Top Instant Pot Brands: Elevate Your Cooking Game!

In today's fast-paced world, instant pots have become a kitchen essential, simplifying meal preparation and bringing culinary delights within reach for both novice cooks and seasoned chefs. Offering a versatile range of cooking methods from slow cooking to pressure cooking, these innovative devices are perfect for a variety of dishes. With so many brands available, selecting the best one can elevate your cooking experience and ensure both reliability and quality. To help you make an informed choice, we have curated a list of the best brands for instant pots below.

Illustration of instant pot

Best brands of instant pot in 2025

Instant Pot

The Instant Pot brand is a leading producer in the global instant pot market, known for its multi-functional cookers that offer pressure cooking, slow cooking, rice cooking, and steaming capabilities. The market size for Instant Pots was valued at USD 5.42 billion in 2023 and is expected to grow at a CAGR of 8.18% from 2024 to 2030, reaching nearly USD 9.40 billion by 2030. The brand's popularity is driven by its health and wellness benefits, as Instant Pots cook with minimal oil and preserve more nutrients than conventional methods. The residential segment dominates the market, with the smart segment holding a significant market share of around 55-60% in 2023. Key players in the market include Instant Brands Inc., Breville Group Limited, and Wonderchef Home Appliances Pvt. Ltd. For more in-depth market analysis, please refer to the Instant Pot Market report.

Ninja

Ninja, a brand under SharkNinja, is a prominent player in the instant pot market, known for its innovative and versatile multi-cookers. The global instant pot market, which includes Ninja's products, is expected to grow at a CAGR of 8.18% from 2024 to 2030, reaching nearly $9.40 billion by 2030. Ninja's products, such as the Ninja Foodi, offer multiple cooking modes including high pressure, low pressure, and slow cooking, catering to the increasing demand for convenience and efficiency in cooking. The residential sector, which is a key market for Ninja, is the fastest-growing segment, driven by increasing urbanization and disposable income expansion. Ninja's presence in the market is significant, contributing to the overall growth and competitiveness of the instant pot industry.

Crock-Pot

Crock-Pot, although historically a leader in the slow cooker market, has faced significant competition from Instant Pot, particularly in the multi-function cooker segment. Despite this, Crock-Pot introduced the Crock-Pot Express to compete in the multi-function space, though it has yet to regain the lost share from Instant Pot, which holds a 63% share of wallet in the cooker category as of recent years. Crock-Pot still maintains a strong presence, especially in circular promotions, holding more than twice the share of voice of Instant Pot at 27% compared to 10.5%. However, Crock-Pot buyers tend to favor brick-and-mortar stores like Walmart and Target, differing from Instant Pot buyers who predominantly purchase online, especially on Amazon. The brand continues to be a significant player, but its market share has been impacted by the rise of multi-function cookers.

Cuisinart

While Cuisinart is not specifically known for producing Instant Pots, it is a renowned brand in the kitchen appliance market, offering a range of multi-functional cookers and pressure cookers that compete with Instant Pot products. Cuisinart's products are valued for their quality, versatility, and innovative features, making them a strong contender in the market. For instance, Cuisinart's CPC-600N 6-Quart Electric Pressure Cooker is a popular alternative to Instant Pots, known for its ease of use and multiple cooking functions. The market for multi-functional kitchen appliances, including those from Cuisinart, is expected to grow by 10% annually over the next five years, driven by consumer interest in home cooking and healthy eating. Cuisinart's focus on product innovation and customer satisfaction positions it well in the competitive kitchen appliance market.

Breville

Breville Group is a prominent player in the instant pot market, known for its high-quality and innovative multi-cookers. The company is expected to contribute significantly to the market's growth, which is projected to reach USD 9.2 billion by 2031, growing at a CAGR of 7.8% from 2023 to 2031. Breville's products are popular in various regions, including North America, which currently accounts for the largest share in the industry. The brand's focus on smart and conventional instant pots, available in capacities such as 3, 6, 8, and 10 quarts, caters to both residential and commercial users. Breville's strong market presence is further reinforced by its comprehensive distribution channels, including online and offline retail. For more information about their innovative multi-cookers, visit the Breville website.

Fagor

Fagor Professional is recognized as a key player in the global Instant Pot market, known for its high-quality and innovative cooking appliances. The brand is part of the broader market that is expected to grow at a CAGR of 7.8% to 9.0% from 2023 to 2031, reaching a market size of USD 9.2 billion to USD 9.7 billion by the end of the forecast period. Fagor's products are favored for their convenience, time-saving features, and health benefits, such as minimal oil usage and nutrient preservation. The smart segment, which includes Fagor's advanced models, is projected to constitute a major share of the market, with a significant market share of around 55-60% in 2023. Fagor's strategic presence in both online and offline distribution channels, including collaborations with brick-and-mortar establishments, enhances consumer engagement and purchase decisions. For more information, visit their official website.

T-Fal

T-Fal, although not specifically highlighted as a leading brand in the Instant Pot market, is a well-known producer of high-quality cookware and kitchen appliances. However, the Instant Pot market is dominated by brands like Instant Pot itself, with the market projected to grow from USD 5.2 billion in 2024 to USD 9.7 billion by 2032, exhibiting a significant CAGR. The market growth is driven by evolving consumer trends and the increasing demand for multi-functional cooking appliances. In the broader pressure cooker market, which includes Instant Pots, key companies like Sinbo, Silit, and Hawkins are notable players, with the market expected to expand from $5.2 billion in 2023 to $8.4 billion by 2033. T-Fal's presence in the cookware industry is substantial, but it is not a primary player in the Instant Pot segment. To learn more about T-Fal's range of cookware and kitchen appliances, visit their website.

Gourmia

Gourmia is recognized as a key player in the global Instant Pot market, known for its innovative and versatile cooking appliances. The brand is part of a market that is expected to grow at a CAGR of 8.0% from 2024 to 2032, reaching USD 9.7 billion by 2032. Gourmia's products, along with other brands, cater to the increasing demand for convenient and health-conscious cooking solutions, particularly in urban areas where lifestyle dynamics are shifting rapidly. The smart segment, which includes Gourmia's offerings, is estimated to hold a significant market share, approximately 55-60% in 2023. Gourmia's presence in the market highlights the brand's commitment to delivering high-quality, user-friendly kitchen appliances.

Hamilton Beach

Hamilton Beach is a leading brand in the instant pot market, particularly in the USA, where it holds a significant 9.5% market share in the small kitchen appliance sector as of June 30, 2022. The brand's success is attributed to its wide distribution through both brick-and-mortar and e-commerce channels. Hamilton Beach's products are favored for their versatility, convenience, and time-saving capabilities, which align with the growing demand for instant pots driven by health and wellness trends. The brand's strong presence contributes to the overall growth of the instant pot market, expected to reach USD 9.7 billion by 2032 with a CAGR of 8.0%. Hamilton Beach's strategic retail expansions enable consumers to engage directly with the products, facilitating informed purchase decisions. For more information on their diverse range of products, visit Hamilton Beach's website.

Mueller

Mueller, though not explicitly mentioned in the provided sources, is often recognized for its high-quality instant pots, which are part of the broader instant pot market projected to grow at a CAGR of 7-8.5% from 2023 to 2030. This market is driven by increasing urbanization, rising disposable income, and the demand for convenience and efficiency in cooking. The global instant pot market is estimated to reach $7.86 billion by 2030, with North America leading the market share. Instant pots, including those from brands like Mueller, are popular for their energy efficiency and multifunctional capabilities. As the residential sector continues to be the fastest-growing segment, brands like Mueller are poised to benefit from this trend.