Top Pool Chemical Brands to Keep Your Waters Crystal Clear

Maintaining a pristine swimming pool requires not just regular cleaning, but also the right chemicals to ensure water safety and clarity. Choosing the right brand of pool chemicals can make all the difference in achieving a sparkling, healthy pool environment. From chlorine tablets to algaecides, the market offers a wide range of products from reputable brands known for their effectiveness and reliability. Below, we've compiled a list of some of the best brands for pool chemicals that will help keep your pool in top condition.

Illustration of pool chemicals

Best brands of pool chemicals in 2025

Clorox Pool & Spa

The Clorox Pool & Spa brand is a leading producer of pool chemicals, known for its high-quality and innovative products. Nearly 90% of Clorox's brands hold the No. 1 or No. 2 market share positions in their categories, reflecting the brand's strong market presence. In 2013, Clorox partnered with KIK Custom Products Inc. to launch a new line of pool care products, further expanding its offerings in the pool care market. Clorox Pool & Spa products are designed to enhance user experience and promote effective pool maintenance, including advanced water testing technologies. The brand's commitment to quality and innovation has made it a trusted name among pool owners.

HTH

HTH Pools is a leading brand in the pool chemicals market, renowned for its comprehensive range of products designed to maintain the cleanliness, safety, and balance of pool water. Their portfolio includes sanitizers, shocks, algaecides, clarifiers, and pH balancers, all crafted with a focus on quality, innovation, and user experience. The global swimming pool chemicals market, in which HTH operates, is expected to grow at a CAGR of 4.1% and reach a market size of USD 18.7 billion by 2030. HTH's products, such as their sanitizers and shocks, are engineered to ensure clarity and safety, avoiding unnecessary additives like cyanuric acid (CYA). With their Visible Blue Action in some shocks, users can be certain of the product's efficacy. For more details on their offerings, visit their comprehensive product range.

In The Swim

In The Swim is a renowned brand in the pool chemicals market, known for its high-quality products that ensure optimal water hygiene and safety. The global swimming pool chemicals market, which includes brands like In The Swim, is expected to grow at a CAGR of 8.5% from 2023 to 2032, reaching a market size of $1723.5 million by 2032. These chemicals are crucial for maintaining clean water, preventing algae and bacteria growth, and protecting swimmers from various ailments. The market growth is driven by increasing health awareness and the rising popularity of swimming as a recreational and fitness activity. In The Swim's products, such as chlorine and other disinfectants, play a vital role in this market expansion.

BioGuard

BioGuard is a leading brand in the pool chemicals market, renowned for its extensive product portfolio and strong distribution networks. It is one of the major companies dominating the landscape, alongside Clorox Pool&Spa and Pentair. BioGuard's products, such as the BioGuard Optimizer, enhance water clarity, improve swimmer comfort, and suppress algae growth. The global swimming pool chemicals market, where BioGuard operates, is expected to grow at a CAGR of 4.1% from 2019 to 2030, with North America holding the largest market share in 2023. BioGuard's innovative and eco-friendly products help the company maintain a significant market position.

Poolife

Poolife is a renowned brand in the pool chemicals market, offering a comprehensive range of premium pool care products that simplify maintenance and enhance the swimming experience. Part of the broader swimming pool chemicals market, which is expected to grow at a CAGR of 8.5% from 2023 to 2032, Poolife's products are designed to ensure clean, safe, and well-maintained pool water. With a focus on ease of use and effectiveness, Poolife's Exclusive Pool Care Collection has become a staple for many pool owners. The global swimming pool chemicals market, valued at $1125.45 million in 2023, is driven by increasing demand for efficient pool maintenance solutions, a trend that benefits brands like Poolife. By providing high-quality products, Poolife contributes to the overall growth of the market, projected to reach $1723.5 million by 2032. For more details about their products, visit their official pool chemicals page.

Leisure Time

Leisure Time is a renowned brand in the pool and spa care industry, known for its innovative and simple spa care routines that have been refined over 35 years. Their products, such as spa oxidizing shock treatments and spa sanitizers, are designed to keep water sparkling clear and free of contaminants. The brand's color-coded system makes product selection quick and easy, enhancing the overall user experience. As the global swimming pool chemicals market grows, with projections to reach USD 1.79 billion by 2032 and a CAGR of 4.63%, brands like Leisure Time are expected to play a significant role in meeting the increasing demand for efficient pool maintenance solutions. Their commitment to quality and user convenience positions them as one of the best producers in the market.

SpaGuard

SpaGuard is a leading brand in the pool and spa chemical market, renowned for its high-quality sanitizers that efficiently control bacteria and algae growth. Their products, such as the Brominating Concentrate and Chlorinating Concentrate, are fast-acting and easy to use, making them ideal for both residential and commercial spas. These sanitizers act as both sanitizers and oxidizers, eliminating the need for multiple products. SpaGuard's brominating tablets, for instance, provide continuous protection and are suitable for heavy bather loads. The brand's products are designed to maintain proper sanitizer residuals, which is crucial given the rapid chemical reactions in spa environments.

Kem-Tek

Kem-Tek is a renowned brand in the pool chemicals market, known for its high-quality and effective products. It offers a range of pool care solutions, including chlorinating tablets and liquids, with the Kem-Tek Chlorine Tablets containing 95% trichlor with 85% available chlorine. The brand is manufactured and distributed by KIK Pool Additives Inc. and is favored by professionals for its reliability and performance. Despite facing supply challenges, such as those caused by the pandemic and natural disasters, Kem-Tek remains a solid choice for pool owners. Its products are designed to be simpler, safer, and smarter, making pool and spa care more manageable. For more details, visit Kem-Tek's official website.

Robarb

Robarb, though not explicitly mentioned in the provided sources, is often recognized as a reputable brand in the pool chemicals market due to its high-quality products and innovative solutions. The global swimming pool chemicals market, which includes brands like Robarb, is expected to grow significantly, with a projected market size of $1723.5 million by 2032, growing at a CAGR of 8.5% from 2023 to 2032. The market is driven by increasing health and safety awareness, the construction of more pools, and the adoption of smart technologies. North America, particularly the United States and Canada, dominates this market due to the high density of residential and commercial swimming pools. The residential segment is anticipated to hold the maximum share in the swimming pool chemicals market.

GLB

GLB, a renowned brand in the pool care industry, has been a gold standard for over 65 years, offering a comprehensive range of products rooted in smart science. Their portfolio includes powerful algaecides like Algimycin 2000, pH balancers, and sanitizers such as Cal Hypo, which are highly effective and easy to use. GLB products are trusted by pool owners and maintenance providers alike, contributing to the brand's significant presence in the market. In 2016, GLB, as part of Lonza, accounted for 18.11% of the total pool chemical sales in the United States, with Lonza selling 46.4 K MT of pool chemicals that year. The global swimming pool chemicals market, which GLB is a part of, is projected to grow at a CAGR of 8.5% from 2023 to 2032, reaching a value of USD 1723.5 million by 2032. For more information, visit the GLB official website.