Top Outlet Brands: Shop Smart, Save Big!

When it comes to shopping for high-quality fashion at discounted prices, outlet malls offer a fantastic array of options. With a growing number of brands choosing to open outlet stores, shoppers have access to popular names at reduced prices. These brands are often celebrated for maintaining quality while offering the thrill of finding exceptional deals on past season favorites or excess inventory. Ready to discover some of the best brands to prioritize on your next outlet shopping adventure? Read on below to explore our curated list.

Illustration of outlets

Best brands of outlets in 2025

Nike

Nike stands as a global powerhouse in the athletic industry, boasting a 38.68% total market share and generating over $51 billion in revenue in the fiscal year 2023. The brand has seen a 16.20% year-over-year increase in foot traffic to its US stores, with significant growth across all generations, particularly a 17.02% increase among Generation Alpha and an 18.04% increase among Gen X. Nike's digital transformation and commitment to innovation have driven broad-based growth, with a 25% increase in digital sales in the second quarter of the 2022 fiscal year. The company's strong brand identity, exemplified by its iconic "Swoosh" and "Just Do It" slogan, continues to inspire consumers worldwide. Nike's global reach includes over 700 factory outlets across 50 countries, employing nearly 1 million workers. For more fascinating details, visit the Nike Facts page.

Adidas

Adidas has solidified its position as one of the best producers for outlets, driven by its robust global presence and consistent performance. In 2022, footwear made up over 55% of its net sales, with athletic shoes being the major contributor, and the company held an 18.11% market share in the athletic footwear market worldwide. Adidas has also seen significant growth in the US market, nearly doubling its sneaker market share, and it operates a diverse network of stores, including 834 concept stores globally as of 2022. The brand's focus on innovation, sustainability, and key franchises like UltraBoost and Predator has been pivotal in its success. Additionally, Adidas reported a 10% increase in currency-neutral sales in the third quarter of 2024, driven by a 14% growth in the adidas brand. For more detailed insights, visit their official press release.

Tommy Hilfiger

Tommy Hilfiger is a leading lifestyle brand known for its classic American cool with a preppy twist, operating over 2,000 retail stores globally and maintaining a strong online presence. In Q1 2024, the brand reported global revenue of USD 1.95 billion, with North America accounting for 25% of total revenue at USD 480 million. The clothing segment contributes 60% of total revenue, with sustainable products generating 25% of the overall sales growth in Q1 2024. The brand has seen significant growth in the Asia-Pacific region, with a 44% increase in local currency sales, and has improved its operating margin to 14% through efficient cost management. Tommy Hilfiger's marketing strategy includes a digitally-led approach, product diversification, and strong customer engagement tools.

Calvin Klein

Calvin Klein is a leading global fashion lifestyle brand, renowned for its minimalist and sensual aesthetic, and is a top performer in outlet shopping. At The O2, Calvin Klein's new, larger store, which is 87% bigger, has significantly contributed to a 19% sales uplift in October compared to the previous year and a 51% year-to-date increase versus 2022. The brand's strong consumer engagement and product strength have driven more full-priced sales and less end-of-season clearance, leading to significant gross margin expansion. In North America, Calvin Klein revenue increased by 1% in the second quarter of 2024, despite a challenging global macroeconomic backdrop. The brand's inclusive philosophy and high-quality products make it a favorite among consumers.

Michael Kors

Michael Kors has established itself as a leading brand in the luxury accessories and ready-to-wear market, particularly notable for its successful turnaround in the wholesale business. By reducing wholesale inventory shipments by 10 percent in North America and a high double-digit amount in Europe, the brand saw a 19 percent increase in wholesale revenue to $363 million in the first quarter of its financial 2019. This strategy, implemented after a 7 percent dip in wholesale revenue in 2016, helped in controlling promotional cadence and creating product scarcity, which enhanced desirability. The brand's accessories category, especially handbags, was central to this turnaround, with a residual "brand halo" effect boosting footwear and apparel sales. As of 2024, the Americas region generates around two-thirds of Michael Kors' revenue. For more details, visit Michael Kors' official website.

Ralph Lauren

Ralph Lauren is a renowned fashion brand known for its high-quality and classic designs, making it one of the best producers for outlets. The brand has seen significant growth, with a 6% increase in revenue to $1.7 billion in the second quarter of Fiscal 2025, driven by strong performance in Asia and Europe. Global direct-to-consumer comparable store sales grew 10%, and the brand achieved a gross margin of 67.0%, a 160 basis points increase from the prior year. Ralph Lauren has also elevated its product offering, resulting in a 12% increase in average unit retail (AUR) across its direct-to-consumer network. The brand's strong recovery and expansion strategies have positioned it well in the post-pandemic retail environment. For more insights, view the Q2 Fiscal 2025 Earnings Results.

Coach

The Coach brand, a flagship of Tapestry Inc., has cemented its position as one of the top producers for luxury outlets, with a notable 6% increase in revenue to $1.5 billion in the second quarter of fiscal 2024. This growth is attributed to successful new product and branding initiatives, including the launch of the Coachtopia sub-brand, which focuses on circular fashion. Coach's women's handbags generated net sales of about $2.5 billion in 2024, highlighting the brand's strong performance in this category. The brand also acquired 2.5 million new customers in North America, with half being Gen Z and Millennials. Coach's international revenue saw a significant boost, with a 19% increase in China and 11% in Europe. For more details on their offerings, visit the Coach Outlet website.

Under Armour

Under Armour is a leading producer of high-performance athletic apparel, footwear, and accessories, renowned for its innovative products that inspire and empower athletes globally. In the third quarter of 2021, the company reported impressive growth with a 14% increase in apparel revenue to $1.1 billion and a 10% increase in footwear revenue to $330 million, underscoring its strong market presence. Despite recent challenges, such as a 12% decrease in apparel revenue to $947 million in the second quarter of 2025, Under Armour remains a significant player in the athletic wear industry. The brand's unwavering commitment to performance solutions and its extensive global reach, even amidst revenue fluctuations in regions like North America and Asia-Pacific, highlights its position as a top producer. Under Armour's vision to inspire with performance solutions continues to fuel its innovation and market impact.

Levi's

Levi's, an iconic brand in the apparel industry, continues to excel as a leading producer for outlets, with a strong presence in global markets. In 2023, the company generated net sales of approximately $6.179 billion, with the Americas region contributing $3.086 billion, Europe $1.597 billion, and Asia $952 million. Despite a 7.76% decrease in annual revenue for the fiscal year ending February 28, 2024, Levi's remains a dominant force, with its direct-to-consumer business showing robust growth, including a 12% increase in online sales in Q1 2024. The brand's product category performance is led by jeans and bottoms, which account for about 70% of total revenue, while tops and outerwear contribute around 20%. Levi's employs approximately 19,100 people worldwide, reflecting a 6.11% increase from the previous year. For more detailed statistics on Levi's, visit Levi's Statistics.

Kate Spade

Kate Spade is a prominent brand in the fashion and apparel industry, renowned for its contemporary and luxurious products, including handbags, clothing, jewelry, and shoes. In fiscal year 2023, the brand reported around $779.6 million in net sales from women's handbags alone. The Kate Spade website experienced a significant surge in web traffic, with a 63.59% rise in total visits in the last month, earning it a rank of #165 in the Fashion and Apparel category in the United States. The site features a competitive average order value (AOV) of $125-150 and a conversion rate of 2.00-2.50%. Moreover, Kate Spade's online sales revenue in October 2024 reached $7,119,497.