Top Home Gym Equipment Brands for a Superior Workout Experience

In recent years, the trend of setting up a home gym has surged, driven by a desire for convenience and personalized fitness experiences. Choosing the right equipment is crucial, as it can significantly impact your workout efficiency and overall motivation. With numerous brands vying for attention, discerning which ones offer reliable and high-quality products can be a challenge. To help you make informed decisions for your fitness journey, check out our curated list of the best brands for home gym equipment below.

Illustration of home gym equipment

Best brands of home gym equipment in 2025

Bowflex

Bowflex is a renowned brand in the home fitness equipment market, known for its high-quality and versatile home gyms. Since its inception in 1986, Bowflex has been a direct-to-consumer company, successfully marketing its products through effective advertising. The brand offers a range of products, including the Bowflex Xtreme 2 SE, which allows for over 70 exercises, and the Bowflex Revolution, which supports more than 100 exercises. Bowflex equipment is particularly appreciated for its low-impact, joint-friendly design, making it ideal for those recovering from injuries. The home fitness equipment market, led by brands like Bowflex, is expected to grow significantly, with a CAGR of around 5.4% to 7.1% between 2024 and 2032. For more details, visit the Bowflex website.

NordicTrack

NordicTrack is a leading brand in the home gym equipment market, renowned for its innovative and high-quality products. The brand has been recognized by PC Mag as the "Best For Low-Impact Cardio" and "Best For Automatic Speed, Incline Adjustments" in 2020, highlighting its excellence in smart home gym equipment. NordicTrack's products, such as the RW900 Rower and Commercial 2950 Treadmill, feature advanced technology like iFIT, which offers a vast streaming workout library and automatic adjustments for incline and speed. The brand's strong online presence is evident from its high revenue of $14,403,075 in online sales and over 807,370 sessions in October 2024. With a significant market share, NordicTrack continues to drive the growth of the global at-home fitness equipment market, which is projected to reach $11.45 billion by 2027. For more information, visit their official website.

Rogue Fitness

Rogue Fitness is a leading manufacturer of strength and conditioning equipment, renowned for its high-quality home gym equipment. In October 2024, the company generated $19,674,109 in revenue, outperforming its competitors with a conversion rate of 3.50-4.00% and an average order value of $250-275. Rogue Fitness is an official sponsor of the CrossFit Games and the Arnold Classic, further solidifying its reputation in the fitness industry. The company's website has seen a significant increase in traffic, with a 49.88% rise in the last month, and it attracts a predominantly male audience of 65.89%. Rogue Fitness offers various shipping deals and a wide range of products, including barbells, weight plates, and power racks.

Peloton

Peloton is a leading brand in the home gym equipment market, boasting a significant market share of 20% in the U.S. fitness equipment market and a dominant 63% share in the U.S. smart fitness equipment market as of 2024. The company holds an 11% unit share and 25% dollar share, making it the most popular fitness equipment manufacturer brand in 2023. Peloton's market share in connected fitness has increased to 68% in Q2 2024, up from 62% in the previous quarter. The brand is known for its innovative products, high-quality user experiences, and strong customer loyalty. With over 6.4 million members as of June 2024, Peloton continues to be a key player in the fitness industry. For more details, visit their investor relations page.

Life Fitness

Life Fitness is a leading producer of home gym equipment, known for its innovative and high-quality products. The company's offerings, such as the Symbio™ Runner and HD Elite iD Half Rack, reflect decades of research in biomechanics and human kinetics, providing advanced performance metrics and versatile workout options. Life Fitness dominates the market alongside other major players like Icon Health & Fitness and Johnson Health Tech Co., Ltd., with North America holding the largest global market share. The home fitness equipment market, driven by health consciousness, is projected to grow at a CAGR of 5.8% from 2024 to 2032, with cardiovascular training equipment leading the segment.

ProForm

ProForm is a leading brand in the home gym equipment market, known for its top-rated fitness products such as treadmills, ellipticals, bikes, and rowers. The company offers a range of equipment that caters to various fitness goals and preferences, with features like the iFIT app that provides access to thousands of studio and destination workouts. ProForm is part of the broader home fitness equipment market, which was valued at around USD 15.31 billion in 2023 and is expected to grow at a CAGR of 5.40% until 2032. The brand's equipment often comes with financing options, such as 0% APR for up to 48 months, making it more accessible to consumers. ProForm's commitment to innovation and customer satisfaction has made it a favorite among home fitness enthusiasts.

Body-Solid

Body-Solid, established in 1989, is a renowned American manufacturer of home and commercial strength and conditioning equipment, offering over 500 product SKUs that cater to all facets of fitness. Known for its durable construction and innovative designs, Body-Solid's products include selectorized home gyms, free weight machines, power racks, and cardio options like treadmills and rowers. The company is recognized for its "Built for Life" lifetime warranty and holds an A+ rating from the Better Business Bureau. Body-Solid's products are sold in the United States, Canada, and over 100 other countries worldwide. The brand's commitment to quality and customer service has earned it a strong reputation in the fitness equipment industry. For more details about their offerings, visit their official website.

Technogym

Technogym is a leading brand in the home gym equipment market, known for its high-quality and innovatively designed products. Founded in 1983 by Nerio Alessandri, the company has grown significantly, with a market share increase from 18% to 21% between 2015 and 2018 in the commercial fitness industry. Technogym's products are used in 300,000 homes and 80,000 wellness centers, and it has been the official supplier to the Olympic Games since 2000. The company's focus on combining the latest technology with Italian design has helped it maintain best-in-class gross profit margins and improve its operating profit margins even during challenging periods. With a market cap of EUR2.09 billion as of 2024, Technogym continues to be a dominant player in the fitness equipment market. For more information, visit the Technogym official website.

Schwinn

Schwinn, a renowned brand in the fitness industry, is a significant player in the home gym equipment market, holding a market share of 8-12% in 2023. Known for its innovative and high-quality products, Schwinn offers a wide range of equipment, including cardiovascular and strength training devices, which incorporate smart technology for personalized workouts. The brand is part of a market expected to grow at a CAGR of 4.7% from 2024 to 2032, reaching a projected value of USD 17.2 billion by 2032. Schwinn's products cater to evolving consumer needs, offering features like adjustable weights, built-in workout programs, and virtual reality integration. This commitment to innovation and customer satisfaction solidifies Schwinn's position as one of the best producers of home gym equipment. Learn more about the home fitness equipment market.

PowerBlock

PowerBlock is a renowned brand in the home gym equipment market, celebrated for its innovative and space-saving adjustable dumbbells. Founded in 1993, PowerBlock has been a leader in providing durable and easy-to-use fitness solutions, with products such as adjustable dumbbells, kettlebells, and accessories. Their adjustable dumbbells, like the 5-90lb set, offer a versatile and cost-effective alternative to traditional dumbbells, saving significant space and time during workouts. With a strong customer service reputation and a rating of 3.5 stars out of 5 on Trustpilot, PowerBlock continues to meet the evolving needs of home gym enthusiasts. The company's commitment to quality and customer satisfaction has made it a preferred choice in a market expected to grow at a CAGR of 4.7% from 2024 to 2032.