Top Super Plus Tampon Brands for Ultimate Comfort and Protection

Periods are a natural part of life, and having the right products can make all the difference in comfort and confidence. When it comes to super plus tampons, finding the best brand can ensure reliable protection and reassurance during those heavy flow days. Whether you prioritize natural ingredients, unique designs, or superior absorbency, there are several standout options to consider. Curious to see which brands made the cut? Read on below to discover the best super plus tampon brands that cater to your needs.

Illustration of super plus tampons

Best brands of super plus tampons in 2025

Tampax

Tampax, a leading brand in the tampon market, is renowned for its high-quality Super Plus tampons, which are designed for heavier-flow days and offer smooth plastic applicators for easy insertion. In the U.S., where Tampax is a dominant player, over 70% of women between the ages of 12 and 50 use tampons, contributing significantly to the market growth. Tampax Pearl Super Plus tampons come in five different absorbencies, catering to the varying needs of users throughout their menstrual cycle. The brand's products are supported by major industry players like Procter & Gamble, further enhancing their market presence. With the global tampon market projected to grow at a CAGR of 5.3% from 2024 to 2034, Tampax is well-positioned to continue its market leadership.

Playtex

Playtex is a renowned brand in the tampon market, particularly known for its high-quality super plus tampons. The company introduced its first tampon applicator in 1973 and has since been a significant competitor to Tampax, holding a 29 percent share of the $550 million tampon market in 1994 and a 30 percent share of the $780 million market by 2000. Playtex's Gentle Glide and Sport tampons are popular choices, especially among younger women and athletes, offering features like a tapered tip, No-Slip Grip, and 360deg Sport Level Protection. The brand's products are designed for long-lasting comfort, freshness, and all-around protection, making them a preferred option for many users. Playtex continues to innovate and expand its market share, particularly in the North American region.

o.b.

The o.b. brand is renowned for its high-quality Super Plus tampons, designed to provide exceptional protection during heavy flow days, absorbing between 12 and 15 grams of fluid. With a customer recommendation rate of 99%, o.b.(r) Original(tm) Super Plus tampons are praised for their comfort, ease of use, and discreet design. Founded by Dr. Judith Esser, o.b.(r) tampons have been a trusted choice for over 50 years, utilizing elemental chlorine-free bleaching processes and materials from renewable resources. The brand continues to innovate, meeting the evolving needs of women with safe and effective menstrual products. o.b.(r) tampons are made from two types of rayon and a polyester string, ensuring reliability and comfort.

Cora

Cora is a leading brand in the menstrual health industry, renowned for its high-quality, organic cotton tampons, including the Super Plus variety. Since its inception in 2016, Cora has provided over 12.4 million products and reached over 1.5 million girls worldwide, committing to donate 6.6 million goods in the US by 2022. Their tampons are made from 100% certified organic cotton, free from pesticides, dioxins, fragrance, chlorine, and rayon, ensuring a safer and healthier option. Cora's products are designed for all-around absorption and come with a sleek, BPA-free compact applicator. The brand's focus on organic and eco-friendly products aligns with the growing consumer preference for health-conscious and environmentally sustainable options.

Seventh Generation

Seventh Generation is a leading brand in the tampon market, particularly noted for its super plus tampons made from organic cotton, which accounts for a significant 33.6% market share in 2024. The brand's focus on sustainability and health awareness aligns with the growing demand for natural and organic products, expected to drive the market to USD 1.73 billion by 2032 with a CAGR of 7%. Seventh Generation's products are popular for their enhanced absorbency and comfort, catering to the diverse needs of consumers. The brand's commitment to eco-friendly materials and innovative product features has contributed to the overall growth of the tampon market, projected to reach USD 9,881.7 million by 2034. As part of the broader trend, Seventh Generation benefits from the increasing acceptance and awareness of menstrual hygiene products.

L.

L. is a highly regarded brand in the tampon market, known for its high-quality super plus tampons that offer exceptional absorbency and comfort. Made in North America, L. tampons are free from BPA in their plastic applicators, ensuring safety for users. The brand's super tampons absorb between 9-12 grams, and users are advised to change them every 4-8 hours to minimize the risk of Toxic Shock Syndrome. L. also supports menstrual health education and access to period care products globally through its charitable initiatives. With a focus on ultra-thin and absorbent designs, L. caters to the diverse needs of consumers.

Rael

Rael is a highly regarded brand in the feminine hygiene market, particularly for its organic cotton core tampons, which offer up to 8 hours of leak-free protection. Made with certified organic cotton, Rael's tampons are designed with user comfort and safety in mind. This brand is part of a growing market, with the organic tampons sector forecasted to grow by USD 404.27 million during 2023-2028, driven by increasing demand for biodegradable and hypoallergenic products. Rael's commitment to quality and sustainability aligns with the rising consumer awareness about hygiene and environmental impact. Their products are well-suited for those seeking reliable and eco-friendly menstrual care solutions.

U by Kotex

U by Kotex is a leading brand in the tampon market, particularly renowned for its super plus tampons that offer high absorbency and convenience. The brand's Click(r) Compact Tampons, Super Plus, are designed to provide full-size protection in a compact form, making them ideal for on-the-go use. In 2016, Tampax Pearl, another competitor, was the best-selling tampon brand, but U by Kotex remains a strong contender, especially with its innovative compact designs. The compact section of the tampon market, which includes U by Kotex products, grew four times faster than the overall tampon market in the mid-2000s, highlighting the brand's popularity. U by Kotex's products are widely available in supermarkets, pharmacies, and online platforms, contributing to their significant market share.

Organyc

Organyc is a leading brand in the feminine care market, particularly renowned for its organic and clinically-proven products, including the Super Plus tampons. These tampons are made from 100% certified organic cotton, ensuring protection against irritation caused by chemicals and dyes found in conventional products. Organyc's commitment to sustainability is evident in its use of geothermal and natural energy, as well as its 100% biodegradable packaging. The brand supports environmental initiatives, such as partnering with Plastics for Change, and caters to the growing demand for organic and health-conscious products, a trend that is expected to drive the organic feminine care market to $3.9 billion by 2031.

Lola

LOLA is a leading brand in the feminine hygiene market, renowned for its high-quality, 100% organic cotton tampons, including the Super Plus variety. These tampons are gynecologist-approved, hypoallergenic, and free from synthetic fibers, chemical additives, fragrances, dyes, and chlorine bleach. Founded in 2014 by Jordana Kier and Alexandra Friedman, LOLA has successfully disrupted the multi-billion dollar industry by promoting transparency and natural ingredients, earning strong customer trust with over 94% of users reporting ease of insertion and protection. LOLA's products are FDA 510(K) cleared and expand in all directions to provide powerful leak protection. With an estimated valuation between $100 and $500 million, LOLA continues to innovate and expand into the sexual health market.