Lucky Brand Jeans, known for their unique designs and comfortable fits, have remained a staple in the denim industry for years. Their commitment to quality craftsmanship and attention to detail make them a favorite among fashion enthusiasts and casual wearers alike. With a wide range of styles from classic to contemporary, there is something for everyone looking to enhance their wardrobe. For a closer look at some of the top brands that differentiate themselves in the world of denim, delve into the list provided below.
Illustration of lucky brand jeans
Best brands of lucky brand jeans in 2025
Levi's
Levi's is not associated with Lucky Brand Jeans; instead, Lucky Brand Jeans is a separate American denim company founded in 1990 by Gene Montesano and Barry Perlman, known for its bohemian style and distinctive four-leaf clover logo. Lucky Brand Jeans focuses heavily on denim, which makes up about 60% of their business, and they have expanded their product line to include children's clothing and other apparel. Unlike Levi's, Lucky Brand Jeans are currently manufactured in various countries including Indonesia, China, and Peru, although some hand-made jeans are still produced in Los Angeles. Levi's, on the other hand, is a major player in the denim market, with 87% of its sales coming from the Levi's brand in 2022, and it holds a market share of around 4.10% in the apparel industry as of Q3 2024.
Wrangler
Wrangler, although not the producer of Lucky brand jeans, is a prominent player in the denim market. In 2023, Wrangler's global revenue was $1.75 billion, experiencing a 9% decrease in U.S. revenue due to reduced wholesale shipments, but offset by a 7% increase in direct-to-consumer (DTC) sales on their own website. Wrangler is renowned for its innovative denim collections and collaborations with influencers and sports personalities to drive sales. The brand has seen growth in categories such as outdoor and non-denim bottoms, as well as female apparel. However, it is important to note that Wrangler does not produce Lucky brand jeans.
Lee
Lucky Brand is a distinct brand known for its vintage-inspired jeans and apparel, rather than being produced by Lee. Founded in 1990 in Los Angeles, Lucky Brand has earned the title of "America's favorite" and operates 209 retail stores in the U.S., as well as in select stores in Canada and online. The brand offers a complete lifestyle collection, including a recently reintroduced Lucky Kid line and a new plus-size collection. Lucky Brand is recognized for its high-quality, great-fitting jeans and other fashion items. It has filed 15 patents, focusing on graphical projections, technical drawing, and 3D computer graphics. For further insights about their innovations and market presence, check out their profile on CB Insights.
AG Adriano Goldschmied
AG Adriano Goldschmied, though not a producer for Lucky Brand jeans, is a renowned brand in the denim industry, founded in 2000 by Adriano Goldschmied and Yul Ku in Los Angeles. Known for its sustainable manufacturing methods, AG Jeans has implemented various eco-friendly practices, including a water-filtration system that allows it to operate almost entirely on recycled water since 2010. The company has also introduced energy-efficient cloth washers and dryers that reuse heat, and its headquarters were retrofitted with solar panels in 2016. AG Jeans has 17 retail stores across the United States and employs approximately 550 people at its headquarters. The brand is recognized for its innovative technology and eco-minded processes.
Joe's Jeans
Joe's Jeans is not associated with the production of Lucky Brand Jeans. Instead, Joe's Jeans is a separate premium denim company known for its own brand. Here are some key points about Joe's Jeans: It is a Los Angeles-based apparel maker that reported a 41% increase in revenue to $23.2 million in the first quarter of 2010, despite a 13% drop in net income due to higher expenses and lower margin new product lines. The company's gross margin fell by 1 percentage point to 49%, while selling, general, and administrative expenses rose by 37% to $9.7 million. Joe's Jeans has experienced fluctuations in its stock prices, with shares falling significantly in after-market trading following certain financial reports.
Paige
Paige Denim is not a producer for Lucky Brand jeans; instead, it is a separate brand known for its high-quality, technically advanced denim products. Paige Denim designs its clothing in Los Angeles but manufactures them overseas using innovative denim blends that ensure stretch retention, shape recovery, and unparalleled softness. The brand is recognized for its investment pieces made from high-quality materials, offering a soft, flexible fit. Unlike Lucky Brand, Paige Denim does not have a history of producing jeans with a bohemian style or hand-stitched details in the USA. Paige Denim's products are sold online and in various retail outlets, with a focus on consumer-facing offerings analyzed in detailed reports. For more information about Paige Denim, visit their FAQs page.
Hudson
Hudson is not specifically mentioned as a producer for Lucky Brand jeans, but Lucky Brand, operated by SPARC Group LLC, is a notable brand in the denim market. Lucky Brand, founded in 1990, is renowned for its premium denim and Americana-inspired designs, catering to free-thinkers and optimists. The brand is widely available in freestanding stores, select department stores, and online. As of recent data, Lucky Brand employs 1,844 individuals, with 63% being women and 43% part of minority groups.
True Religion
True Religion is not a producer of Lucky Brand jeans; instead, it is a separate American clothing company established in 2002 by Jeff Lubell and Kym Gold, known for its premium denim and high-end designer jeans. True Religion products are sold in over 900 boutiques and specialty stores globally and are also available in major department stores like Nordstrom and Saks Fifth Avenue. The company faced financial challenges, including two bankruptcy filings in 2017 and 2020, but rebounded with sales topping $235 million in 2021. True Religion is distinct from Lucky Brand, which was founded in 1990 by Gene Montesano and Barry Perlman and is recognized for its bohemian-style denim and handmade details. For more information about True Religion's history and offerings, visit their Wikipedia page.
7 For All Mankind
7 For All Mankind, often referred to as 7FAM, is a renowned American denim brand founded in 2000 by Michael Glasser, Peter Koral, and Jerome Dahan. The brand is celebrated for its innovative use of fabrics, fits, and finishes, particularly popular among celebrities. It expanded its product line to include men's jeans in 2002 and children's denim in 2005. 7 For All Mankind captures approximately 0.05% of the total sales on Poshmark, with a competitive presence and strong sales metrics. The brand is now part of Delta Galil Industries after being sold in 2016. For more insights, you can explore eight jean brands you need to know about.
Diesel
Diesel, a renowned brand in the denim industry, is notable for its high-quality and stylish denim products, although it is not specifically associated with the production of Lucky Brand jeans. However, Diesel's influence in the global denim market is significant, with the global denim jeans market expected to grow at a CAGR of 6.2% from 2024 to 2031, reaching USD 129.04 billion by 2031. Diesel's innovative approaches, such as incorporating sustainable and eco-friendly production techniques, align with the industry's trends. The brand's presence in the market is bolstered by its diverse product range and strong retail presence, particularly in regions like North America, where apparel retail sales revenue was around USD 264 billion in 2021. Diesel's commitment to quality and style has made it a favorite among consumers, contributing to the overall growth of the denim market.
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