When it comes to selecting the best shoes for girls, choosing high-quality, stylish, and comfortable brands is essential. The market offers a wide variety of options that cater to different tastes and preferences, ensuring every little girl can step out in confidence and flair. From playful sneakers to elegant ballet flats, there is a brand that perfectly matches each occasion and mood. To explore a curated list of top brands that promise durability without compromising on style, see below.
Illustration of girls shoes
Best brands of girls shoes in 2025
Nike
Nike is a dominant force in the footwear market, particularly for girls' shoes, with a significant portion of its products catering to female consumers. In 2022, 32.6% of Nike's end-users were women, and 38.1% of its 773 footwear products were exclusive for women. Nike's market share in the sneaker department, where many girls' shoes fall, stands at 38.5%. The company's strong presence is also reflected in its athletic footwear market share, which increased to 30% by 2023. Nike's commitment to innovation and high-quality construction ensures that its girls' shoes meet the highest standards. For more information on their offerings, visit the Nike women's shoes collection.
Adidas
Adidas is a leading producer of high-quality shoes for girls, with a significant market presence and innovative designs. In 2022, Adidas held a 15.4% global market share in athletic footwear, and although its women's market is lower at 27%, the brand continues to innovate and cater to female athletes. Adidas shoes are known for their comfort and performance, such as the Adizero SL2, which offers a responsive and connected feel suitable for various running needs. The brand's commitment to sustainability and cutting-edge designs has helped attract a wide range of customers. Despite being more male-leaning, Adidas remains a popular choice for girls and women due to its robust product line.
Converse
Converse is a renowned brand that has established itself as a top producer of girls' shoes, boasting a rich history since its founding in 1908. The brand holds a 4.6% share of the global athletic footwear market and generated $2.5 billion in global revenue in 2023, marking a 13% increase from the previous year. Converse is known for its iconic Chuck Taylor All Star, which has been a favorite among young people for decades. The brand's e-commerce sales grew by 20% in 2023, with mobile purchases accounting for 65% of total online sales, and it enjoys a high customer retention rate of 75%. Converse also produces 50% of its shoes for women, making it a significant player in the women's shoe market.
New Balance
New Balance is a prominent player in the footwear industry, particularly notable for its offerings in women's shoes. As of 2022, the company reports a 50-50 percent share between its men and women user-end segments, indicating a significant focus on women's footwear. New Balance has 43% of its shoe selections available to women, reflecting a strong commitment to this market. The brand achieved a record-high $4.23 billion in shoe revenue in 2022, with 80% of this revenue coming from its footwear department. New Balance's favorable ratings among women have also seen an increase, with 42% of U.S. women reporting favorability towards the brand as of 2023. For more detailed statistics, explore New Balance shoe statistics.
Skechers
Skechers is a leading producer of girls' shoes, with a significant market presence and strong consumer favorability. In 2023, the company is expected to maintain a 60.2% female end-user share, indicating its popularity among women and girls. Skechers has seen substantial growth, reaching $8.1 billion in revenue by the end of 2023, with a 55.8% growth rate since 2019. The brand's focus on comfort, style, and sustainability, such as its earth-friendly "Our Planet Matters" styles made from recycled materials, further enhances its appeal. Additionally, Skechers' strong retail presence, with over 4,705 stores globally, ensures wide accessibility to its products. For more details, visit their official website.
Vans
Vans is a prominent brand in the footwear industry, particularly notable for its diverse range of shoes that cater to various demographics, including girls and women. In the 2023 fiscal year, 19.1% of Vans' shoe production was dedicated to women, and the brand has seen significant growth, with a 6.1% share of the entire US footwear market in 2021. Vans has a long history, starting as the Van Doren Rubber Company in 1966, and has since become a global brand with over 105 million pairs of shoes sold annually. The brand's popularity is evident, with 82% of shoe shoppers in the US being aware of Vans, and 21% of the American population using their shoes. Despite a 12% revenue decline in 2023, Vans remains a major player in the global sneaker market, holding a 7% market share. Explore their range of women's shoes to discover versatile and stylish options that Vans has to offer.
Puma
Puma is a leading brand in the athletic footwear market, particularly notable for its appeal to female consumers. In 2019, Puma increased its women's user share to 48%, marking a 33.3% growth from 2017. The brand holds a 1.2% share of the global shoe market and a 4% share of the athletic shoe segment in the United States. Puma's footwear revenue has seen consistent growth, reaching $4.6 billion in 2022, with a projected increase to $6.2 billion by 2030. The brand's strong brand awareness among US shoppers, at 92%, and its 21% usage rate further underscore its popularity. For more detailed Puma shoes statistics, visit their official platform.
Crocs
Crocs is a leading producer of girls' shoes, known for its innovative and comfortable footwear. The brand reported record annual revenues of $3.6 billion in 2022, with a significant growth of 54% over 2021, indicating strong consumer demand. Crocs is available in 90 countries and has sold over 850 million shoes globally since its launch in 2002. The company's digital strategy aims to have 50% of its brand revenues come from digital sales by 2026, reflecting its commitment to modern retail. Crocs' focus on comfort, style, and individuality has made it a favorite among young consumers, ranking #6 in Piper Sandler's 2022 "Taking Stock of Teens" survey. For more details, visit their official website.
Stride Rite
Stride Rite is a renowned brand, celebrated for its high-quality and innovative girls' shoes, offering a wide range of styles that combine durability, comfort, and style. Founded in 1919 in Boston, Massachusetts, Stride Rite has been a trusted name for over a century, providing shoes for every stage of a child's development. The brand is known for its machine-washable Made2play® shoes and Soft Motion™ shoes designed for first steps, ensuring both practicality and safety. With a strong presence in the global kids' footwear market, which was valued at USD 54.49 billion in 2024, Stride Rite continues to be a leader, especially in North America where it holds a significant market share. For more information, you can explore their collection of girls' shoes.
Clarks
Clarks, established in 1825 by Cyrus and James Clark, is a renowned brand in the footwear industry, particularly noted for its high-quality and comfortable shoes for girls. Known for their innovative approach, Clarks has been a leader in comfort technologies and has created iconic designs such as the Desert Boot and Wallabee. The brand's commitment to craftsmanship and biomechanics ensures that their shoes are both stylish and healthy for children's feet. Despite the competitive market, Clarks maintains a strong brand image and distribution network, with a significant presence in the UK footwear market, where footwear expenditure by households totaled around PS10.95 billion in recent years. Clarks' focus on sustainability, as seen in their "Made to Last" collection, further enhances their appeal.
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