Top Blush Palette Brands to Elevate Your Glow

In the ever-evolving world of cosmetics, selecting the perfect blush palette can be a daunting task with so many options available. From high-end luxury brands to affordable drugstore finds, the market is saturated with choices that cater to a wide array of skin tones and preferences. Whether you're aiming for a natural flush or a bold pop of color, finding a brand that offers quality pigments and long-lasting formulas is essential. To help you navigate through this colorful landscape, we have compiled a list of the best brands for blush palettes currently making waves in the beauty industry. Discover our top picks below to find your ideal match.

Illustration of blush palette

Best brands of blush palette in 2025

NARS

NARS is renowned as one of the best producers of blush palettes, celebrated for its high-fashion and forward-thinking approach to beauty since its inception in 1994. The brand's iconic blushes, such as the 'Orgasm' shade, are part of a reimagined formula that lasts up to 16 hours and features a comfortable, weightless feel with true-color payoff. NARS offers a range of 20 fresh and bestselling shades, including matte, satin, and shimmer options, which have contributed to its status as a leader in the beauty industry. Despite not selling directly on Amazon, NARS products remain popular on the platform, reflecting their strong market presence. The brand's commitment to innovation and quality has made it a favorite among beauty enthusiasts.

Tarte

Tarte Cosmetics is renowned for its high-quality makeup products, particularly its blush palettes, which have garnered significant acclaim. The Amazonian Clay 12-hour blush, for example, is an award-winning product that won the Allure Readers' Choice Award in 2021 and the Allure Best of Beauty Award in 2022. This palette features 12 rosy and bronze shades, making it ideal for everyday wear. Tarte's products are formulated without parabens, phthalates, or synthetic fragrances, ensuring they are good for the skin. In 2023, Tarte Cosmetics saw sales growth slightly below the 15% increase in the US prestige makeup market, but it still ranked third in this category. Explore their best-selling makeup products for more top picks.

Anastasia Beverly Hills

Anastasia Beverly Hills is renowned as a leading cosmetics brand, particularly for its high-quality blush palettes, which have contributed to the company's significant growth. In 2022, Anastasia Beverly Hills registered triple-digit sales increases in cream blush, among other products, solidifying its position in the market. The brand's face palettes, featuring bronzer, highlighter, and blush, are praised for their lightweight, buttery feel and seamless blend, suitable for all skin tones. With over 20.3 million followers across social media platforms, ABH's customer engagement and feedback-driven approach have been key to its success. The brand's products are available in over 2,000 stores worldwide and in more than 25 countries.

Benefit Cosmetics

Benefit Cosmetics stands out as a leading brand in the beauty industry, particularly for its blush palettes, which have garnered significant acclaim. The brand's success is evident in its $633 million in revenue and presence in 59 countries across five continents. Their blush category relaunch in 2022, dubbed "A Wonderful World," saw a 40% increase in revenue and a 50% increase in email click-through rates, highlighting the effectiveness of their targeted marketing strategies. The brand's products, such as the Galifornia, Rockateur, and Dandelion blushes, are highly pigmented and versatile, making them favorites among consumers. Benefit's commitment to consumer-first approaches and innovative marketing tactics has solidified its position in the beauty landscape.

Fenty Beauty

Fenty Beauty is renowned for its innovative and inclusive approach to cosmetics, particularly with its Cheeks Out Cream Blush line, which offers a light-as-air, non-greasy formula that melts into the skin for a natural-looking flush. Available in 10 sheer shades, these blushes are perfect for all skin tones and provide a dewy finish that lasts up to 7-8 hours. Launched in partnership with LVMH, Fenty Beauty has been a resounding success, generating $72 million in its first month and $570 million in its first year, with its diverse shade range prompting the "Fenty Effect" in the beauty industry. The brand's commitment to inclusivity has been recognized globally, including being named one of Time magazine's "Inventions of the Year" in 2017. With its sturdy packaging and buildable finish, Fenty Beauty's Cheeks Out Cream Blushes are a favorite among beauty enthusiasts.

Hourglass

Hourglass is renowned as one of the best producers of blush palettes, known for its innovative formulas, cruelty-free and vegan principles, and high-quality, finely milled powders that provide a seamless, soft-focus finish. The brand's Ambient Lighting Blush Quads, such as the Ghost Palette, offer hybrid shades that add depth and dimension to the cheeks, with buildable and pigmented formulas. Hourglass cosmetics are part of a larger beauty industry that is expected to grow, with the face blush market projected to reach USD 37.26 billion by 2030 at a CAGR of 6.67%. The brand's commitment to clean ingredients and sustainable practices aligns with consumer trends favoring eco-friendly and non-toxic products. Hourglass's products are highly regarded for their performance and covetable packaging.

MAC Cosmetics

MAC Cosmetics is renowned as a leading producer of blush palettes, known for its high-quality and innovative products. The brand, available in 105 countries, caters primarily to women, accounting for 51.8% of its customer demographic, particularly targeting millennials aged 23-38 who are interested in fashion and trends. Since its inception, MAC Cosmetics has been a pioneer in the cosmetics industry, starting from a small kitchen operation in 1984 to becoming a global sensation with a $3 billion net worth. The brand's unique approach to beauty, emphasized by its diverse and inclusive product range, has solidified its position as a top-ranked prestige makeup brand in the US. MAC's commitment to product innovation and strong brand image has made it a favorite among makeup professionals and urban lifestyle consumers.

Too Faced

Too Faced is renowned as one of the top producers of blush palettes, known for its innovative and cruelty-free products. The brand has garnered significant brand awareness, with 27% awareness among women and 32% among female Millennials. Since its inception, Too Faced has launched several hit products, including the successful "Quickie Chronicles" eye shadow palettes and the best-selling Chocolate Soleil Matte Bronzer, which has remained a favorite for years. Their blush collection offers a range of shades to flatter any skin tone, enhancing natural beauty with easy-to-blend formulas. With a strong brand image and commitment to individuality and fun, Too Faced continues to be a favorite among beauty enthusiasts. Discover more about their blush collection.

Charlotte Tilbury

Charlotte Tilbury is renowned as one of the top producers of blush palettes, with its products garnering significant acclaim globally. The brand, founded in 2013 by British makeup artist Charlotte Tilbury, has achieved remarkable success, with its revenue peaking at over 448.6 million British pounds in 2023, a 45% increase from the previous year. The brand's Cheek to Chic Pillow Talk blush is particularly popular, ranked as the #1 blush in the UK luxury makeup market, with four Pillow Talk beauty icons sold every minute between October 2019 and September 2020. Known for its high-quality, buildable pigment and luminous finish, Charlotte Tilbury's blushes are favored for their ease of blending and long-lasting wear.

Milani Cosmetics

Milani Cosmetics stands out as a leading producer of blush palettes, renowned for its high-quality, affordable products. The brand has experienced 10 consecutive quarters of growth, driven by its inclusive product range, including 45 shades of foundation and 18 shades of concealer, which resonate strongly with consumers, particularly U.S. Hispanic women, where 25% have purchased from Milani in the past six months. Milani's Baked Blush in the shade Luminoso generates significant revenue, with $43,594 in monthly sales on Amazon, highlighting its popularity. The brand's focus on pigment intensity ensures its blushes show up well on all skin tones, a key factor in its success. With a strong online presence and effective social media tactics, Milani continues to grow and democratize prestige beauty.