Soccer shoes are a vital component for any player looking to optimize their performance on the field. Choosing the right brand can make a significant difference in comfort, style, and durability. With a plethora of options available, it's essential to identify the top brands that provide the best quality and technology in their footwear. Below, we explore a curated list of the best brands for soccer shoes that are acclaimed for their innovation and reliability.
Illustration of soccer shoes
Best brands of soccer shoes in 2025
Nike
Nike is one of the leading producers of soccer shoes, dominating the athletic footwear market with a significant market share. As of 2023, Nike held approximately 30% of the athletic footwear market, a 2.6% increase from its 27.4% share in 2020. The company's footwear segment generates substantial revenue, with over $33 billion in the fiscal year ending in May 2024. Nike's strong presence is also reflected in its global market share, which, although slightly declining, remains at 16.4% as of 2024. The brand's continuous innovation and extensive marketing efforts, including a $4.06 billion spend on advertising and promotion in 2023, contribute to its enduring success. For more detailed insights, visit Nike statistics.
Adidas
Adidas is a leading producer of soccer shoes, holding a significant 37.7% market share in football shoe revenue, making it the second most-used brand in the sport. As of 2022, Adidas maintained a strong global presence, producing approximately 420 million pairs of shoes and 480 million units of sportswear. The company's athletic footwear segment accounted for 55.1% of its total net sales in 2022, with a global market share of 15.4% in the athletic footwear market. Adidas's influence is also evident in its partnership with major football clubs and its innovative technologies like those in the Ultra Boost series. The brand's commitment to quality and innovation has solidified its position as a top choice for soccer players worldwide. For more insights, explore the football shoe statistics.
Puma
PUMA is a leading producer of soccer shoes, holding a significant 7% share in the American football shoes market and a 2.1% share in the global athletic footwear market. As of 2022, PUMA generated $4.6 billion in footwear revenue, with a global shoe market share of 1.2%, and it aims to reach $6.2 billion in footwear revenues by 2030. The brand collaborates with top athletes like Neymar Jr. and has seen a 28.8% year-on-year growth from 2021 to 2022. PUMA also maintains a 5.1% share in the sneakers market and a 4% share in the U.S. athletic shoe segment. Its commitment to innovation and speed is reflected in its new global brand campaign, "FOREVER. FASTER."
New Balance
New Balance, although not a dominant player in the soccer shoe market, has made significant strides in other athletic shoe categories. In the global shoe industry, New Balance holds a 4% market share and a 10% share in the US. The company produced 16 million pairs of shoes in 2021, with 4 million manufactured domestically in the US. New Balance achieved a record-high $4.23 billion in shoe revenue in 2022, with 80% of its total revenue coming from footwear. However, in the soccer shoe market, New Balance holds a minimal share, such as 0.3% as of recent statistics. For more detailed insights into their shoe performance, visit New Balance Shoe Statistics.
Under Armour
Under Armour has emerged as a significant player in the sports apparel and footwear market, particularly notable for its soccer shoes. As of 2024, Under Armour has surpassed Adidas in combined apparel and footwear sales in the U.S., with its sports apparel sales accounting for 14% of the U.S. market, more than twice that of Adidas. The company's focus on innovative designs and high-quality materials has helped it gain market share, especially in the athletic specialty and sporting goods retailers. Under Armour's ecommerce sales grew significantly during the COVID-19 pandemic, with a 40% increase in 2020, which helped mitigate the impact of store closures. The brand's strategic partnerships, such as becoming the exclusive supplier to teams like Notre Dame and the U.S. Naval Academy, further solidify its position in the market.
Mizuno
Mizuno is renowned as one of the best producers of soccer shoes, known for its high-quality and durable products. In the financial year of 2023, Mizuno generated significant sales from its footwear category, including soccer cleats, amounting to about $472 million. The brand's soccer shoes, such as the Morelia Neo III and Morelia II, are handcrafted in Japan and feature premium kangaroo leather, providing a luxurious and secure fit. These shoes are designed for stability, flexibility, and a barefoot feel, making them favorites among soccer players worldwide. Mizuno's commitment to innovation and traditional craftsmanship has solidified its position in the global sports equipment market.
Umbro
Umbro, founded in 1924, is a renowned English sports equipment manufacturer specializing in football and rugby gear, including soccer shoes. The brand, known for its "Double Diamond" logo, has a significant presence in over 100 countries and has been associated with numerous prestigious teams and players, such as the England national team and Manchester United. Umbro entered the football boot market in 1985 and has since released popular models like the Speciali IV and the UX-1. Despite its global reach, Umbro holds a relatively small market share, with about 0.2% of football players using their shoes globally. The brand's loyalty among its users is high, with 75% of owners in the U.S. likely to purchase Umbro again. Learn more about Umbro's legacy and impact on the sports industry by visiting their official website.
Lotto
Lotto, a premier Italian sports brand established in 1973, is renowned for its innovative, performance-driven soccer shoes, footwear, and accessories, featuring the signature double diamond logo. Distributed in over 100 countries, Lotto is worn by more than 40 soccer teams and over 300 professional soccer players. Despite its global presence, Lotto holds a relatively small market share of 0.4% in the football shoe market. The brand has a rich history in soccer, having been worn by elite players like Dino Zoff, Ruud Gullit, and Andriy Shevchenko. Lotto continues to expand its reach through partnerships, such as the recent collaboration with DICK'S Sporting Goods.
Diadora
Diadora is a notable producer of soccer shoes, known for its quality and comfort. The brand, along with other major players like Nike, Adidas, and PUMA, contributes to the global soccer cleats market, which is expected to grow significantly, with the global market valued at $18.83 billion in 2023 and projected to reach $24.50 billion by 2028. Diadora's products are part of a market that sees firm ground football shoes dominating with a 54% market share, and Europe leading in regional revenue with 34% of the market. Despite the impact of the COVID-19 pandemic, the soccer cleats market, including Diadora, is anticipated to recover and continue its upward trajectory. Diadora's presence in the market highlights the brand's commitment to innovation and customer satisfaction. For more information, visit Diadora's official website.
Joma
Joma is a renowned Spanish brand that has established itself as a significant player in the soccer shoe market, particularly known for its high-quality and durable products. Since its inception in 1965, Joma has grown substantially, now dominating over 50% of the equipment market in Spain. The brand's innovative technologies, such as the CPC Control Press Chamber introduced in 1987, have contributed to its success. Joma's Top Flex model, for instance, is highly praised for its leather upper and robust build, making it a favorite among indoor and futsal players. With a global presence and sponsorship deals with several prominent football teams and athletes, Joma continues to expand its market share. For more details on Joma's history and innovations, visit their official website.
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