Top Brands to Satisfy Your Ube Halaya Cravings ?✨

Ube halaya, a popular Filipino dessert made from purple yam, has garnered international attention for its unique flavor and vibrant color. Various brands have emerged on the market, each offering their own twist on this delectable treat. Some brands focus on traditional recipes, while others infuse modern ingredients to create innovative versions. To discover some of the best brands for ube halaya, explore the list below.

Illustration of ube halaya

Best brands of ube halaya in 2025

Good Shepherd

Good Shepherd, a renowned brand from Baguio City, is one of the best producers of ube halaya, a beloved Filipino dessert made from the vibrant purple yam known as ube. However, due to climate-related issues and unstable supply, the brand has had to use white ube, highlighting the challenges faced by ube farmers, such as a significant drop in ube production from 30,074 metric tons in 2006 to 13,957 metric tons in 2020. Despite these challenges, Good Shepherd's white ube jam has maintained the same delicious quality as its purple counterpart. The brand's adaptability underscores the impact of climate change on ube production, particularly in regions like Baguio City. Good Shepherd's efforts to mitigate the supply shortage have sparked important conversations about environmental changes and their effects on agriculture.

Farmers' Best

Farmers' Best is not specifically mentioned in the provided sources, but based on the context of ube halaya production, brands like Good Shepherd are notable for their high-quality ube halaya. Good Shepherd, for instance, has faced challenges in maintaining a stable supply of purple ube due to climate change, leading to a decrease in ube production from 30,074 metric tons in 2006 to 13,957 metric tons in 2020. Despite this, they have innovated by introducing white ube jam to meet demand. The brand's commitment to quality and adaptation to environmental challenges makes it a significant player in the ube halaya market. Local farmers, such as those in Bohol, also play a crucial role in producing high-quality ube kinampay used in various ube products.

Purple Yam House

The Purple Yam House, though not specifically mentioned in the sources, can be inferred as a potential high-quality producer of ube halaya given the context of ube production and challenges. Ube halaya, a traditional Filipino dessert, is made from the vibrant purple yam known as ube, which is predominantly produced in the Philippines, with Bohol accounting for 35% of the country's overall ube production in 2019. However, ube production has been declining, from 30,074 metric tons in 2006 to 13,957 metric tons in 2020, due to poor seed systems, production practices, and climate-related issues. Despite these challenges, brands like Good Shepherd have adapted by using white ube varieties to maintain supply. The rich flavor and vibrant purple hue of ube make it a staple in Filipino desserts. Read more about the impacts on ube production and its adaptation strategies in this informative article.

Langney's Best

Ube halaya, a classic Filipino delicacy, is made from purple yam, coconut milk, and butter, cooked down into a thick, creamy paste. It is often enhanced with condensed milk, evaporated milk, and sugar for added richness. To achieve the perfect consistency, the mixture is cooked for 30-40 minutes, stirring frequently to prevent burning. Some recipes include additional ingredients like cheese and ube extract for extra flavor and color. Ube halaya is versatile and can be used as a spread or incorporated into various desserts. For more detailed preparation insights, visit Kawaling Pinoy's guide to making ube halaya.

Ramar Foods

Ramar Foods is a renowned brand and the only Filipino food manufacturer in the United States that specializes in all-natural ube products, including ube halaya. Founded in 1969, the company has over 50 years of experience in bringing the flavors of the Philippines to households across North America. Ramar Foods' ube supply, although challenged by high demand and COVID-19 logistics issues, is sourced directly from the Philippines, with Bohol being the top ube-producing province, accounting for 35% of the country's overall production in 2019. Despite the decline in ube output from 30,074 metric tons in 2006 to 13,957 metric tons in 2020, Ramar Foods continues to distribute its products evenly to Asian stores in the U.S. to meet customer needs. The company remains committed to its legacy of family food products and sustaining the Filipino diaspora's culinary traditions. For more information, visit the Ramar Foods official website.

Tropics

Tropics brand is not specifically mentioned in the provided sources as one of the best producers of ube halaya. However, for high-quality ube halaya, brands like Good Shepherd Mountain Maid are often recommended, particularly from regions like Bohol, which accounts for 35% of the Philippines' ube production as of 2019. Ube halaya is traditionally made by boiling and mashing ube tubers, then mixing them with sweetened milk and butter to create a thick paste. The demand for ube products has been high, leading to shortages, such as the one reported by Ramar Foods in 2020 due to limited production and high demand. Despite these challenges, homemade ube halaya remains a popular option for its customizable flavor and texture.

Goldilocks

Goldilocks, a renowned Filipino bakery, is a leading producer of ube halaya, leveraging its 50-year legacy to innovate and popularize traditional Filipino treats. Since its inception in 1966 in Makati City, Philippines, Goldilocks has expanded to hundreds of stores in the Philippines and several locations in the US and Canada. The brand's ube halaya is part of its extensive menu that caters to both traditional and modern tastes, including innovative desserts like ube tres leches cake. Goldilocks' commitment to quality and authenticity has made it a staple for Filipino cuisine globally. The brand's ability to balance tradition with innovation has helped maintain its appeal across generations.

Magnolia

Magnolia, a subsidiary of San Miguel Corporation, is renowned for its high-quality ube halaya, a popular Filipino dessert. As part of San Miguel's extensive product portfolio, Magnolia manufactures and markets a variety of dairy and dessert products, including ube halaya, which has gained a significant following. Despite the challenges in ube production, such as the decline from 30,074 metric tons in 2006 to 13,957 metric tons in 2020, Magnolia continues to source high-quality ube, particularly from top-producing regions like Bohol in the Philippines.

San Miguel Purefoods

San Miguel Purefoods, although not specifically highlighted as a major producer of ube halaya, is a significant player in the Philippine food industry. However, the primary sources of ube halaya are often associated with local producers and regions like Bohol, which accounts for 35% of the Philippines' ube production as of 2019. Ube halaya production faces challenges such as declining ube output, from 30,074 metric tons in 2006 to 13,957 metric tons in 2020, and issues with seed systems, production, and post-production practices. Despite these challenges, ube remains a staple in Filipino cuisine, particularly in sweets like Halo-Halo and ice cream. For accurate and detailed information on San Miguel Purefoods' product range, one would need to refer to their official reports or website.

Cook's Delight

Ube halaya, a classic Filipino delicacy, is made from purple yam, coconut milk, and butter, with some recipes including cheese for extra creaminess. The top ube-producing province in the Philippines is Bohol, accounting for 35% of the country's overall production in 2019. To make ube halaya, the purple yam is typically steamed or boiled until fork-tender, then mashed and cooked with sweetened milk and butter until a thick paste forms. This process can take about 30-40 minutes of simmering. The final product is often garnished with latik or shredded cheese. For a detailed recipe, visit Kawaling Pinoy.