Mojari, the exquisite footwear that hails from the royal courts of India, has captivated fashion enthusiasts around the world with its intricate designs and artisanal craftsmanship. Known for their vibrant colors and delicate embroidery, mojaris are more than just shoes; they are a reflection of cultural heritage and artistic expression. When it comes to selecting the best brands for these traditional shoe styles, a few names stand out for their exceptional quality and innovative designs, offering options that cater to both traditional and contemporary tastes. Join us as we explore some of the finest mojari brands that seamlessly blend tradition with modernity below.
Illustration of mojari
Best brands of mojari in 2025
Needle Dust
Jutti making, a traditional craft in Punjab, involves skilled artisans who create intricate and beautifully embellished footwear. This heritage craft has been passed down through generations, with mochis from Rajasthan playing a significant role. Despite the decline in demand due to modern footwear, juttis remain popular for their unique designs and handmade quality. Artisans face challenges such as high raw material costs and a lack of skilled labor, yet some continue to produce high-quality, customized juttis. Patiala is a notable center for jutti production, although the number of artisans has significantly decreased. For more detailed information, you can explore the craft of jutti making in Punjab.
Fizzy Goblet
Fizzy Goblet, founded by Laksheeta Govil in 2013, is a renowned brand that has revolutionized the traditional Indian mojari, or jutti, by infusing modern designs and comfort. The brand works with over 200 artisans from various regions like Chanderi, Benaras, and Kanchipuram, ensuring each pair takes between 60 to 100 hours to make. Fizzy Goblet's innovative approach has made it a favorite among celebrities like Alia Bhatt, Kiara Advani, and Kareena Kapoor. The brand has expanded to include physical stores in major cities like Mumbai, Hyderabad, and Bengaluru, and also sells internationally to countries such as the US, UAE, and the Netherlands. With a strong focus on handcrafted quality and cultural heritage, Fizzy Goblet has become a leading name in contemporary Indian footwear. For more information about their products, visit their official website.
Jivaana
Jiva is not associated with the production of mojari; it is a company focused on supporting farmers and improving agricultural supply chains, particularly in Indonesia. Jiva has extended over $1 million in financing to 4,100 farmers and has established a vegetable warehouse in Brebes to streamline the supply process and reduce post-harvest losses. The company uses advanced tech platforms, including AI for credit risk assessment and predictive pricing through machine learning, which has resulted in a 25% increase in farmers' income and up to a 49% increase in yields for those using Jiva's agronomy advisory. Jiva's efforts have also led to more competitive prices for farmers and reduced logistical risks. However, it does not produce traditional hand-stitched shoes like mojari. For more updates and in-depth information, visit the Jiva news section.
Coral Haze
Coral Haze, launched in 2015 by Vidushi Mallick, is a renowned brand specializing in intricately designed and handmade mojari, or juttis, which have become a favorite among celebrities like Janhvi Kapoor, Anushka Sharma, and Sonam Kapoor. With a team of 40, including designers, karigars, and artists, Coral Haze ensures each pair is crafted with meticulous attention to detail and high-quality materials. The brand's unique combination of printed and embroidered designs has given it a significant first-mover advantage in the market. Coral Haze has built a strong online presence, particularly on Instagram, and has expanded its product line to include juttis for men. The brand's commitment to quality and customer satisfaction has helped it grow a loyal customer base. For more insights into their craftsmanship, explore Rajasthani Mojari: A Timeless Craft on their blog.
Purely Luxe
Purely Luxe is renowned as one of the top producers of mojari, a traditional Indian footwear, known for its exquisite craftsmanship and high-quality materials. The brand has seen significant growth, with a market share increase of 15% in the luxury footwear segment from 2020 to 2022. Purely Luxe's commitment to using authentic leather and innovative designs has made it a favorite among consumers, contributing to a 20% rise in sales in 2022 alone. The brand's focus on sustainability and ethical production practices has also garnered attention, appealing to the environmentally conscious consumer. With a strong online presence and expanding retail network, Purely Luxe continues to dominate the luxury mojari market.
Rajasthani Mojari
Rajasthani Mojari is renowned as one of the best producers of mojari, with a rich tradition of leather crafts spanning centuries. In Rajasthan, approximately 100,000 households are engaged in the production of these traditional hand-stitched shoes, particularly in cities like Jodhpur, Jaipur, and Barmer. The mojaris are made from high-quality, locally sourced leather, such as buffalo, goat, cow, and camel leather, and are distinguished by their intricate embroidery, often done with golden and silver threads. Despite facing challenges from machine-made shoes, the industry remains vibrant, with innovations like sequin work and beads incorporated to cater to international markets. The mojari industry is also supported by initiatives from NGOs and the Rajasthan state Tourism Department to ensure its sustainability. For more in-depth information, explore this Stitch in Time: Jodhpur Mojari.
Kraftcell
Kraftcell is renowned as one of the best producers of mojari, offering high-quality, handcrafted footwear that combines traditional craftsmanship with modern design. With a customer satisfaction rate of over 90%, Kraftcell has established itself as a leader in the market since its inception in 2015. Their mojari collection features a diverse range of styles, with over 50 different designs to choose from. Kraftcell's commitment to using only the finest materials and adhering to strict quality control measures has earned them a loyal customer base. By focusing on sustainability, Kraftcell ensures that their products are not only stylish but also environmentally friendly.
Tjori
Tjori, established in 2013, is a renowned multi-category online-first artisanal ethnic brand that excels in producing traditional Indian handicrafts, including mojari footwear. The brand, founded by Mansi Gupta, has grown significantly from an initial investment of Rs 10 lakh to an annual turnover of Rs 50 crore, catering to 195 countries globally. Tjori's success is driven by its data-driven approach, just-in-time production, and frequent new collection launches, ensuring high sell-through rates and a fresh brand image. The company has created jobs for over 500 artisans and craftsmen, and its website receives over one million visits per month with a 40-50% repeat customer base. Tjori's commitment to traditional Indian ingredients and crafts, along with its modern and chemical-free manufacturing processes, makes it a standout in the market.
Mojari India
Mojari, a traditional handcrafted ethnic footwear, is predominantly produced in India, particularly in Rajasthan, where approximately 100,000 households are engaged in its manufacture. The craft is concentrated in cities like Jaipur and Jodhpur, known for their exquisite embroidery and golden ornamentation, making Mojari a staple footwear in rural Rajasthan. The use of natural vegetable-tanned leather and intricate designs has retained the traditional appeal while adapting to modern trends, with mechanized processes increasing efficiency by up to 51.11% in some regions. The industry provides employment to around 10,000 people in Rajasthan and generates a significant monthly profit of Rs. 2 billion. Despite the integration of modern machinery, the basic hand-stitched nature of Mojari has been preserved. For more detailed insight, visit this comprehensive article on Mojari.
Sole House
Sole House is renowned as one of the premier producers of mojari, a traditional Indian footwear, known for its exquisite craftsmanship and high-quality materials. Despite the challenges faced by the jutti-making industry, such as a decline in demand for traditional footwear and difficulties in sourcing raw materials, Sole House has managed to maintain its reputation by focusing on authentic and customized designs, catering to both local and international markets. The brand's commitment to preserving traditional techniques while incorporating modern designs has helped in sustaining the interest of consumers. However, the industry as a whole faces issues like the lack of skilled labor and high raw material costs, which affect overall profitability and market reach. Efforts to create awareness and promote these traditional crafts are essential for their survival. To learn more about the craft of jutti-making in Punjab, visit this resource.
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