Top Bidet Toilet Brands: Elevate Your Bathroom Experience

The rising interest in enhanced bathroom hygiene and eco-friendly living has brought bidet toilets into the spotlight as a modern essential. With a wide array of features like adjustable water pressure, temperature controls, and air drying, bidet toilets offer a luxury experience while promoting better hygiene. From companies known for their innovative technology to those celebrated for sustainable practices, the market is teeming with impressive options for every budget and style preference. Join us below to explore a curated list of the top bidet toilet brands that are making waves in the industry.

Illustration of bidet toilet

Best brands of bidet toilet in 2025

Toto

TOTO is a pioneering brand in the bidet toilet market, renowned for its innovative and luxurious products. Since its introduction of the WASHLET in 1980, TOTO has sold over 60 million units worldwide, revolutionizing bathroom hygiene with advanced features like heated seats, self-cleaning wands, and automated flushing. TOTO holds the largest market share in the smart toilets sector, with a significant 30.89% share as of 2019. Their products, such as the WASHLET S7A and G5A, offer superior comfort and hygiene, making them a leader in the global automated bidet toilet market. TOTO's commitment to technology and user experience has made their bidet toilets a staple in many households, particularly in Japan where they are installed in over 81% of households.

Kohler

Kohler is a leading brand in the bidet toilet market, holding a significant 22% market share in the toilet and bidet subcategory in the United States. Known for its high-quality and innovative products, Kohler saw a notable decline in its average sales price (ASP) from $100 in 1Q23 to $65 in 2Q23, reflecting its strategy to cater to price-conscious consumers. Kohler's smart toilets, such as the Innate and Karing models, feature advanced technologies including self-cleaning wands, heated seats, and adjustable settings, enhancing user experience. These smart toilets are WaterSense-certified, using only 1.28 gallons of water per flush, highlighting Kohler's commitment to water efficiency. With a wide range of designs to fit various bathroom styles, Kohler continues to be a top choice for consumers seeking luxury and functionality.

Explore more about their smart toilets for cutting-edge bathroom solutions.

Bio Bidet

Bio Bidet is a leading brand in the luxury bidet toilet seat market, renowned for its high-quality products and innovative features. The company holds more bidet toilet seat patents than any other manufacturer, including the 3-in-1 nozzle and the patented vortex wash. Bio Bidet's products, such as the BB-2000 and BB-1000, are highly praised for their strong spray pressure, enema functions, and advanced features like heated seats and warm air dryers. The BB-2000, in particular, is noted for its stainless steel nozzle and higher weight capacity of 420lbs, making it a top recommendation for larger users. Bio Bidet also offers a 3-year unlimited warranty on its flagship products, highlighting its commitment to quality and customer satisfaction. You can find more information about the brand's innovations and products by visiting the Bio Bidet brand introduction page.

Brondell

Brondell is a leading producer of bidet toilet seats, known for its innovative, healthy, and eco-friendly approach to bathroom hygiene. Their Swash electric bidets offer features like programmable wash settings, heated toilet seats, and adjustable nozzles, enhancing user comfort and hygiene. Brondell's products are popular for reducing toilet paper usage and providing a sustainable bathroom solution. In regions like Asia Pacific, where over 75% of Japanese homes and 60% of Korean homes have installed electronic bidets, Brondell's products are well-received due to their advanced features and environmental benefits. The company's commitment to quality and innovation has made it a significant player in the global bidet seat market. For more information on their bidet toilet seats, visit their website.

American Standard

American Standard is a leading brand in the bidet toilet market, known for its innovative and highly rated products. The brand dominates the Toilet and Bidet subcategory, accounting for over 50% of the market share along with other major brands like Kohler and Glacier Bay. American Standard's bidet toilet seats, such as the Advanced Clean 2.5 SpaLet Bidet Seat, are praised for their advanced features like heated seats, dual-cleansing nozzles, and automatic open toilet seats. These products have gained significant consumer approval, with many users highlighting their ease of use and enhanced hygiene benefits. The brand's strong presence in the market is further reinforced by its wide availability at major retailers like Home Depot, Lowe's, and Amazon. For more information, you can explore their range of bidet products.

Coway

Coway is a prominent player in the bidet seats market, known for its innovative and high-quality products that cater to the growing demand for hygiene and comfort. In 2022, the global bidet seats market, which includes brands like Coway, was valued at USD 3.6 billion and is projected to reach USD 6.03 billion by 2030, growing at a CAGR of 6.67%. Coway's electronic bidet seats are particularly popular due to features such as adjustable water temperature, water pressure, and additional functionalities like heated seats and air drying. The Asia Pacific region, where Coway has a significant presence, accounted for more than 35.5% of the revenue share in 2022. The brand's focus on technological advancements and consumer comfort has contributed to the steady growth of the bidet seats market. For more information, explore their innovative bidet seats.

SmartBidet

SmartBidet is a leading brand in the smart bidet toilet seats market, known for its innovative and hygienic products. The brand offers features such as self-cleaning nozzles, customizable wash options, and energy-saving modes, contributing to the market's growth with a CAGR of 7.89% from 2022 to 2028. SmartBidet's products are part of a global market that was valued at USD 3255.98 million in 2022 and is projected to reach USD 5135.29 million by 2028. The brand's focus on advanced bathroom solutions and smart home integration has enhanced consumer trust and loyalty. With its robust global presence, SmartBidet continues to drive market growth through technological advancements and consumer preference for luxurious bathroom fixtures. For more details, check out their SmartBidet SB-1000.

GenieBidet

GenieBidet is a leading brand in the bidet toilet market, known for its innovative and hygienic products that cater to increasing consumer demand for advanced bathroom solutions. The global bidet seat market, which includes brands like GenieBidet, is projected to grow at a CAGR of 6.7% from 2023 to 2030, reaching a value of US$ 5.93 billion by 2030. GenieBidet's products often feature advanced technologies such as heated seats, adjustable water temperature, and air-drying options, enhancing user comfort and hygiene. The brand's focus on personal health and hygiene aligns with the rising awareness among consumers, particularly in regions like Asia Pacific where bidet adoption is high, with over 75% of houses in Japan equipped with bidet seats. GenieBidet's commitment to quality and customer satisfaction is reflected in its growing market presence and positive user reviews.

Luxe Bidet

Luxe Bidet is a renowned brand in the bidet market, known for its premium quality and affordable prices. Their products, such as the NEO 185 Plus, feature advanced technologies like a 360° self-clean mode and heated seats, enhancing bathroom comfort and hygiene. With over 200,000 5-star reviews, Luxe Bidet has established a strong customer satisfaction record. Their bidet attachments are designed to fit perfectly with or without a bidet, offering features like dual nozzles and hot water functions. Luxe Bidet's commitment to durability and customer satisfaction is backed by an 18-month warranty and a 100% satisfaction guarantee. For more information, visit Luxe Bidet's official website.

VOVO

VOVO is a renowned brand in the bidet industry, particularly noted for its innovative and design-award-winning products. Based in South Korea with offices and warehouses in the U.S., VOVO has garnered prestigious awards such as the "IF" award in Germany in 2014 and 2020. Their product line includes affordable electric bidet seats and integrated bidet toilets, with the TCB-090SA model being a best-seller, offering features like UV-LED sterilization and an auto open/close lid. VOVO's integrated bidet toilets are known for their sleek design and competitive pricing, often at half the cost of similar products from other top suppliers. The brand's commitment to hygiene and comfort has made it a favorite among consumers. For more information about their products, visit their collection of VOVO bidets.