Kaftans have become a staple in fashion, blending comfort and elegance, making them a favorite choice for both casual and formal occasions. With a diverse array of styles and patterns, the kaftan market offers something for everyone, from simple designs to intricately detailed pieces. Many brands have mastered the art of creating the perfect kaftan, capturing the essence of cultural heritage while infusing modern trends. To help you discover the top brands offering standout kaftans, explore the selections below.
Illustration of kaftan
Best brands of kaftan in 2025
Free People
Free People is renowned for its exquisite kaftan dresses, which have garnered high praise for their versatility and style. In 2023, Free People saw a significant 20% increase in sales, highlighting the brand's growing popularity. Their kaftan dresses are designed to effortlessly transition from a stylish swimsuit cover-up to a casual dress, making them a favorite among customers. The brand's success is also reflected in its strong digital channel sales growth and the opening of 11 new Free People stores during the year. Free People's commitment to fashion excellence is evident in its high-rated products, such as the kaftan dresses, which often receive 5-star reviews.
Camilla
Camilla is a renowned Australian fashion brand, founded by Camilla Franks in 2004, celebrated for its vibrant and luxurious kaftan designs. The brand has expanded globally, shipping to around 55 countries and maintaining a strong online presence with a significant social following, including half a million followers on Facebook and nearly half a million on Instagram. Camilla's collections are known for their bold colors, hand-embellishments, and artistic prints, often crafted in limited quantities using efficient digital printing methods. The brand has collaborated with notable figures and appeared in various media, such as Robbie Williams' world tour and the Netflix series "The White Lotus". Camilla's commitment to responsible sourcing ensures fair and safe working conditions for its suppliers, particularly in India.
Melissa Odabash
Melissa Odabash is renowned as one of the top producers of high-quality kaftans, often described by Vogue as the 'Ferrari's of Swimwear'. Her brand offers exotic and stylish designs, including color-pop two-pieces and elegant kaftans that are favored by A-list celebrities. Known for their luxurious materials and impeccable craftsmanship, Melissa Odabash kaftans are available with convenient return policies, such as 14-day returns on the official US and EU sites. The brand's products are sold through prestigious retailers like Bloomingdale's and Beymen, ensuring widespread availability. With a focus on quality and style, Melissa Odabash kaftans are a staple in many luxury wardrobes.
Etro
Etro, a renowned Italian fashion house, is celebrated for its exquisite and vibrant kaftans, which have been a staple in their collections for years. In 2019, Etro's turnover amounted to approximately 181.86 million euros, reflecting the brand's strong presence in the luxury apparel market. The brand's SS22 collection showcased macrame weaved pouches, kaftans, and other bohemian-inspired pieces, highlighting their commitment to the boho chic aesthetic. Etro's kaftans are characterized by their intricate patterns, fluid fabrics, and free-spirited design, making them a favorite among fashion enthusiasts. The brand's emphasis on sustainable and vintage-inspired clothing has also contributed to its popularity.
Tory Burch
Tory Burch is renowned for its elegant and versatile kaftans, which are a cornerstone of the brand's preppy-bohemian aesthetic. Since launching her label in 2004, Tory Burch has built a global apparel and accessories brand, with her designs stocked in over 250 Tory Burch boutiques and 3,000 department and specialty stores, driving an estimated $1 billion in sales annually. The brand's kaftans, often featured in collections like the Women's Tunic Tops and Caftans, are praised for their comfort, functionality, and stylish appeal. With a strong focus on quality and design, Tory Burch's kaftans have become a favorite among fashion enthusiasts. The brand's commitment to sustainability, as reflected in its Sustainability Index score, further enhances its reputation.
Missoni
Missoni is renowned as one of the best producers of kaftans, celebrated for its innovative use of knits and patterns, particularly the iconic zigzag design. Founded in 1953 by Ottavio and Rosita Missoni, the brand has consistently pushed the boundaries of fashion with its unique blend of traditional Italian skills and modern technology. Missoni's kaftans, such as the short cover-up kaftan with zigzag print and fringes, showcase the brand's mastery of color and fabric, often incorporating over 20 different colors in a single design. The brand's success is evident in its revenue, which reached $135 million in 2023, and its expansion into various lines, including Missoni Sport and M Missoni. Missoni's commitment to quality and style has made its kaftans timeless pieces that transcend fashion trends.
Anna Kosturova
Anna Kosturova is a renowned brand celebrated for its artisanal and sustainable approach to fashion, particularly in the production of exquisite kaftans. Each piece is meticulously hand-crafted by generational artisan families, using 100% cotton or silk, and often involves a 2-3 year process to perfect new designs. The brand's focus on environmental responsibility and high-quality materials ensures that its kaftans are not fast, disposable fashion, but rather modern heirlooms. With a background in textile technology and a passion inspired by vintage fashion, nature, and architecture, Anna Kosturova creates versatile, bohemian pieces that cater to the free-spirited individual. Her designs are perfect for various occasions, from beach vacations to city streets. Discover the beauty of her open front pom pom caftan as a testament to her timeless craft.
Johanna Ortiz
Johanna Ortiz is a renowned brand celebrated for its exquisite and feminine designs, particularly in the realm of kaftans, which embody the spirit of Latin America. Founded in 2003 in Cali, Colombia, the brand has grown organically and sustainably, producing 55,000 garments annually and employing over 450 people, with 78% being women. Johanna Ortiz's commitment to social causes is evident through her "Escuela Johanna Ortiz," an onsite program teaching couture-level seamstress skills to vulnerable populations. The brand collaborates with 23 indigenous communities, impacting over 260 individuals, and is recognized globally, selling in prestigious stores and showcased in fashion weeks in Paris and New York. Johanna Ortiz's designs are prized for their vibrant colors, precise construction, and celebration of traditional crafts. Learn more about their inspiring journey on Johanna Ortiz's website.
Figue
Figue, under the leadership of industry icon Liz Lange, has emerged as a premier brand for kaftans, blending function and fashion seamlessly. Known for its luxury lame kaftans, tunics, and other stylish pieces, Figue's collections, such as the Resort '22 collection, have been highly acclaimed for their bold prints, floaty fabrics, and dramatic embellishments. Lange's vision includes expanding the brand into separates, beach-to-city silhouettes, and a wider range of price points, while maintaining a strong focus on direct-to-consumer business. The brand's relaunch has been marked by a glossy campaign shot at Lange's home, the famous Grey Gardens estate in East Hampton. Figue's commitment to quality and style makes it a go-to choice for those seeking elegant and versatile kaftans.
Miguelina
Miguelina is renowned for its bohemian-luxe caftans, embodying jet-set chic with intricate, exclusively designed laces developed in-house. Launched by Dominican-born designer Miguelina Gambaccini in 1998, the brand has become a premiere choice for women's clothing, particularly for those who value mindful sourcing and sustainability. Miguelina collaborates with local artisans and women's cooperatives worldwide to create high-quality, timeless pieces. The brand's caftans, such as the Arelis Cosmos Flower Lace Caftan, are crafted from 100% cotton and feature meticulous hand-cut details. With a commitment to classic designs that encourage buying fewer, higher-quality items, Miguelina stands out in the fashion industry. Explore their collection of caftans and cover-ups on their official website.
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