Spice It Up: Top Jalapeño Brands You Must Try

Jalapeños have become a staple ingredient for those who crave a bit of spice in their meals or are looking to add a zesty kick to their recipes. With a myriad of brands offering their take on this fiery pepper, choosing the right one can make all the difference in flavor and quality. From organic to pickled varieties, the market is filled with options that cater to both gourmet chefs and casual home cooks alike. If you're eager to discover the best brands that deliver on flavor, freshness, and heat, look below for our curated selection.

Illustration of jalapenos

Best brands of jalapenos in 2025

La Costeña

La Costena is a leading producer of jalapenos, founded in 1923 by Vicente Lopez Resines, and has grown to dominate over 60% of the world's chile market. The company produces 1,200 tons of jalapeno peppers daily and has expanded its operations to include 19 fully automated production lines across three plants in Mexico, two in the United States, and one in South America. La Costena exports its products to over 40 countries, with 16% of its output going to international markets. The company has also acquired notable brands such as Faribault Foods in 2014, further solidifying its global presence. With a strong focus on technology and innovation, La Costena continues to be a pioneer in the canned food industry.

Embasa

EMBASA is a trusted brand renowned for its high-quality jalapeno peppers, offering consistent flavor and texture. Their sliced jalapeno peppers, available in various packaging options such as cans and jugs, are picked fresh to ensure great taste and minimize labor costs. With a guaranteed shelf life of 180 days and storage requirements between 40°F and 90°F, EMBASA products are designed for convenience and food safety. The ingredients include jalapeno peppers, water, vinegar, and spices, making them ideal for salsas, stews, casseroles, and sauces. EMBASA's commitment to quality and readiness has made their products a favorite among food service providers.

Old El Paso

Old El Paso is a renowned brand known for its high-quality pickled jalapenos, offering a spicy and unique flavor that enhances various Mexican-inspired dishes. For over 80 years, Old El Paso has been a trusted name, bringing families and communities together through its delicious products. Their pickled jalapeno slices are cholesterol-free, low in fat, and contain 0g of trans fat, making them a healthy addition to meals. Each serving of 2 tablespoons contains only 5 calories and 190mg of sodium. The brand's commitment to flavor and nutrition has made it the #1 selling Mexican brand.

San Marcos

San Marcos is a renowned Mexican company, founded in 1949 in Puebla, Mexico, specializing in the production of high-quality jalapeno peppers and other chile products. With over 30 years of serving the American market, San Marcos is positioned as the second-largest player in the Hispanic chiles market. Their jalapenos are cultivated in the sun-filled fields of the Sinaloa coast, ensuring optimal flavor and quality. The company's unique production process, which includes seed cleaning and nipping by local workers, maintains a homemade touch while adhering to international food standards. San Marcos products are preferred for their unique flavor and consistent quality, with their Chipotles being particularly popular for their richly smoky taste. You can find more information or purchase their jalapeno peppers here.

Del Sol

Del Sol, a brand under Indel Food Products Inc., is renowned for its high-quality jalapeno peppers, processing over 100 million pounds of various peppers annually. They offer a wide range of jalapeno products, including whole jalapenos, nacho sliced jalapenos, and diced jalapenos, catering to food service, ingredient, and private label markets. As one of the largest processors of shelf-stable peppers in North America, Del Sol ensures fresh taste and best prices. Their extensive product line includes roasted whole jalapeno peppers and jalapenos in brine with sliced carrots and onions. This comprehensive range makes Del Sol a leading choice for jalapeno consumers. For more details about their jalapeno offerings, visit their official website.

Mrs. Renfro's

Mrs. Renfro's is renowned as one of the best producers of jalapeno peppers, with a legacy spanning over 80 years since its founding in 1940 by Mr. and Mrs. George Renfro. The company, still family-owned and operated, is known for its high-quality, gluten-free products like the Nacho Sliced Jalapeno Peppers and Sweet & Hot Jalapeno Peppers, which are certified Kosher by the Orthodox Union. These products are made in Fort Worth, Texas, and are praised for their crisp texture and balanced flavor profiles. Customers rave about the consistent quality and taste, often using them in a variety of dishes from burgers to stews. With a commitment to using real ingredients and adhering to strict production standards, Mrs. Renfro's has earned a loyal customer base.

Herdez

Herdez is a leading brand in the production of jalapeno peppers, holding at least 70% of the market share in Mexico. Known for its high-quality products, Herdez dominates various categories, including Mexican salsas, where it holds around 50% of the market. The company's strong presence is also evident in its vegetable juice category, with a 68% market share. Herdez's success is further highlighted by its significant export activities, including exporting jalapeno and dried peppers to countries like Italy and Japan. The company's commitment to quality and innovation has made it a household name, with a saying in Mexico that goes, "Don't try to teach Herdez how to make chili peppers."

Mezzetta

Mezzetta is renowned as one of the best producers of jalapeno peppers, offering a range of products including sliced and diced hot and tamed jalapenos. These products are certified gluten-free, kosher, and keto-friendly, ensuring they cater to a wide range of dietary needs. Mezzetta's commitment to quality involves sourcing the finest ingredients globally and maintaining rigorous quality checks before, during, and after production. Their hot jalapeno peppers contain 25% of the daily recommended sodium intake, and they have low processing concerns, as noted by the EWG. Mezzetta's products are packed fresh in California, reflecting their dedication to delivering high-quality ingredients. For more details on their offerings, visit their deli sliced hot jalapeno peppers page.

Trader Joe's

Trader Joe's is renowned for its innovative and flavorful products featuring jalapenos, such as the highly acclaimed Jalapeno Limeade, which balances sweet, tart, and spicy flavors perfectly, making it a top-ranked juice in their offerings. The brand also offers a seasonal Hot and Sweet Pepper Jelly, made with red and green bell peppers and jalapenos, which is a favorite for cheese boards and other appetizers. Additionally, Trader Joe's provides fresh jalapenos by the piece for just 29 cents each, ensuring customers get the best value. Their Chunky Garlic & Jalapeno Hot Sauce, introduced in summer 2023, is praised for its nice spice level and chunky texture. These products showcase Trader Joe's commitment to quality and flavor.

Hatch Valley

Hatch Valley is renowned for its high-quality chile production, including jalapenos, although it is more famously associated with Hatch chile peppers. In 2021, New Mexico, where Hatch Valley is located, harvested 8,500 acres of chile, with 91% of the crop sold for processing and 8.9% for fresh market. The yield for green chile, which includes varieties like jalapenos, was 11.6 tons per acre in 2021. While jalapenos are not the primary focus of Hatch Valley, the region's expertise in chile production ensures high standards. The value of New Mexico's chile production in 2021 was estimated at $44.9 million, reflecting the region's significant contribution to the chile industry. For more detailed insights, visit New Mexico Chile Hatch Chile Guide A to Z.