Salwar suits are a staple in many wardrobes, celebrated for their comfort and versatility. With a rich history of styles and designs, several brands have emerged as leaders in the production of quality salwar suits. These brands are recognized for their innovative designs, high-quality fabrics, and wonderfully intricate detailing, catering to various tastes and occasions. To help you find the perfect salwar suit, we've compiled a list of the best brands, inviting you to explore their offerings below.
Illustration of salwar suit
Best brands of salwar suit in 2025
Biba
BIBA Apparels, founded by Meena Bindra in 1988, has emerged as a leading brand in India's women's ethnic wear market, particularly renowned for its high-quality salwar kameez sets. Starting with an initial investment of Rs. 8,000, BIBA has grown significantly, achieving an annual turnover of around Rs. 650 crores. The brand boasts over 180 exclusive outlets across 76 cities in India and is available in 275 multi-brand outlets. BIBA's success is attributed to its focus on quality, affordability, and timely delivery, earning it the "Best Women's Ethnic Wear Brand of the Year" at the CMAI Apex Awards in 2015. With a strong presence in both physical and digital markets, BIBA continues to be a dominant player in the Indian ethnic wear sector. For more information, visit their official website.
W
W for Woman, a prominent brand in the Indian women's wear market, is renowned for its high-quality salwar suits, contributing significantly to the ethnic wear segment. In 2023, the Indian Women's Wear Market, dominated by ethnic wear, was valued at Rs 1,18,490.4 Cr, with salwar kameez being a popular choice among young and working women for its comfort and versatility. W for Woman is one of the key players in this market, known for its stylish and comfortable designs. The brand's offerings are part of a market expected to grow at a CAGR of 5% from 2024 to 2030, reaching nearly Rs. 1,66,727.9 Cr by 2030. With its strong presence in the market, W for Woman continues to be a preferred choice for salwar suits.
FabIndia
Fabindia is a leading brand in the Indian women's wear market, particularly renowned for its high-quality salwar suits. As of 2021, Fabindia's revenue from operations was significant, contributing to the growth of the ethnic wear segment, which dominates the Indian women's wear market. The brand's emphasis on traditional clothing, such as salwar kameez, has helped it maintain a strong presence in both urban and rural markets. With a growth rate aligned with the overall market CAGR of 5% from 2024 to 2030, Fabindia continues to be a major player in the industry.
Global Desi
Global Desi, a prominent brand in the ethnic wear market, is renowned for its high-quality salwar suits, which are a staple in Indian women's wear. The brand's offerings are part of a larger market that saw the global ethnic wear sector valued at USD 79.23 billion in 2023 and is expected to grow at a CAGR of 6.46% to reach USD 122.80 billion by 2030. India, where Global Desi operates, is the largest exporter of ladies salwar suits, with 36,508 shipments, dominating the global market. The brand's products cater to various demographics and occasions, reflecting the trend towards comfort and versatility in urban and semi-urban markets. With its strong presence in the Indian women's wear market, Global Desi contributes to the sector's projected growth.
Ritu Kumar
Ritu Kumar is a renowned brand in the Indian fashion industry, particularly celebrated for its exquisite salwar suits that blend traditional craftsmanship with contemporary designs. Founded nearly 40 years ago, Ritu Kumar has expanded to own 35 high-end stores across 14 cities in India. Her designs, which include intricate embroidery and motifs, cater to the evolving needs of the modern Indian woman, combining Indian and Western styles. Ritu Kumar's brand has been honored with prestigious awards, including the Padma Shri Award in 2013, and her collections are praised for their elegance and richness. The brand's commitment to supporting indigenous craftsmen through initiatives like the 'Beautiful Hands' campaign adds to its appeal. For more detailed insights about her contributions to fashion, visit Ritu Kumar's profile on Utsavpedia.
Soch
Soch is a leading brand in India's ethnic wear market, particularly renowned for its salwar suits, which are part of its extensive range of women's ethnic clothing. The brand, launched in 2005, has expanded to over 150 exclusive stores across 60+ cities in India and plans to open 40 new stores in the next financial year. Soch's salwar suits, along with other products like kurtis and sarees, are crafted from high-quality, hand-picked fabrics and feature elaborate embroideries, appealing to the modern woman aged 22 to 35 years. The brand's bi-annual Red Dot Sale has been a significant driver of growth, attracting over 1.03 million new customers since 2017. Soch aims to exceed Rs 500 Crore in revenue for the Financial Year 2023-2024 and plans international expansion into markets like Dubai, America, and Asia. For more details, visit their official website.
Neeru's
Neeru's is a renowned brand in the Indian fashion industry, particularly celebrated for its exquisite salwar kameez collections. Since its inception in 1971, Neeru's has carved a distinct niche by offering superior quality, intricate designs, and contemporary styles, making it a go-to destination for ethnic wear. The brand has over 52 Exclusive Brand Outlets (EBO) and 49 Multi-Brand Outlets (MBO) across more than 25 Indian cities, and it has collaborated with major retail groups like Future Group Co. and Reliance Retail. Neeru's commitment to quality and reasonable pricing has made it a leader in the ethnic wear market, which is estimated to grow at a CAGR of 11% to reach Rs 2,89,518 crore by 2025. The brand's extensive range includes ready-to-wear and unstitched salwar suits, catering to various occasions and preferences.
Aurelia
Aurelia, founded in 2009 by OS Pasricha and AS Pasricha, is a leading brand in India's women's ethnic wear market, operating in over 90 cities with more than 500 stores. It is known for blending traditional and modern designs, making Indian wear affordable and stylish for modern Indian women. Aurelia contributed approximately 34% of the total revenue for TCNS Clothing Company in 2019, highlighting its significant market presence. The brand's target audience includes women aged 25-34, who form 34.97% of their consumer base. Aurelia's strong online presence is evident from its 309K Instagram followers and a monthly website view count of 469.2k. To explore more about their digital marketing strategies, visit their digital marketing insights.
Shree
Shree is a prominent Indian ethnic wear brand, renowned for its high-quality salwar suits and other ethnic attire. Founded by Mrs. Sheetal Kapoor and Mr. Sandeep Kapoor in 2009, Shree has expanded to over 100 stores across India and Dubai, employing more than 350 people and achieving a turnover of Rs 40 crore. The brand initially gained traction through online sales on platforms like eBay, catering to the international market before entering the Indian retail space in 2015. Shree's products, including kurtis, kurtas, and salwar kameez, are priced between Rs 500 and Rs 2,999, making them accessible to a wide range of customers. By 2021, Shree had established a strong presence in both India and Dubai, with plans to expand to 500 stores globally in the next few years.
Libas
Libas is a leading fashion brand renowned for its contemporary ethnic wear, particularly excelling in the production of salwar suits that blend traditional craftsmanship with modern designs. The brand offers a wide range of stylish salwar suits made from quality fabrics such as cotton, silk, and georgette, catering to women seeking elegance and comfort. In 2024, Libas secured INR 150 crore in funding to enhance its omnichannel presence and retail expansion, reflecting its strong growth trajectory. With a focus on affordable pricing and intricate detailing, Libas has become a go-to brand for women in India and internationally. The brand's commitment to quality and customer satisfaction has earned it a loyal customer base.
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