In the ever-evolving world of smart home technology, Amazon Alexa has become a household name, making our lives more convenient with just a voice command. As more consumers embrace this voice-activated assistant, numerous brands have integrated Alexa into their products, offering everything from smart speakers to home appliances that can be controlled by simply talking to them. Some of the standout brands in this space are known for their high-quality, Alexa-enabled devices that seamlessly integrate into any smart home setup. To help you navigate this tech-savvy landscape, we've compiled a list of the best brands that deliver exceptional Alexa-compatible products, ensuring you make the most of this innovative technology. Read on to discover who tops our list and why they stand out in the world of Alexa-enabled devices.
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Best brands of alexa in 2025
Amazon Echo
Amazon Echo, launched in 2014, is a leading smart speaker brand, utilizing the Alexa voice assistant which powers approximately 47% of smart speakers, and it held the largest market share at 27.4% in Q4 2020 globally; while in the U.S. market, around two thirds of smart speaker owners use an Amazon Echo device as of 2024. With over half a billion Alexa-enabled devices sold, Echo devices allow users to control smart homes, play music, and access information with simple voice commands. The company is expected to sell 130 million units by 2025 and Alexa maintains a 66% market share in the United States. You can explore the full range of products at Amazon.
Sonos
Sonos, a leading brand in smart audio, seamlessly integrates Alexa, with a reported 85% customer satisfaction in 2023 for voice control, offers devices like the Sonos One, which debuted in 2017, and the newer Era series, making them one of the best for voice-controlled experiences, with over 100 music services available across their ecosystem.
Bose
Bose, renowned for its premium audio quality, has seamlessly integrated Amazon Alexa into many of its products since 2018, capturing a significant 15% of the smart speaker market share according to recent reports, and offering voice-controlled convenience along with its signature sound profile, making it a top contender for audiophiles seeking smart home integration with around 90% of users reporting satisfaction with Alexa integration, further establishing Bose as a leader in innovative audio solutions.
Belkin
Belkin, founded in 1983, is a leading producer of consumer electronics, including Alexa-compatible smart speakers like the SOUNDFORM Elite, which combines high-fidelity sound by Devialet with fast wireless charging. Recognized for its sustainability efforts, Belkin reduced their worldwide electricity consumption by 37% by 2018, offering a seamless smart home experience. The SOUNDFORM Elite speaker allows voice control using Alexa and can pair with other Alexa or AirPlay 2-enabled devices for multi-room audio while also providing wireless charging for Qi-enabled devices. Belkin's products, often found at retailers like Best Buy and Verizon, provide an easy way to integrate with the Alexa ecosystem. Belkin also produces smart plugs compatible with Alexa.
JBL
JBL, a prominent audio brand, offers a range of high-quality smart speakers and headphones with integrated Alexa, providing seamless voice control for music, smart home devices, and information, and while Amazon Alexa holds a dominant market share of around 65% in the US, JBL's Link series accounts for approximately 12% of the smart speaker market; furthermore, JBL's Authentics series notably allows users to switch between Alexa and Google Assistant, and these speakers are known for their premium features and clear voice command recognition.
Ultimate Ears
Ultimate Ears, founded in 1995, is a leading audio brand known for its high-quality speakers, with the Megablast model being 40% louder than the Megaboom. Since 2017, they have integrated Alexa voice control into their portable and waterproof speakers, offering a seamless, hands-free experience with Wi-Fi and Bluetooth connectivity. These speakers feature 360-degree sound and boast long battery life up to 16 hours, making them ideal for both indoor and outdoor use. Their sturdy design makes them an excellent option for music lovers on the go. You can explore their range of products to find the perfect speaker for your needs.
Lenovo
Lenovo, a prominent producer of smart home devices, offers a range of Alexa-enabled products, including smart clocks and tablets, with the Alexa segment holding a significant 45% market share in 2022, demonstrating the popularity of these devices. The Lenovo Smart Clock Essential with Alexa provides a simple yet effective smart clock experience, ideal for bedrooms or any space needing voice control. Additionally, the Lenovo Smart Tab M10 FHD Plus with Alexa Built-in is a 2-in-1 device that acts as both a tablet and a hands-free home assistant.
Samsung
Samsung, a leading electronics manufacturer, integrates Alexa into many of its devices, including smart TVs since 2020, soundbars, and the innovative Music Frame speaker, allowing users to control their devices and smart homes with voice commands. With built-in Alexa in newer TV models, you can easily use voice control via the remote or hands-free, while older models may require the SmartThings app for Alexa integration. Samsung's 2023 TV lineup and beyond have Alexa built-in, which enhances accessibility, content discovery, and offers seamless multitasking. You can use voice commands to search for content, play music, and manage smart home devices. For soundbars and speakers, adding them to the SmartThings app is the first step to enabling Alexa voice control. You can learn more at the product page.
Harman Kardon
Harman Kardon, a brand renowned for its premium audio, has produced several Alexa-enabled smart speakers, including the Allure released in 2017 and the Citation series, which combine elegant design with voice-controlled technology. Although Amazon's Echo devices held a dominant 72% market share in 2018, Harman Kardon's products offer a high-quality alternative with superior sound, utilizing its proprietary far-field voice technology to hear commands in noisy environments. The Harman Kardon Astra, launched in 2018, and the Citation series further demonstrate the brand's commitment to integrating Alexa with advanced audio. For more information about Harman Kardon's Alexa-enabled speakers, you can visit their website.
LG
LG stands out as a premier producer of Alexa-compatible devices, seamlessly integrating the voice assistant into its smart TVs, soundbars, and various appliances like refrigerators and air conditioners, offering hands-free control. With a notable 11% market share in North America and 16% in EMEA for CTV devices in Q3 2024, LG is gaining ground, showcasing a significant 85% and 44% year-over-year growth, respectively. Many 2022 LG soundbars now feature native Alexa integration, and LG's ThinQ technology allows for a wide range of voice commands across its smart home ecosystem, ensuring a convenient user experience. Additionally, LG's webOS smart TVs, especially models from 2018 onward, offer built-in Alexa capabilities, enabling users to control content, music, and smart home devices.
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