Top Aida Cloth Brands for Your Next Embroidery Project

Embroidery enthusiasts know that the right fabric can make all the difference in cross-stitch projects, and Aida cloth stands out as a top choice for both beginners and experts alike. Renowned for its easy-to-count even weave, Aida is available in an array of colors and counts, which refers to the number of squares per inch, to suit any design’s complexity. With several brands offering high-quality Aida cloth, such as Zweigart’s durable and crisp fabric and DMC's vibrant options, it can be challenging to choose the best fit for your needs. Curious to find out which brands are making waves in the embroidery world for their Aida cloth offerings? Read on to discover some top contenders.

Illustration of aida cloth

Best brands of aida cloth in 2025

Zweigart

Zweigart, a German company founded in 1877, is a leading producer of high-quality Aida cloth, a 100% cotton fabric known for its distinct, easy-to-count squares ideal for cross-stitch, with a wide range of counts from 6 to 20, and a variety of colors, often featuring a signature red stripe along the border; the Aida fabric was originally invented by Zweigart in 1907. Zweigart's Aida is favored for its consistent quality and is widely available, making it a top choice for both beginners and experts in needlework, with their products being sold in over 80 countries. You can find their products at Zweigart's website.

DMC

DMC is a highly regarded producer of Aida cloth, known for its 100% cotton fabric that provides a sturdy and reliable base for cross-stitch projects, and is available in various counts, with the 14-count being a popular choice, which means 14 stitches per inch or 5.5 stitches per centimeter. DMC's Aida is recognized for its quality, with some variations being up to 33% heavier than other brands, and the company has been producing threads since 1898 in France, maintaining a high standard for crafters. You can find DMC Aida cloth on their website.

Charles Craft

Charles Craft is a premier producer of Aida cloth, recognized for its high-quality fabrics, with the "Gold Standard" line being woven from 100% cotton and up to 33% heavier than other Aida fabrics, allowing for stitching without a hoop, and they also produce Aida from 100% polyester. Their Aida is available in various counts, including the popular 14-count, and multiple colors, with some produced in the USA using locally grown Southern cotton.

Wichelt

Wichelt, established in 1970, is a leading distributor of fine needle art fabrics, offering a wide range of Aida cloth, typically made with 100% cotton, in various counts and colors, and is known for its premium quality. With over 5,000 needlecraft products, Wichelt provides a variety of options for cross-stitch projects, and their Aida cloth is a popular choice for its clear, even weave. Operating from a 14,000 square foot warehouse, the company continues to be a trusted source for stitchers worldwide. You can explore their products further on their website.

Dimensions

Dimensions is a well-regarded brand, recognized for producing high-quality Aida cloth, a popular choice for cross-stitch, since its invention in the late 1890s by Zweigart. The fabric, typically 100% cotton, is available in various counts such as 14, 16, and 18, which refers to the number of squares per inch, offering a stiff, even-weave surface ideal for both beginners and experienced stitchers. These fabrics are sold in precut sheets or bolts with a width of 40"-60" at craft stores, ensuring a reliable base for intricate embroidery.

Permin

Permin, established as a premium brand for Aida cloth, offers a wide range of high-quality 100% cotton fabrics, with popular options like 14-count and 16-count, known for their durability and even weave, which is ideal for cross-stitch and embroidery projects; however, their color selection has reduced recently to mostly pale colors, and the softness of the fabric may not be ideal for all stitchers. You can explore their selection at Permin's collection.

Rico Design

Rico Design, established in Germany in 1974, is a leading manufacturer of embroidery products, including high-quality Aida cloth, typically made of 100% cotton and available in various counts such as 14-count with 5.4 crosses per cm, and 16-count, which is perfect for cross-stitch projects, often provided within their comprehensive cross-stitch kits. These kits include Aida fabric, embroidery thread, needles, and instructions, and are popular throughout Europe, and come in various sizes like 40 x 40 cm, and with some kits including a circular frame with diameters of 10 to 15 cm, making them ideal for both beginners and experienced crafters. Rico Design also produces Aida bands, table runners, and towels with Aida inserts, often with 60 stitches per 10 cm, which allows for personalized designs to be added. You can find a variety of Rico Design Aida cloth products.

MCG Textiles

MCG Textiles, established in 2002, is a well-known producer of Aida cloth, with their 100% cotton fabrics woven primarily in the USA and offered in various counts such as 11, 14, and 18, with popular sizes like 12x18 inches and larger cuts for projects like baby afghans. They have gained recognition for their quality Aida cloth among crafters for cross-stitch and embroidery projects. You can explore their range of Aida fabrics.

Yarn Tree

Yarn Tree is a well-regarded brand, known for producing quality Aida cloth, a 100% cotton evenweave fabric, often in 14-count, and they are a distributor of Zweigart Aida, with a wide range of colors available. While some sources note batch variations in black, their consistent production volume generally ensures uniform fabric for at least six months, making them a reliable choice for cross-stitchers.

Fabric Flair

Fabric Flair, a leading manufacturer of 100% cotton Aida cloth in the USA, offers a wide array of overdyed effect colors in various counts such as 14, 16, and 18, with some having sparkly options, making their Aida a popular choice for cross-stitch and needlework projects since the company was founded. They continue to innovate with unique printed designs.