Top Women's Jeans Brands You Need to Know

Finding the perfect pair of jeans can be a daunting task, given the myriad of brands and styles available in the market today. With each brand offering a unique take on fit, fabric, and fashion-forward design, it's crucial to find one that aligns with your personal style and comfort. Some brands focus on classic cuts and quality fabrics, while others experiment with trendy designs and sustainable practices. To help you navigate this vast denim landscape, we've compiled a list of the best brands for women's jeans, offering something for every preference and price point.

Illustration of women jeans

Best brands of women jeans in 2025

Levi's

Levi's is a leading brand in the women's jeans market, known for its high-quality and stylish offerings. In July 2024, the brand's women's jeans saw a significant presence of high-rise styles, aligning with current market trends, and '100% Cotton' remained the dominant fabric composition, accounting for 24% of the styles analyzed. The Levi's women's business has consistently shown strong growth, with a 13% increase in FY22 and surpassing $2 billion in net revenue. The brand's commitment to sustainability, such as offering recycling options and aiming for 100% renewable energy by 2025, further enhances its appeal. Levi's women's jeans continue to be a favorite among consumers, with the brand recognized by around 90% of premium fashion consumers. For a detailed analysis of Levi's women's jeans styles from July 2024, you can click on this link.

Madewell

Madewell is a leading brand for women's jeans, particularly popular among millennials, with denim accounting for 29% of its total sales as of 2018. The brand, which launched in 2006 as an offshoot of J.Crew, has over 130 physical stores and a successful e-commerce platform, generating $614 million in annual sales. Madewell's fall denim collection, launched on August 8, 2024, includes trendy styles like the Darted Barrel and Low-Slung Baggy, with the Darted Barrel Leg Jean being the best-selling style, driving over 30% of sales in the category. The brand also offers a sustainable option through its "Madewell Forever" secondhand platform, aiming to collect 1 million pairs of jeans by 2023. Madewell's focus on quality and timeless style has made it a go-to brand for fashion-forward denim.

Frame

Frame Jeans is a leading producer of women's jeans, known for its commitment to both traditional cotton and modern, sustainable fabric compositions. In September 2024, the brand's women's jeans styles showed a strong preference for Boot Cut fits, accounting for 59% of the total share, followed by Straight Fit at 18% and Slim/Skinny Fit at 17%. The brand incorporates sustainable fibers such as organic cotton, pre-industrial, and post-industrial waste fibers, and innovative materials like lyocell, reflecting a responsive approach to consumer demands for quality and eco-friendliness. Frame Jeans also saw a significant incorporation of polyester in 54.7% of their women's jeans, enhancing durability and elasticity. This blend of traditional and modern materials positions Frame Jeans well to cater to evolving market preferences. For more details, visit their official website.

AG Jeans

AG Jeans is a renowned brand in the denim industry, particularly celebrated for its high-quality women's jeans. Founded in 2000 by Yul Ku, the company has evolved from a premium denim brand to a contemporary lifestyle brand, introducing sportswear in 2008. AG Jeans is known for its sustainable manufacturing methods, including the use of Ozone Technology and eco-conscious fibers, and has partnered with charity: water to support global water initiatives. The brand has experienced double-digit growth over the past five years and boasts an estimated annual revenue of $140.5 million with 493 employees. AG Jeans products are sold through various luxury retailers and their own retail locations.

Paige

Paige Denim, founded in 2004 by Paige Adams-Geller, is a premier brand renowned for its high-quality, comfortable, and stylish women's jeans. With a strong market share in the industry, Paige Denim has successfully expanded from a niche denim label to a global lifestyle brand, offering a wide range of clothing items and accessories. The brand's commitment to fit and comfort has earned it a loyal following, with its lifestyle collection representing 40% of its total business. Paige Denim's innovative Transcend line, introduced in 2014, has been particularly successful, offering extraordinary stretching capabilities. Today, Paige Denim is sold in over 80 countries by more than 1,000 retailers. For more information, visit their official Paige Denim website.

Everlane

Everlane is renowned for producing high-quality, durable, and comfortable women's jeans, with a focus on sustainability and ethical practices. Their jeans, such as the Original Cheeky Jean, are made from substantial materials that hold their shape well and can be worn multiple times between washes, with some users reporting up to 4-5 wears. The brand has seen stability in sales and achieved its most profitable year in 2023, with nearly $8 million in earnings before interest, taxes, depreciation, and amortization on over $200 million in sales. Everlane's commitment to transparency, including detailed cost breakdowns and ethical sourcing, sets it apart in the fashion industry. Their jeans are available in a range of styles, including classic and trend-driven designs, ensuring there is something for every preference.

Citizens of Humanity

Citizens of Humanity is a renowned Los Angeles-based premium denim label, established in 2003, known for its unwavering commitment to producing the highest quality denim without compromise. The brand designs and manufactures its products in company-owned facilities in Los Angeles and Turkey, as well as with select production partners, ensuring each pair of jeans passes through the hands of at least forty skilled craftsmen. With an annual revenue of $56.2 million and 224 employees, Citizens of Humanity has grown its employee count by 4% annually. The brand is distributed in over 35 countries and is available in high-end specialty boutiques and luxury department stores. Citizens of Humanity also invests in advanced technology to reduce its environmental footprint, using methods such as laser technology and ozone wash machines.

J Brand

J Brand is renowned as one of the top producers of women's jeans, known for its high-quality denim and trendy designs. The brand has seen significant growth, particularly among women, who account for more than 34% of denim jeans sales globally. J Brand's focus on comfort, style, and durability aligns with the increasing demand for casual and modern denim apparel. The women's segment, which J Brand caters to, is expected to grow at a CAGR of 3.4% during the forecast period of 2024-2031. With the global denim jeans market projected to reach USD 129.04 billion by 2031, J Brand is well-positioned to continue its success.

Good American

Good American, founded in 2016 by Khloe Kardashian and Emma Grede, has revolutionized the denim industry with its inclusive and size-friendly approach, offering jeans in sizes 00 to 32, including the innovative size 15 introduced to address the gap between straight and plus sizes. The brand achieved $1 million in sales on its first day, marking the "biggest denim launch in history," and has since expanded to other fashion categories like ready-to-wear, swim, shoes, and activewear. Good American's annual revenue has reached $155 million, and the brand is known for its commitment to customer feedback, as evidenced by its response to high return rates of sizes 14 and 16, which led to the creation of the size 15. The brand's success is also attributed to its strong social media presence and diverse marketing strategies. Good American has become a leader in the premium denim market, which is forecasted to grow at a compound annual growth rate of more than 8% between 2016 and 2020. For more information, visit Good American's official website.

Rag & Bone

Rag & Bone is renowned for its high-quality, contemporary women's jeans, combining British heritage with modern New York design. Founded in 2002, the brand is known for its durable, thick fabric and timeless styles, with many of its jeans receiving a 4.34/5 rating from customers. The brand's commitment to quality and craftsmanship is evident in its use of U.S. factories and expert local manufacturers. Rag & Bone's women's jeans, such as the Annie Wide Leg Cropped Jeans and Lori Wide Leg Jeans, are often discounted by up to 61% in sales, highlighting their value and popularity. With a strong focus on comfort, versatility, and fashion-forward designs, Rag & Bone has become a favorite among fashion-conscious consumers.