Top Eye Cream Brands: A Guide to Bright Eyes

When it comes to combating fine lines, puffiness, and dark circles, choosing the best eye cream can make all the difference in your skincare routine. With the myriad of options available, it's essential to select a product that not only targets your specific concerns but also suits your skin type. From luxurious formulas packed with nourishing ingredients to more affordable options that don't compromise on effectiveness, the world of eye creams offers something for everyone. To help you find the perfect product, we've curated a list of the top brands known for their exceptional eye creams below.

Illustration of eye cream

Best brands of eye cream in 2025

La Mer

La Mer is a renowned brand in the luxury skincare industry, particularly celebrated for its high-quality eye creams that offer significant anti-aging benefits. The Eye Concentrate, for example, reduces wrinkles by 25%, dark circles, and improves elasticity by 16% in just 12 weeks, as evidenced by clinical testing on 36 women. La Mer's products, infused with their signature Miracle Broth™, cater to various skin types and needs, making them a favorite among consumers seeking advanced skincare solutions. The brand's success is underscored by its billion-dollar status, achieved through its cult-like devotion and transformative skincare products since its acquisition by the Estee Lauder group in 1995. La Mer's commitment to innovation and customer satisfaction has solidified its position as a leader in the luxury eye cream market.

Estée Lauder

Estee Lauder, a renowned leader in the prestige beauty industry, is a top producer of high-quality eye creams, leveraging its innovative formulations and advanced technology to address various eye skin concerns. The company's products, such as the Advanced Night Repair Synchronized Recovery Complex, have been highly successful, with the brand achieving significant global sales, including $17.74 billion in net sales for fiscal 2022. Estee Lauder's strong presence in the Asia-Pacific region, where it captures a substantial market share, further underscores its dominance in the eye cream market. The brand's commitment to creativity, innovation, and customer satisfaction has made it a favorite among consumers, particularly in the skincare segment. With a well-diversified portfolio of distinctive brands sold in approximately 150 countries, Estee Lauder continues to drive the eye cream market forward.

Kiehl's

Kiehl's is renowned as one of the best producers of eye creams, offering a diverse and targeted range of products that address various skin concerns such as dark circles, puffiness, and fine lines. Their Creamy Eye Treatment with Avocado is highly praised for its hydrating properties, using ingredients like avocado oil and shea butter to provide long-lasting moisture and improve the appearance of the under-eye area. The Midnight Recovery Eye Cream is another favorite, utilizing the brand's iconic Midnight Recovery blend with evening primrose and lavender to enhance overnight hydration. Kiehl's commitment to quality over quantity is evident in their curated product lineup, which has garnered loyal customer support and positive reviews. The brand's products are part of a growing luxury eye cream market, expected to expand significantly, with the global market projected to reach $8.27 billion by 2030. Discover more about Kiehl's eye creams and their benefits.

Dr. Dennis Gross

Dr. Dennis Gross Skincare is renowned for its high-quality eye care products, particularly the Advanced Retinol + Ferulic Triple Correction Eye Serum, which has garnered praise for its effectiveness in smoothing out wrinkles, reducing fine lines, and hydrating the delicate skin around the eyes. With a significant presence in the skincare market, Dr. Dennis Gross Skincare was acquired by Shiseido for $450 million in 2023, reflecting its strong market position and projected sales over $100 million. The brand's products are favored for their gentle yet powerful formulas, suitable even for sensitive skin. The eye serum, in particular, contains retinol and ferulic acid, which work synergistically to promote a firmer and smoother under-eye area. The global under-eye serum market, in which Dr. Dennis Gross Skincare is a key player, is expected to grow at a CAGR of 12.6% from 2024 to 2033.

Clinique

Clinique is renowned as one of the top producers of eye creams, offering a range of products that address various skin concerns such as puffiness, dark circles, and dehydration. Their All About Eyes™ eye cream, for instance, is formulated with key ingredients like vitamin C, caffeine, and hyaluronic acid to hydrate, brighten, and depuff the eye area. Clinique's products cater to all skin types and are popular for their effectiveness, as evidenced by strong demand in regions like North America, where the brand contributes significantly to the luxury eye cream market. The global eye cream market, which includes Clinique's offerings, is projected to grow at a CAGR of 6.6% from 2024 to 2032, reaching a value of USD 8.38 billion by 2032.

Roche-Posay

La Roche-Posay is renowned as one of the top producers of eye creams, backed by its strong commitment to dermatological research and innovation. The brand, owned by L'Oreal, offers high-quality formulations that address various skin concerns, including eye care products like the Redermic R Eyes Retinol Eye Cream, which is praised for its de-puffing and brightening properties. La Roche-Posay products are recommended by dermatologists and have a significant market presence, with the brand holding a 4% share in the skincare market as of 2022. Their products are available through reputable retailers such as Sephora and Ulta, ensuring authenticity and quality. The brand's thermal spring water, rich in minerals and antioxidants, is a key ingredient in many of its formulations.

Ole Henriksen

Ole Henriksen is renowned for producing some of the best eye creams in the market, particularly the Banana Bright+ Eye Creme, which has been a #1 best-seller since its launch in 2017. This upgraded formula, introduced in 2022, features real gold and a triple vitamin C complex, providing 29% brighter under eyes, 40% reduction in crow's feet, and 70% increased hydration after just one application. It also improves skin elasticity and enhances concealer wear. The product has been clinically tested, showing significant improvements in reducing dark circles, fine lines, and wrinkles. With its fragrance-free and vegan formulation, it caters to a wide range of skin types and concerns.

Sunday Riley

Sunday Riley is renowned for its high-quality skincare products, particularly its eye creams, which have garnered widespread acclaim for their effectiveness in brightening, depuffing, and reducing fine lines. Established in 2009, the brand has built a loyal following due to its clinically formulated products that combine science with botanicals. The Sunday Riley Auto Correct Brightening and Depuffing Eye Contour Cream, for instance, has been praised for its ability to diminish dark circles and puffiness, with many users reporting noticeable improvements after just a few weeks of use. The brand's commitment to quality is reflected in its revenue, with sundayriley.com generating $648,526 in October 2024, and a conversion rate of 1.50-2.00%.

Murad

Murad is renowned as one of the top producers of eye creams, offering products that deliver significant results in reducing signs of aging. For instance, their Retinol Youth Renewal Eye Serum increased skin firmness by 33% and reduced wrinkles by 7% in clinical tests. The Vita-C Eyes Dark Circle Corrector Serum showed impressive results, with 86% of users seeing brighter skin around the eye area in just 2 weeks and 85% observing a reduction in dark circles after 6 weeks. Murad's products are known for their lightweight texture and minimal irritation, making them a favorite among consumers. Their commitment to using high-quality ingredients like retinol, amino acids, and vitamin C ensures effective and noticeable improvements in the eye area.

Shiseido

Shiseido, founded in 1872, is a renowned brand in the skincare industry, particularly noted for its high-quality eye creams. The company's Benefiance and Ultimune lines are highly praised for their anti-aging and moisturizing properties, with products like the Benefiance Wrinkle Resist 24 Pure Retinol Express Smoothing Eye Mask and the Ultimune Power Infusing Concentrate being favorites among consumers. Shiseido's eye creams are popular globally, especially in the Asia Pacific region, which dominates the eye skin care market with a 35.3% share, driven by rising disposable incomes and beauty consciousness. The brand's innovative use of ingredients such as Green, Brown, and Red Algae, and Chlorella extract, contributes to its reputation for effective skincare solutions. With a strong presence in e-commerce, Shiseido's products are widely accessible, further boosting their market presence. For a detailed review of Shiseido's top products, you can visit their website.