Top Freestanding Bathtub Brands for a Luxe Soak

In recent years, freestanding bathtubs have become a symbol of luxury and elegance in modern bathroom design. These standalone fixtures not only enhance the aesthetics of a space but also provide a sanctuary for relaxation and unwinding after a long day. With a myriad of options available, finding the best brands that offer high-quality freestanding bathtubs can transform any bathroom into a personal oasis. Below, we invite you to explore our curated list of top brands renowned for their craftsmanship, style, and durability.

Illustration of freestanding bathtub

Best brands of freestanding bathtub in 2025

Kohler

Kohler is a leading brand in the kitchen and bath fixtures market, particularly renowned for its high-quality freestanding bathtubs. In 2023, Kohler maintained a clear lead with a 16% market share in brand dollar share for kitchen and bath fixtures, and it has been a top choice for consumers with a 20% brand consideration rate. Kohler's bathtubs are available in various materials such as acrylic, enameled cast iron, and Lithocast, catering to diverse design needs. The brand's products are favored for their timeless designs and innovative features, contributing to its strong market presence. Kohler's dominance is further highlighted by its significant market share and consumer preference.

American Standard

American Standard is renowned as one of the top producers of freestanding bathtubs, known for their luxurious and technologically advanced designs. The company's focus on sustainability and innovation aligns with the growing demand for spa-like bathroom experiences, contributing to the U.S. bathtub market's projected growth to USD 5.78 billion by 2032, with a CAGR of 6.10% from 2024 to 2032. American Standard's products often feature hydrotherapy and chromotherapy, appealing to consumers seeking high-tech and relaxing bathroom solutions. The brand's commitment to quality and customer satisfaction has made it a leader in the North American market, which holds a significant 36.75% share of the global bathtub market. With a wide range of materials, including acrylic and cast iron, American Standard caters to various consumer preferences.

freestanding tub

Kohler is renowned as one of the best producers of freestanding bathtubs, offering a wide range of styles including Freestanding, Drop-in, Alcove, Clawfoot, and Soaking tubs, crafted from premium materials such as stone resin, cast-iron, and acrylic. Known for their high quality, Kohler's products fall within the standard to high price range. Founded in 1817, Duravit is another distinguished brand in the market, known for its diversification into acrylic freestanding bathtubs, providing a luxurious and functional bathing experience. The global freestanding bathtub market, encompassing brands like Kohler and Duravit, is projected to grow at a CAGR of 5.4%, reaching USD 5.57 billion by 2032. These brands are spearheading the market with innovative and high-quality offerings. For more insights into leading bathtub brands, visit this comprehensive guide.

Duravit

Duravit is a leading brand in the bathtub market, particularly renowned for its high-quality freestanding bathtubs. The company's products, such as the DuraSquare series, are favored for their sleek design, durability, and ease of installation. In 2023, the global bathtub market, which includes brands like Duravit, was estimated at USD 9.89 billion and is projected to grow at a CAGR of 4.1% from 2024 to 2030. Duravit's freestanding bathtubs are part of a segment expected to register a CAGR of 5.0% during this period, driven by increasing consumer interest in luxurious and aesthetically appealing bathroom fixtures. With a strong presence in the global market, Duravit continues to be a key player, especially in regions like Europe where the brand has a significant market share.

Victoria + Albert

Victoria + Albert is a renowned British brand, established in 1996, that excels in creating luxurious freestanding bathtubs and basins, utilizing their unique Volcanic Limestone(tm) mixed with resin, known as QUARRYCAST(tm). This material ensures the bathtubs are strong, durable, easy to clean, and warm to the touch, backed by a 25-year guarantee. The brand's products are highly regarded for their beauty, resilience, and luminous polish, making them a centerpiece in both residential and hospitality bathroom designs. With production facilities in South Africa, Victoria + Albert caters to a global market, offering a wide range of models that fit various tastes and decor. Their collaborations, such as the Seros collection, further highlight their commitment to innovative and aesthetically pleasing designs.

Aquatica

Aquatica is a prominent brand in the freestanding bathtub market, known for its high-quality and aesthetically appealing products. The global freestanding bathtub market, which includes brands like Aquatica, is projected to reach USD 5.57 billion by 2032, growing at a CAGR of 5.4% from 2023 to 2032. Aquatica's products, such as the Coletta-Blck-Wht(tm) Freestanding Solid Surface Bathtub, feature low profile walls for easy access, enhancing user comfort and convenience. The brand's focus on contemporary bathroom designs and smart bath solutions aligns with the increasing demand for luxurious and functional bathrooms. This trend is driven by factors like enhanced disposable income and a desire for enhanced comfort and rejuvenation.

OVE Decors

OVE Decors is a leading brand in the bathroom fixtures industry, particularly renowned for its high-quality freestanding bathtubs. Since its inception in 2004, the company has expanded significantly, selling one shower every nine minutes in North America by 2016. OVE Decors' freestanding tubs, such as the Skylar 70 and Riley 60, are made from pure acrylic reinforced with fiberglass, ensuring they are light, strong, and fade-resistant. These tubs are designed for optimal comfort, featuring raised backrests and compatible with various faucet types. With a strong presence in major retailers like Costco, The Home Depot, and Lowe's, OVE Decors continues to deliver high-end designer products at affordable prices. For more information on their freestanding bathtubs, please visit their website.

Wyndham Collection

Wyndham Collection is a renowned brand in the freestanding bathtub market, known for its high-quality and aesthetically appealing products. The brand is part of a market that is expected to grow at a CAGR of 5.4% from 2023 to 2032, reaching a market size of USD 5.57 billion by 2032. Wyndham Collection's products, such as the Hannah 59" Soaking Bathtub, are designed with modern architecture in mind, offering a minimalist yet updated feel to contemporary bathrooms. Their bathtubs are built to last and provide a serene bath environment, contributing to the rising demand for luxurious and customized bathtub solutions. The brand's focus on developing sophisticated elements like hydrotherapy and air jets aligns with the increasing consumer interest in luxurious bathroom fixtures.

MTI Baths

MTI Baths is a renowned producer of luxury bathtubs, particularly known for its high-end freestanding and soaking tubs. The company utilizes its proprietary SculptureStone(r), a 100% solid, mostly organic material, to create durable and aesthetically pleasing products. With annual revenues ranging from $10 to $100 million, MTI Baths has established itself as a significant player in the bathtub market, which is expected to grow at a CAGR of 5.72% from 2023 to 2029. Their products are handcrafted to order and offer various wellness therapies, making them a favorite among those seeking premium bathing experiences. MTI Baths' acquisition by The Engineered Stone Group in March 2022 further enhanced its capabilities in serving North American customers. For more information, explore their selection of high-quality bathtubs.

Toto

TOTO LTD. is renowned as one of the leading producers of freestanding bathtubs, known for their luxurious and aesthetically appealing designs. The global bathtub market, which TOTO is a part of, was valued at USD 9.89 billion in 2023 and is projected to grow at a CAGR of 4.1% from 2024 to 2030. The freestanding bathtubs segment, where TOTO excels, is expected to register a CAGR of 5.0% during the same period. TOTO's products are favored for their enhanced comfort, rejuvenation features, and sleek designs, contributing to the rising demand for luxury bathroom experiences. With a strong presence in key markets like Europe and North America, TOTO continues to drive market growth through its innovative and high-quality bathtubs.