Top-Tier Cleaning Product Brands You Can Rely On

Keeping our homes and workplaces spotless requires reliable cleaning products that stand up to tough messes and leave surfaces shining. In a market flooded with choices, selecting the best brands can make all the difference in your cleaning routine. From eco-friendly formulas to powerful stain removers, the top brands have become household staples due to their effectiveness and innovation. Eager to discover which brands make the cut? Read below to explore the best cleaning products on the market today.

Illustration of cleaning products

Best brands of cleaning products in 2025

Clorox

Clorox is a leading manufacturer of consumer and professional cleaning products, with a market share of 3.58% in the Personal & Household Products industry as of Q3 2024. The company's Health and Wellness segment, which accounts for 35% of its revenue, saw a 38% rise in net sales, driven by successful marketing and product strategies. Clorox's strong performance is highlighted by its earnings beating analysts' expectations, reporting $1.86 per share against a forecast of $1.39. The company has approximately 8,000 employees worldwide and reported net sales of $7.1 billion in the 2024 fiscal year. Clorox's brands include Clorox bleach, Burt's Bees, Glad, and Pine-Sol, among others.

Lysol

Lysol is a leading brand in the cleaning products market, commanding a significant 38.9% market share in the U.S. as of 2019, surpassing its major competitor Clorox, which held a 30.3% share. Known for its effective disinfectant sprays, wipes, and cleaning solutions, Lysol has successfully marketed its products as potent against a wide range of germs and viruses, gaining consumer trust. The brand experienced a dramatic increase in sales during the COVID-19 pandemic, with sales of Lysol aerosol disinfectant soaring by 519% in the week ending March 14, 2020. Lysol continues to innovate, recently launching an air sanitizing spray that kills 99.9% of airborne viruses and bacteria. Despite post-pandemic sales declines, Lysol remains a prominent player in the household cleaning products industry.

Mr. Clean

Mr. Clean, a brand under Procter & Gamble, is a leading producer of cleaning products, renowned for its quality and performance. The brand's extensive distribution ensures widespread accessibility, contributing to its success in the competitive cleaning sector. As part of the broader household cleaning products market, which is expected to reach USD 510.0 billion by 2035 with a CAGR of 5.8%, Mr. Clean benefits from the growing demand for premium and innovative cleaning solutions. The brand's marketing strategy, including its expansion into service businesses, has helped strengthen its presence and increase revenue streams. Mr. Clean's popularity is further enhanced by its trusted reputation, built over years of delivering effective cleaning products. For more details, visit the official Mr. Clean website.

Seventh Generation

Seventh Generation is a leading brand in the green household cleaning market, known for its eco-friendly and sustainable products. In 2009, the company achieved $150 million in sales and held a 27% share of the green household cleaning market. Despite a 2.8% decline in gross sales during the economic recession of 2009, Seventh Generation has continued to grow, with recent data showing a 366% increase in revenue for its dishwasher detergent and a 133% increase for its climate-friendly, ultra-concentrated laundry detergent in the last month. The brand is praised for its innovative products, such as the 100% post-consumer recycled plastic laundry detergent bottle, which reduces virgin plastic use. Seventh Generation's commitment to sustainability and consumer health has made it a favorite among environmentally conscious consumers. For more insights on cleaning product trends, visit the Jungle Scout blog.

Method

Method is a leading brand in the eco-friendly cleaning products market, known for its non-toxic, plant-based materials and sleek, recyclable packaging. By 2013, eco-friendly cleaning products, including those from Method, were projected to reach a 30-percent market share, up from just 3 percent in 2008. Method's products are widely available at over 160 retailers across the U.S. and internationally, and the brand saw significant sales growth from $85 million in 2006 to $200 million in 2009. Their products range from all-purpose cleaners and hand soaps to laundry detergents and specialty cleaners for various surfaces. Method's commitment to sustainability and effective cleaning has made it a popular choice among consumers. For more information on their home care products, visit their official website.

Ecover

Ecover is a renowned Belgian company that has been a pioneer in the production of ecologically sound cleaning products since its founding in 1979. Known for its plant-based and mineral ingredients, Ecover has expanded its reach through significant acquisitions, such as the purchase of Method in 2012, creating the world's largest green cleaning products company with annual revenues of $200 million at that time. In 2017, Ecover and Method were acquired by S. C. Johnson & Son. Ecover's commitment to sustainability is evident in its innovative products and eco-friendly manufacturing practices, including the operation of the world's first "ecological factory" in Malle, Belgium, since 1992. The company has also been recognized for its environmental contributions, including the "Global 500 Roll of Honour" from UNEP in 1993. For more details, visit Ecover's official website.

Tide

Tide is renowned as the number one laundry detergent brand in the United States, with over 40 million American households using its products in 2014-2015. It holds a significant market share and has received numerous awards, including being voted Product of the Year in 2015 and 2016 by surveys of 40,000 people conducted by TNS. Tide has been a trusted brand for 70 years, continuously innovating with at least three new product innovations per year. It is the preferred choice of all 32 NFL teams and is recommended by leading washer manufacturers. Tide's commitment to innovation and customer satisfaction has solidified its position as a leader in the laundry detergent market.

Mrs. Meyer's

Mrs. Meyer's is a leading brand in the cleaning products market, known for its high-quality, garden-inspired cleaners made with essential oils and plant-derived ingredients. The brand has seen significant revenue increases, with its All-Purpose Cleaner Spray revenue up by 4,157% in the last month, and its multi-surface cleaner experiencing a 1,934% increase. Mrs. Meyer's products are popular for their fresh scents and eco-friendly packaging, such as the 16 oz. multi-surface cleaner bottles made with at least 30% post-consumer plastic. The brand's commitment to sustainability and variety has contributed to its growth, aligning with the increasing demand for green and hypoallergenic cleaning products. Mrs. Meyer's is part of a larger market that is expected to grow from USD 270.89 billion in 2022 to USD 430.61 billion by 2030, with a CAGR of 5.96%. You can learn more about their products and initiatives on their official website.

OxiClean

OxiClean, a renowned brand owned by Church & Dwight, has established itself as a leading producer of cleaning products, particularly known for its versatile stain remover and laundry detergents. Introduced in 1997 by Orange Glo International, OxiClean gained widespread recognition through infomercials featuring Billy Mays. The brand expanded its product line after being acquired by Church & Dwight in 2006, including the introduction of OxiClean Liquid Laundry Detergent in 2014. OxiClean's active ingredient, sodium percarbonate, effectively breaks down tough stains without leaving toxic byproducts. The brand's products are widely used globally, reflecting its strong market presence.

Pledge

Pledge is a leading brand in the cleaning products market, known for its versatile and effective range of surface cleaners. The brand, owned by S.C. Johnson, offers products that are gentle enough for various surfaces, including electronics, stainless steel, and wood, making it a go-to choice for many consumers. Pledge products, such as the pH Balanced Multisurface Cleaner, are popular for their ability to clean and protect surfaces without causing damage. The U.S. cleaning products market, which includes brands like Pledge, is projected to reach $2.89 billion by 2030, growing at a CAGR of 4.1% from 2021 to 2030. Pledge's commitment to innovation and sustainability aligns with the increasing consumer demand for eco-friendly products.