Top Party Shirt Brands for a Stylish Night Out

Finding the perfect party shirt can set the tone for any festive occasion, whether it's a casual gathering or a formal event. With countless brands emerging in the market, it's essential to choose those that offer both style and comfort without compromising on quality. From vibrant prints to sleek designs, the right party shirt can elevate your confidence and ensure you make a lasting impression. Below, discover some of the top brands that specialize in creating exceptional party shirts for every type of celebration.

Illustration of party shirts

Best brands of party shirts in 2025

ASOS Design

ASOS DESIGN is a leading brand for party shirts, known for its trendy and versatile designs that cater to a wide range of customers. The brand offers various fits, including ASOS Curve, Tall, Petite, and Maternity for women, and Plus and Tall for men, ensuring inclusivity and style for all. With a focus on sustainability and ethical fashion, ASOS DESIGN pioneers the future of fashion without compromising on style. The brand's limited edition pieces ensure unique and individual styles, with some designs being rented over 55 times, highlighting their popularity. ASOS DESIGN is part of ASOS's broader strategy to enhance customer engagement and improve operational efficiency, contributing to the company's sales growth in certain regions.

Topman

Topman, a leading brand in the menswear market, is renowned for its vibrant and stylish party shirts, which have been a favorite among consumers, particularly in the UK, where 40% of Topshop and Topman revenue was generated in FY23. The brand's success is partly due to its inclusion in ASOS's portfolio, which has helped maintain a 50% gross profit margin. Despite a recent decline, Topman's products continue to be popular, with plans for a relaunch to boost visibility and appeal. The brand's historical significance as one of the most popular in the UK from the 1990s to the late 2010s underscores its enduring appeal. With the new joint venture with Heartland, Topman is set to regain its market presence globally. For more on their collection, visit Topman's page at ASOS.

Zara

Zara stands out as a premier producer of party shirts, renowned for its rapid design-to-store turnaround, with new styles appearing in stores in as little as 15 days, a pace twelve times faster than Gap. This vertical integration and technological prowess allow Zara to produce 60% of its merchandise in-house, ensuring high quality and timely fashion trends. In 2023, Zara captured nearly 73% of the Inditex Group's total sales, highlighting its dominance in the fashion industry. The brand's online sales have also been resilient, with a 68.3% growth from 2019 to 2020 and a recovery to $54.8 billion in online net sales by 2023. Zara's global reach includes a strong presence in the U.S., where it is recognized by nearly 60% of consumers. For more details, visit the Zara website.

H&M

H&M is a leading producer of party shirts, renowned for its fast-fashion business model and affordable prices. With over 4,369 stores worldwide as of 2023, H&M offers a wide range of fashionable and cost-effective party shirts, contributing to its significant market share, such as 16% in the U.S. fast fashion market. The brand's ability to produce garments quickly, sometimes in as little as 15 days, ensures that customers have access to the latest trends. H&M's email marketing strategies, including exclusive member deals and seasonal promotions, also help drive sales and customer engagement. The brand's commitment to sustainability, such as its CONSCIOUS line, adds to its appeal among environmentally conscious consumers.

Scotch & Soda

Scotch & Soda is renowned for its vibrant and stylish party shirts, reflecting the free-spirited heart of Amsterdam. The brand, acquired by Bluestar Alliance in 2023, is known for its unique blends of unexpected fabrics and patterns, offering pieces that are 50% to 80% off in clearance sales. With collaborations like the exclusive collection with Joe Jonas for Fall 2024-Spring 2025, Scotch & Soda continues to champion individuality and self-expression. The brand's designs, such as the Leaf Print Dress Shirt and Geometric Print Dress Shirt, are highly sought after, often discounted by up to 72% in sales. As part of its expansion, Scotch & Soda plans to open 30 additional stores worldwide in the coming year.

Ted Baker

Ted Baker is renowned for its exceptional party shirts, reflecting the brand's strong performance in occasionwear and formalwear. In the year to January 29, 2022, Ted Baker reported a 20.5% increase in revenue to PS428.2m, with retail sales up 17.2% and a significant improvement in gross margin to 55.2%. The brand's focus on full-price sales and reduced discounting led to a notable 810 bps increase in full-price sales. Ted Baker's product licensing, which includes specialist clothing categories like formalwear and childrenswear, also contributed to its brand strength. The brand's commitment to customer engagement and store design enhances the shopping experience, making it a standout in the retail industry.

AllSaints

AllSaints has solidified its position as a top producer of party shirts, marking another record year with a 0.6% increase in sales to PS459.5m for the year ending February 3, 2024. The brand's focus on wholesale, franchising, and licensing led to an 18.4% surge in non-retail revenue, while operating profit soared 40% to PS39.9m. AllSaints' strategic expansion, including the opening of new stores in Los Angeles, Shanghai, and Houston, has contributed to its strong performance. The brand's 30th anniversary in 2024 is also highlighted by new product launches such as childrenswear and eyewear. With a 26% rise in post-operating exceptional EBITDA, AllSaints remains confident in its future growth.

Saint Laurent

Saint Laurent, a luxury fashion brand founded by Yves Saint Laurent in 1961, has cemented its status as a leading producer of high-end fashion, including exclusive and highly sought-after party shirts. Recently, the brand has ventured into selling secondhand band T-shirts as part of its Vintage collection, with prices reaching up to PS3,295 for a Nirvana Incesticide T-shirt. Under the creative vision of Anthony Vaccarello and the leadership of Francesca Bellettini, Saint Laurent has doubled its sales in five years, leveraging its amped-up take on Parisian glamour and rapid expansion in leather goods. This strategy has solidified Saint Laurent's influence in the luxury market, making it a powerhouse with a strong and clear DNA. The brand's focus on vintage and nostalgic items, such as band T-shirts, has resonated well with collectors and fashion enthusiasts.

Paul Smith

Paul Smith is renowned for its high-quality and stylish party shirts, reflecting the brand's commitment to creativity and wearable fashion. Founded in 1970, Paul Smith has expanded to over 70 countries, with a significant presence in the UK where it generated about 80 million British pounds in revenue in 2023. The brand's success is partly due to its unique use of colors and unusual linings, which have become a hallmark of its designs. Despite challenges, Paul Smith maintains a strong customer base, with online sales increasing by 50% during the pandemic, and its tailoring business, including suits and jackets, remaining a core contributor to its sales. The brand's ability to balance traditional tailoring with modern casual styles has kept it appealing to a wide range of customers.

Reiss

Reiss, a modern and global fashion brand, has demonstrated exceptional performance in the fashion industry, particularly in categories that could include party shirts, though it is not specifically known for this niche. The brand reported a 50% increase in sales to £256.6 million for the year ending January 2022, with international sales contributing nearly a third of the total at £81.8 million. Online sales accounted for almost 50% of the business, and the brand saw significant growth in both men's and women's divisions. Reiss's success is attributed to strong creative collections, the recovery of store sales, and an improved online shopping experience. Despite the retail lockdowns, Reiss delivered record sales and profits, indicating its resilience and appeal in the market. For more information, visit their official website.