Top Exercise Bike Brands: Pedal Your Way to Fitness

Staying fit and healthy has never been more accessible with the rise of exercise cycles that cater to various fitness levels and preferences. With a multitude of options available, selecting the right brand can significantly enhance your workout experience and ensure long-lasting satisfaction. Top brands like Peloton, Schwinn, and NordicTrack are renowned for their innovative features, durability, and user-friendly designs, each offering unique attributes that cater to different fitness goals. Curious to discover which exercise cycle brand suits your lifestyle best? Read on to learn more about the leading names in the industry and what sets them apart.

Illustration of exercise cycle

Best brands of exercise cycle in 2025

Peloton

Peloton stands as a leading producer of exercise cycles, dominating the connected fitness market with a remarkable 68% market share as of Q2 2024, up from 62% in the previous quarter. The company has experienced significant revenue growth, reaching $1.8 billion in 2020, a 100% increase from the previous year. With over 2 million connected fitness subscribers and an annual retention rate of more than 90%, Peloton has established a strong and dedicated user base. Its market presence is further solidified by a 63% market share in the U.S. smart fitness equipment market and a 20% share in the overall U.S. fitness equipment market. Peloton's success is attributed to its innovative products, effective marketing strategies, and high customer satisfaction. For more information, visit Peloton's official website.

NordicTrack

NordicTrack, a brand of ICON Health & Fitness, is a leading producer of exercise cycles, known for its innovative features such as iFit integration, which provides interactive workouts with real trainers and scenic routes. As of September 2023, NordicTrack holds the second place in both unit and dollar share in the US fitness equipment market, with a 5% unit share and 10% dollar share, although these shares decreased by 1 percentage point year-over-year. The brand's emphasis on technology and user experience has helped it compete effectively in the market. NordicTrack's products are popular for their durability and interactive features, making them a favorite among fitness enthusiasts. With its strong market presence, NordicTrack continues to be a formidable player in the exercise bike market.

Schwinn

Schwinn, a renowned brand in the fitness industry, continues to be a formidable player in the exercise bike market, known for its focus on durability, reliability, and affordability. The brand appeals to a wide range of consumers, contributing significantly to the market growth. In 2023, the recumbent segment, which is often preferred by consumers suffering from back pain and balance problems, dominated the market with a 51% share, a segment where Schwinn's products are highly regarded. The global exercise bike market, which was valued at USD 563.13 million in 2023, is expected to grow at a CAGR of 3.88% from 2024 to 2030. Schwinn's long-standing reputation and commitment to quality have made it a preferred choice for both home users and gym enthusiasts. For more information, visit the Schwinn Fitness website.

Echelon

Echelon Fitness is a leading brand in the home exercise bike market, known for its innovative and connected fitness solutions. Since its debut in 2017, Echelon has introduced over a dozen connected products, including bikes, rowers, fitness mirrors, and treadmills, catering to a broad customer base. The brand offers over 30 live classes daily and a library of nearly 5,000 on-demand classes, supporting a community of over 100,000 users. Echelon's products, such as the EX-3 Smart Connect Exercise Bike, feature 32 levels of resistance and integrate with smart devices via Bluetooth, making them a solid alternative to competitors like Peloton. The company has raised $65 million in funding to further its goal of making connected fitness accessible to more consumers.

Bowflex

Bowflex is a leading brand in the fitness equipment market, particularly notable for its exercise cycles. It holds just under 5% unit share and 6% dollar share in the US fitness equipment market. Following the COVID-19 lockdowns, Nautilus, the parent company of Bowflex, saw a nearly 94% increase in net sales in Q2 of 2020, highlighting the surge in demand for at-home exercise equipment. Bowflex introduced the VeloCore bike in 2020, which features a leaning mode and integrates with the JRNY membership-only workout app for personalized workouts. This strategic move has helped Bowflex transition from a purely physical equipment company to a hardware and software provider. For more insights, Bowflex energizes its targeting to reach new audiences hungry for home fitness.

Sole Fitness

Sole Fitness is a prominent player in the home exercise bike market, known for its high-quality and feature-rich exercise cycles. The brand is part of the broader indoor cycling market, which is projected to reach $2.8 billion by 2030, growing at a CAGR of 10% from 2022 to 2030. Sole Fitness products are favored for their durability, advanced technology, and user-friendly interfaces, making them a popular choice among fitness enthusiasts. The global home exercise bike market, where Sole Fitness operates, was valued at $1.6 billion in 2023 and is expected to grow to $3.2 billion by 2033 at a CAGR of 7.2%. With a strong presence in the market, Sole Fitness continues to innovate and meet the increasing demand for home fitness equipment. For more information, visit their official website.

Keiser

Keiser Corporation is a leading producer of exercise cycles, renowned for its innovative and high-quality products. With over 300,000 Keiser Indoor Bikes sold worldwide, the company has established itself as a preferred choice among top professional sports teams, including every baseball team in the majors and soccer champions of nine countries. Keiser's award-winning M Series, built on magnetic resistance technology, offers a superior riding experience. The company has been involved in over 80 peer-reviewed and published research studies on strength training, particularly focusing on its benefits for the aging population. Keiser's products are used by elite athletes, medical experts, and rehabilitation specialists, solidifying its position at the cutting edge of the fitness industry. Learn more about the company's achievements and approach to fitness by visiting their official website.

ProForm

ProForm, a subsidiary of Icon Health & Fitness Inc., is renowned as one of the leading producers of exercise cycles, particularly upright exercise bikes. The company's products are known for their innovative technology, including interactive screens and virtual reality integration, which enhance user engagement and motivation. ProForm's market presence is significant, with its parent company being one of the key players in the global upright exercise bike market, which is expected to grow at a CAGR of 6.2% from 2023 to 2030, reaching a market size of US$ 2.91 billion by 2030. ProForm's products cater to both home users and commercial gyms, contributing to the market's growth driven by increasing health consciousness and the demand for convenient fitness options. The brand's commitment to quality and innovation has made it a favorite among fitness enthusiasts.

Life Fitness

Life Fitness, LLC is a leading manufacturer in the gym and exercise equipment industry, holding a significant market share of 36.77% in the US as of 2024. The company generates substantial revenue, with an estimated $367.7 million in 2024, and a profit of $29.1 million, reflecting a profit margin of 7.9%. Life Fitness is renowned for producing high-quality exercise cycles, among other fitness equipment, catering to the growing demand for health-conscious lifestyles. Their products are favored by both individuals and commercial fitness centers, contributing to the industry's growth driven by obesity prevention and government health initiatives. With a strong presence in the market, Life Fitness continues to innovate and meet the evolving needs of fitness enthusiasts.

Sunny Health & Fitness

Sunny Health & Fitness is a renowned brand in the exercise equipment industry, particularly known for its high-quality and durable cycle bikes. With an estimated annual revenue of $22.9 million and a workforce of 85 employees, the company has seen a 21% growth in employee count recently. Their products, such as the Evolution Pro 2 and SF-B1918 Indoor Cycling Bike, offer advanced features like adjustable seats, magnetic resistance, and onboard performance monitors, making them ideal for both home and commercial use. Sunny Health & Fitness stands out for its commitment to providing affordable and effective fitness solutions, contributing to the growing demand in the home exercise bike market, which is projected to reach $3.2 billion by 2033 with a CAGR of 7.2%. Their cycle bikes are designed to accommodate various fitness needs and budgets, ensuring a comprehensive home workout experience. For more information, you can check out their cycle bike purchasing guide.