat, and 6g of protein. Their Mini Sonora-Style Flour Tortillas are also praised for their tender and chewy texture and their ability to puff up when heated, making them a good option for snack-sized quesadillas or breakfast tacos. Meanwhile, their corn tortillas are made with only three ingredients: white corn, water, and lime, providing a great gluten-free option.

Whole Foods 365 Organic

Whole Foods Market's 365 Organic brand offers a variety of tortillas, including flour and corn options, known for their minimal ingredients and lack of preservatives. Their organic flour tortillas have a diameter of approximately 8 inches and are available in packs of 6. The brand also provides organic corn tortillas, utilizing traditional methods and non-GMO corn, making them a popular choice for those seeking wholesome and healthy wraps. Often considered one of the best options at Whole Foods, despite some mixed reviews related to texture and smell, they are favored for being a good value and quality organic product. For more details on their organic tortillas, visit their website.