Top Assam Tea Brands for a Perfect Brew Experience

Assam tea, known for its robust flavor and deep amber color, is a staple in the world of teas, often sought after by connoisseurs globally. This distinctive tea hails from the Assam region in India, which boasts the perfect climate for cultivating rich and aromatic tea leaves. Several brands have mastered the art of packaging and delivering the finest Assam tea, ensuring quality in every sip. Curious to explore which brands stand out for their exceptional Assam tea? Discover the top names below.

Illustration of assam tea

Best brands of assam tea in 2025

Tata Tea

Tata Tea is a leading brand in the Indian tea industry, particularly renowned for its high-quality Assam teas. Since its inception, Tata Tea has leveraged its extensive range of variants to cater to regional preferences, with brands like Tata Tea Gold and Tata Tea Gemini showcasing the rich fullness of Assam teas. In 2018, Assam, a key region for Tata Tea, produced around 691.91 million kg of tea, with 44.01% of this production coming from Small Tea Grower segments. Tata Tea's commitment to quality and consumer affinity has made it a staple in over a third of Indian households. The brand's innovative blends, such as those incorporating natural and herbal ingredients, continue to drive its market presence. For more information, visit their page on Tata Tea.

Assam Tea Company

Assam Tea, produced by various companies in the region, is renowned for its rich, full-bodied flavor and brisk, strong character, with Assam accounting for 51% of India's total domestic tea production and 11% of global tea production as of 2019. The tea is grown in the rolling plains along the Brahmaputra River, benefiting from the region's unique climate and liberal rainfall. The Tocklai Experimental Station in Assam, the world's oldest and largest tea research station, ensures high-quality tea production. Small Tea Growers have significantly contributed to the industry, though they face challenges in maintaining quality parameters. Assam Tea is available globally, including through the Guwahati Tea Auction Centre, one of the busiest tea trading facilities in the world. For more detailed information about Assam Tea, you can visit the official Assam government website.

Twinings

Twinings is renowned as one of the best producers of Assam tea, sourcing high-quality black tea leaves from the Assam region of India. Their 'Sourced with Care' programme has significantly improved the lives of over 134,000 people in the global tea supply chain, with a focus on empowering young women in Assam since 2010. This initiative has benefited 34,000 young women, addressing issues like nutrition, protection, and education. Twinings aims to sustainably certify 75% of the tea gardens it sources from, aligning with UN Sustainable Development Goals. The company's commitment to sustainability and social responsibility sets it apart in the tea industry.

Halmari Tea

Halmari Tea Estate, located in the Moran district of Upper Assam, is renowned for its exceptional quality and rich legacy, spanning over 100 years. It has transformed from an average tea-producing garden to one of the world's best, particularly since the 1980s when it adopted rigorous quality-conscious practices. Halmari Tea has set multiple records, including a bid of Rs. 700 per kilogram for its CTC tea grade in 2023, and previously Rs. 441 per kilogram in 2015. The estate produces around 1 million kilograms of tea annually and is known for its high-quality Second Flush black teas. Halmari Tea is highly sought after by tea connoisseurs globally, including those in Germany, Japan, and the US. Learn more about their legacy and offerings on their official website.

Saffron Cup

Assam, known for its rich, full-bodied teas, is the single largest tea-growing region in the world. In 2019, Assam accounted for 51% of India's total domestic tea production and 11% of global tea production. The region's unique environmental conditions, including low altitude and ample rainfall, contribute to the special quality and character of Assam teas. Small Tea Growers in Assam have significantly contributed to the industry, producing around 44% of the total tea output in 2018. Assam teas are renowned for their bright, strong flavor, making them a favorite among tea enthusiasts. For more insights on the tea growing regions of India, you can visit the provided link.

Golden Tips Tea

Golden Tips Assam tea, produced by esteemed estates in Assam, is renowned for its high quality and distinct flavor profile. This tea is made from the Camellia assamica plant varietal and is characterized by its smooth, soft mouthfeel and amber red liquor with apple and pear flavors. In 2019, a specialty orthodox tea variety, Maijan Golden Tips, set a world record by being auctioned for Rs 70,501 per kg at the Guwahati Tea Auction Centre, highlighting the premium value of Golden Tips teas. The production process involves withering, bruising, oxidizing, and oven roasting, resulting in a higher volume of essential oils that coat the surface of the tea. This brand is particularly prized for its hand-made production process, which contributes to its unique character and market value. Discover more about their exquisite teas here.

Vahdam Teas

Vahdam Teas is a leading producer of Assam tea, known for its direct-to-consumer approach and robust global presence. Founded in 2015 by Bala Sarda, the company sources tea from over 175 plantations across India, including Assam, and exports to 130 countries, achieving a 110% revenue growth in FY21 to Rs 159 crore. Vahdam Teas is renowned for its fresh and high-quality teas, packaged within 72 hours of sourcing and shipped globally, with the US being its primary market contributing over 50% of its revenue. The company has seen significant growth, including a 400% year-over-year increase, and is certified as Climate Neutral and Plastic Neutral. Vahdam Teas aims to continue expanding its market presence and supporting tea farmers through fair trade practices. For more information, visit their official website.

Tea Trunk

Tea Trunk, although not specifically mentioned in the provided sources, can be contextualized within the broader framework of Assam tea production. Assam, being the single largest tea-growing region in the world, accounts for 1/6th of the world's tea production and 52% of India's tea production. In 2019, Assam produced over 715 million kilograms of tea, with small tea growers contributing significantly, around 44.01% of the total production. The region's tea industry has seen major transformational changes, including a 46.59% increase in area under tea and a 78.24% increase in tea production since 1990. Assam's tea is renowned globally, with every 9th cup of tea consumed worldwide originating from its lush gardens.

Goodricke Tea

Goodricke Group Limited, a subsidiary of Camellia Plc. UK, is one of the leading tea producers in India, particularly renowned for its high-quality Assam tea. The company operates 29 tea estates across West Bengal and Assam, with 18% of its cultivation area in Assam, producing around 32 million kilograms of tea annually, including 70% CTC tea and 30% orthodox and green tea. In 2022, Goodricke's instant tea plant in Dooars produced around 370-380 tonnes, contributing to its growing export-oriented instant tea segment. The company is certified by several prestigious bodies, including FSSC 22000, Rainforest Alliance Certification, UTZ Certification, and ETP - Ethical Tea Partnership. Despite challenges in the tea industry, Goodricke remains optimistic about its growth, especially in the instant tea segment. Discover more about Goodricke Group and its tea production.

Organic India

Organic India is a renowned brand in the Indian tea market, particularly celebrated for its high-quality Assam tea. The brand benefits from the growing demand for organic products, with over 50% of Indian consumers opting for organic teas due to their health benefits, as reported in a 2022 India Today survey. Assam, where Organic India sources its tea, accounts for about 50% of India's total tea production and is known for its strong, brisk, and malty flavor. The region's unique climate and fertile alluvial soil contribute to the distinct taste of Assam tea. The Food Safety and Standards Authority of India (FSSAI) estimates a 12% annual growth in demand for organic tea over the next five years, further boosting Organic India's market position.