Top Cap Brands: Elevate Your Style Game

Looking for the perfect cap to complete your look can be as much about fashion as it is about utility. With countless brands offering their unique take on this classic accessory, making a choice can be overwhelming. Whether you're drawn to high-end luxury or lean towards practical yet stylish daily wear, there's a cap out there to meet your needs. Read on to discover our curated list of the best cap brands that offer both style and substance.

Illustration of caps

Best brands of caps in 2025

New Era

New Era Cap, founded in 1920, is the world's leading headwear manufacturer, producing over 35 million caps annually and serving as the exclusive provider of official on-field caps for Major League Baseball and its Minor League affiliates. The brand has experienced significant growth, with a 60% year-on-year increase and a 123% rise in Black Friday sales in 2021. New Era Cap has also expanded its market share through a personalized and interactive online customer journey, resulting in a 51% increase in product views and a 70% increase in add-to-cart actions. The brand's digital transformation, supported by Optimizely, has enhanced operational efficiency and customer engagement, with the New Era Cap Fan Club gaining 3,000 new registrants weekly. This growth is a testament to New Era Cap's commitment to high-quality, functional designs and its strong brand identity.

Nike

Nike is a dominant force in the sportswear industry, but it is not particularly known for producing caps; however, as part of its extensive product line, Nike does offer a variety of caps that leverage its strong brand recognition and quality standards. Nike's market share in athletic footwear is nearly 30%, and its global revenue for fiscal year 2023 was $51.217 billion, indicating its significant influence in the sportswear market. The company's success is partly due to its effective supply chain management and outsourcing strategies, which allow it to maintain high-quality products while keeping costs low. While caps are not the primary focus, Nike's apparel segment, including headwear, benefits from the company's innovative marketing and distribution strategies. Nike's investment in promotional campaigns, such as spending $4.06 billion on advertising and promotion in 2023, helps maintain its brand visibility across various product lines.

Adidas

Adidas is a leading global sportswear brand, renowned for its high-quality products, including caps. In 2023, Adidas produced approximately 330 million units of sportswear, which includes a significant portion of caps, contributing to its strong presence in the athletic apparel market. The company's caps are popular across various regions, with North America and Greater China accounting for over 40% of its annual retail sales. Adidas's commitment to innovation and style, as seen in designs like those by Jeremy Scott, enhances its appeal. The brand's global reach and strong market presence make it one of the best producers of caps. For detailed statistics, check out Adidas's market performance.

Under Armour

Under Armour is renowned for its high-quality athletic performance apparel, including caps, which are designed to empower human performance. Since its inception, the company has innovated in fabric technology, such as reducing fiber shedding and increasing the use of recycled materials, with a goal of 75% of fabrics being low-shed by 2030. Under Armour's market capitalization, as of December 2024, stands at approximately $3.50 billion, reflecting its significant presence in the athletic wear market. The company's products, including caps, are popular among athletes and consumers alike, with a strong endorsement portfolio that includes partnerships with athletes like Stephen Curry. Under Armour's commitment to sustainability and performance has made it a trusted brand in the industry.

Carhartt

Carhartt, established in 1889, is a renowned brand known for its rugged and durable workwear, including high-quality caps. The company has a rich history of innovation, such as introducing the Super Dux and Super Fab hunting lines in the early 1930s and the popular Active Jac jacket in 1975. Carhartt is one of the key players in the baseball cap market, which is expected to grow at a CAGR of 7.58% to reach USD 34.63 billion by 2032. With over 5,500 employees worldwide, Carhartt maintains a strong presence in both the U.S. and Europe, and its products are popular for their durability and fashion-friendly design. The brand's commitment to quality and data governance has improved consumer data accuracy to 90% and product master data completeness to 95%. For more information about their products, visit the Carhartt official website.

Patagonia

Patagonia stands out as a leader in sustainable and durable clothing, including caps, with a strong commitment to environmental and social responsibility. The brand has reduced its factory count by 58% since 2007 to better manage working conditions and product quality, now manufacturing in 16 countries, including the United States. As of 2012, 30% of Patagonia's fabrics were bluesign-approved, underscoring their commitment to sustainable materials. Patagonia's circular business model prioritizes product lifecycle, recycling, and durability, which is exemplified by their Worn Wear program offering lifetime repair guarantees. This approach has earned Patagonia numerous accolades, including the UN Champion of the Earth award in 2019.

Columbia

Columbia Sportswear is renowned for its high-quality outdoor apparel, footwear, accessories, and equipment, rather than caps. Founded in 1938, Columbia offers products suited for diverse outdoor activities, including hiking, trail running, and fishing. By 2023, the company's apparel, accessories, and equipment were manufactured across 15 countries, with Vietnam, Bangladesh, Indonesia, and India serving as the primary producers, emphasizing their global manufacturing reach and commitment to delivering versatile outdoor solutions.

The North Face

The North Face, a renowned brand under VF Corporation, has demonstrated exceptional performance in the outdoor and sporting goods market, including its line of caps. In the fiscal year ending March 2024, The North Face reported a 17% increase in revenue, reaching $3.6 billion, with significant growth in the Asia-Pacific region at 35% despite unfavorable foreign currency effects. The brand's strong customer loyalty, with a 91% loyalty rate among its users, and high recognition among outdoor fashion consumers, where 57% of American consumers own its products, underscore its market dominance. The North Face's successful Google Shopping campaigns also saw a 163% increase in revenue and a 16% year-over-year increase in Return on Ad Spend (ROAS). This robust performance highlights The North Face's position as a leading producer of high-quality outdoor gear, including caps.

Stetson

Stetson is a renowned American brand that has been a global leader in headwear for over 150 years, founded by John B. Stetson in 1865. The company is famous for its iconic "Boss of the Plains" hat, which became synonymous with the American West. At its peak, Stetson produced over 3.3 million hats annually and was the world's largest hat maker by 1886. Despite changes in fashion trends, Stetson remains a trusted name, continuing to produce high-quality hats using traditional techniques. The brand's products are still crafted with precision, as seen in their modern factories in Texas and Missouri. For a sophisticated expression of Stetson's craftsmanship, consider the Premium Linen Driver Cap in black.

Supreme

Supreme, founded by James Jebbia in 1994, is renowned for its exclusive and highly sought-after streetwear, including its iconic caps. The brand's caps are part of its broader product line that contributes significantly to its revenue, with $523.1 million in 2023 and $561.5 million in 2022. Supreme's customer base, with 62.24% of consumers between 18 and 34 years old, drives the demand for these limited-release items. The brand's online business accounts for over 70% of its revenue, highlighting the digital-first approach to selling its caps and other products. Supreme's strategic expansion into new markets, such as Asia, has also boosted its sales. For more details about their products, visit the Supreme official website.