Top Tortilla Titans: Unwrap the Best Brands

Tortillas have become a staple in many households, popular for their versatility and ease of use in various meals. Whether you're preparing tacos, burritos, or even a simple wrap, choosing the right tortilla can make all the difference in flavor and texture. With countless brands on the market, finding the best tortilla can seem overwhelming. From traditional options to organic and gluten-free versions, there's something for everyone. Curious about which brands stand out among the rest? Discover our top picks below.

Illustration of tortilla

Best brands of tortilla in 2025

Mission

Mission Brands is a leading producer in the tortilla market, boasting a 39% market share and achieving a 13.2% growth to $1.46 billion in the 52-week period ending March 26, 2023. This significant growth is part of the broader double-digit expansion in the tortilla category, which saw a 15.1% increase to $3.77 billion during the same period. Mission Brands' success is driven by innovation and consumer demand for high-quality tortilla products. The company's performance underscores its dominance in the market, outpacing overall category growth. As a market leader, Mission Brands continues to set the standard for tortilla production. For more information about their products, visit their official website.

Guerrero

Guerrero, though not explicitly mentioned in the provided sources, is often recognized as a significant player in the tortilla market, particularly known for its high-quality corn and flour tortillas. The brand benefits from the growing demand for Mexican and Central American cuisine, driven by the increasing Hispanic population in the US. The tortilla market, which includes brands like Guerrero, has seen a CAGR of 3.8% over the past five years, reaching an estimated $6.8 billion in 2024. Flour tortillas, a key product segment, are preferred by many consumers for their slightly sweeter taste. As the Hispanic culture becomes more widespread, tortilla producers like Guerrero are expected to see continued growth. For more information, visit the Guerrero website.

Siete Foods

Siete Foods, founded in 2014 by Veronica Garza, has emerged as a leading producer of grain-free, Mexican-American staples, including tortillas, chips, salsas, and more. The company's products, initially made from almond flour, gained national recognition after being picked up by Whole Foods in 2016. By 2023, Siete Foods achieved annual retail sales of $400 million and were sold in 40,000 grocery stores. The brand's success led to a $1.2 billion acquisition by PepsiCo in 2024, highlighting its significant growth and market impact. Siete Foods has created a category in grain-free and dairy-free Mexican American staples, making it a standout in the health food market. Visit their official website to explore their products and learn more about their journey.

La Banderita

La Banderita is a renowned brand in the tortilla industry, known for its high-quality and authentic Mexican products. As the No. 4 ranked hard/soft tortillas/taco kit brand, La Banderita achieved dollar sales of $305.6 million in the 52 weeks ended May 15, and saw a 21.6% growth in sales to $361.8 million in a subsequent period. The brand, part of Ole Mexican Foods, offers a diverse range of tortillas made from corn and wheat flour, including low-carb and high-fiber options. Founded in 1988 by Veronica Moreno, La Banderita has grown into a multimillion-dollar international company, becoming one of America's favorite tortillas and a top choice in Australia as well. La Banderita's products are characterized by their excellent taste, soft texture, and absence of unhealthy ingredients like hydrogenated oils, sugar, and lard. For more information about their products, visit the La Banderita website.

El Milagro

El Milagro, founded in 1950 by Raul Lopez, is a renowned producer of high-quality tortillas, particularly cherished in Chicago's Latinx community for over 70 years. The company is known for its meticulous process of using whole kernel corn, never pre-processed, to ensure the best taste and texture. El Milagro Inc. generates an estimated annual revenue of $44 million and employs 148 people, with an 11% employee growth rate. The brand is part of a growing tortilla market, which is anticipated to reach a global market size of around USD 56,000 million by 2026, growing at a CAGR of over 5%. El Milagro's commitment to quality has made it a staple in many households.

Old El Paso

Old El Paso, a brand under General Mills, is a significant player in the tortilla market, generating $448.2 million in sales for the 52 weeks ending March 26, 2023, with a growth of 10.1% compared to the previous year. This performance places Old El Paso as one of the top performers in the category, alongside other brands like Guerrero and La Banderita. The brand's introduction of innovative products, such as Old El Paso Tortilla Pockets, has contributed to its positive growth and market performance. These tortilla pockets, launched mid-2022, are designed for easy filling and less mess, making them ideal for grab-and-go meals. Old El Paso's expansion into new categories, including the launch of Fiesta Twists corn chips, further enhances its market presence. For more detailed market insights, visit Statista's report on leading tortilla vendors.

Don Pancho

Don Pancho, founded in 1979 by the Puentes family, is a leading producer of authentic Mexican foods, including a wide range of traditional and innovative tortilla products. The company is known for its premium ingredients, non-GMO and organic options, and commitment to food safety, holding an SQF Level 3 certification. Don Pancho has evolved through the use of advanced technology to improve sustainability and product quality. The company generates an estimated annual revenue of $5-25 million and employs around 1-25 people, with a strong focus on community and employee well-being. Don Pancho's products cater to growing consumer trends, including better-for-you and alternative flour options.

TortillaLand

TortillaLand, a brand under Circle Foods, is renowned for its high-quality, uncooked tortillas that offer a fresh and authentic taste. These tortillas, available in flour, corn, and cheesy varieties, are made from simple, recognizable ingredients and are free from preservatives. They can be cooked in just 60 seconds on the stovetop and are widely available in major retailers such as Costco, Walmart, and Whole Foods Market. The brand's commitment to quality and innovation has earned it a strong reputation over more than 25 years. With a user-friendly website featuring recipes and cooking videos, TortillaLand continues to be a favorite among home cooks and foodies alike.

Mi Rancho

Mi Rancho is a renowned producer of high-quality tortillas, having been in business since 1939 and currently experiencing double-digit year-over-year growth, with a 40% increase in production. The company uses an authentic process called nixtamalization, involving the cooking of whole corn kernels for 10-12 hours, to create its distinctive corn tortillas. Mi Rancho operates from a 150,000 square foot facility in Elk Grove and has recently automated six of its end-of-line palletizing stations to enhance production efficiency. The company is committed to sourcing ingredients from local farmers in California and prioritizes employee well-being and safety. With its rich history and focus on traditional methods, Mi Rancho stands out as a leader in the tortilla industry.

Food For Life

Food For Life is a renowned brand known for producing high-quality, nutritious tortillas, particularly their sprouted grain options which are yeast-free, high in fiber, and non-GMO. Their tortillas are made from the highest quality grains, ensuring maximum wholesomeness and flavor. The brand offers a variety of tortilla products, including sprouted whole grain, low sodium, and sprouted corn tortillas, all of which are vegan and diabetic friendly. With a focus on using organic and natural ingredients, Food For Life caters to health-conscious consumers. Their products are widely recognized for their nutritional benefits and taste.