Top Linen Brands You Need to Know

Linen has long been celebrated for its durability, breathability, and timeless elegance, making it a favorite choice for clothing and home textiles. In today's market, several brands stand out for their commitment to quality and sustainability in producing linen products. From luxurious bedding sets to chic summer apparel, these brands have mastered the art of crafting linen that not only looks beautiful but also stands the test of time. Curious to find out which brands make the cut? Read on to discover our top picks for the best linen brands available today.


Illustration of linen

Best brands of linen in 2025

Libeco

Libeco, established in 1858, is a renowned Belgian textile company and one of the top linen manufacturers in Europe, known for its high-quality Belgian Linen products. The company combines traditional craftsmanship with modern technologies to produce a wide range of linen fabrics and finished products, including apparel, upholstery, and home textiles. Libeco is committed to sustainability, with a carbon-neutral weaving mill since 2014 and a 'no waste policy' that utilizes every part of the flax plant. The company exports worldwide and maintains a strong international network. Libeco's products are certified with the Belgian Linen label, ensuring the highest quality standards.

Rough Linen

Rough Linen is a premier brand renowned for its high-quality, 100% European flax linens, offering a range of products including bedding, bath, table, curtains, and clothing. The brand's commitment to ethical and sustainable practices ensures no waste in their local and small batch production. Inspired by an ancient linen pillowslip, Rough Linen's signature heavyweight "Orkney" embodies simplicity, quality, elegance, and comfort. Their hand-crafted, thoughtfully designed linens are simple luxuries meant for everyday use, aligning with the global shift towards eco-friendly products. With a focus on old-world values and natural fibers, Rough Linen stands out in the market.

MagicLinen

MagicLinen is renowned as one of the best producers of linen products, offering high-quality bedding, clothing, and home textiles made from 100% natural linen. Founded in 2015, the brand has gained a significant following for its eco-friendly and durable products, with a customer satisfaction rate of over 95%. MagicLinen's linen is sourced from European flax fields, ensuring a high standard of quality and sustainability. Their products are known for their breathability, with a thermal regulation capability that keeps users cool in summer and warm in winter. With a global presence and a commitment to sustainable practices, MagicLinen continues to be a leader in the linen industry.

Brooklinen

Brooklinen is a leading brand in the bed and bath linens market, renowned for its high-quality, luxurious products that offer a perfect blend of comfort and style. Founded in 2014, the company has experienced significant growth, with a 227% year-over-year increase in net sales for its stores in 2021 and a revenue of $17,539,544, outpacing competitors like Parachute Home. Brooklinen boasts a high average order value (AOV) of $250-$275 and a conversion rate of 3.00-3.50%, indicating strong customer engagement. The brand is expanding its physical presence with plans to open 30 stores by the end of 2024, including new locations in Los Angeles, Philadelphia, San Francisco, and Portland. Brooklinen also leverages advanced targeting tools and a strong online user experience to drive its growth.

Parachute

Parachute is a leading brand in the production of high-quality, sustainable linen products, with its linens manufactured in Portugal and meeting the Oeko-Tex Standard 100 certification for sustainability and ethical production. The brand's commitment to eco-friendliness is highlighted by the fact that flax, the material used for linen, grows quickly and requires minimal water, energy, and natural resources. Parachute's linen is also recyclable and biodegradable, contributing to a more environmentally friendly textile industry. Despite the challenges in textile recycling, with only about 15.8% of linens being recycled, Parachute invests in recycling programs to close the gap between processing costs and revenue from selling recycled materials. This investment reflects the brand's belief in the future of sustainable textile practices.

Piglet in Bed

Piglet in Bed is a leading luxury homeware linen brand that has experienced significant growth, with sales rising 50% to £7.5 million in the last year, and a five-fold increase in size since the Covid crisis. Founded in 2017 by Jessica Hanley, the company started in a garden shed in West Sussex and now employs 30 people, with a third of its sales coming from the United States. Known for its high-quality, sustainably-sourced linen products, Piglet in Bed sources its linen from Western Europe, where 80% of the world's linen production takes place. The brand has been recognized as the third fastest-growing homeware retailer in the UK and is planning to open up to six shops of its own by next year. Piglet in Bed's products are popular for their breathability, absorbent qualities, and long-lasting nature.

Linoto

Linoto is a renowned brand for high-quality, organic linen products, proudly made in the USA since 2007. Founded by Jason Evege, a graduate of the University of Cincinnati's fashion design program, Linoto has fulfilled over 10,000 orders worldwide, earning a reputation for exceptional workmanship, bold color offerings, and eco-friendly practices. Their products are crafted from certified organic flax, washed in filtered water, and shipped in plastic-free packaging. Linoto's commitment to sustainability and customer satisfaction has made it a leader in the linen market, with products that improve with age and require simple, machine-washable maintenance. The brand's dedication to quality and style has been consistent, with each item expertly sewn to the standards of a designer dress.

H&M Home

H&M Home is a leading brand in the home textile market, particularly renowned for its high-quality and affordable linen products. In 2024, H&M Group sourced 57% of its materials from recycled or more sustainable sources, reflecting its commitment to sustainability. The brand operates with over 1,027 tier 1 factories globally, ensuring a wide range of products, including linens made from premium materials like pure linen, which are breathable and soft. H&M Home's offerings cater to various consumer preferences, from neutral and versatile designs to luxurious and eco-friendly options. The brand's focus on sustainability and quality makes it a favorite among consumers seeking both style and environmental responsibility. For more information on their supply chain transparency, visit the H&M Group Supply Chain page.

Cultiver

CULTIVER is a renowned brand in the linen industry, sourcing the highest quality flax from Europe, particularly benefiting from the gentle climate that ensures superior fiber quality. The brand's manufacturing partners in Portugal and China specialize in linen production, having decades of experience in sourcing European flax, developing advanced weaving techniques, and implementing safe and stable dyeing processes. CULTIVER prioritizes fair and safe working conditions, as evidenced by their OEKO-TEX(r) certified production partners, ensuring products meet stringent global standards. The brand's commitment to sustainability and quality is reflected in their meticulous production processes, including enzyme washing to achieve softness from the first use. By maintaining close relationships with manufacturers, CULTIVER ensures products are made with love and care. For more details on where their linen is made, visit their website.

LinenMe

LinenMe stands out as a premier producer of linen products, capitalizing on the global linen yarn market's growth, which is expected to expand at a CAGR of 5.80% from 2023 to 2030. The brand benefits from the increasing demand for eco-friendly and sustainable textiles, particularly in the Asia Pacific region, which holds a substantial 37% market share. LinenMe's products are renowned for their durability, breathability, and moisture absorption, making them a popular choice for apparel, home textiles, and industrial applications. With the global linen cloth market projected to reach US$ 3,125.4 million by 2030, growing at a CAGR of 6.2%, LinenMe is well-positioned to drive innovation and meet the rising demand. The brand's commitment to quality and sustainability aligns with consumer preferences, ensuring a strong market presence. For more information about their products, visit LinenMe's official website.


Benjamin
Benjamin

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