Top Tortilla Brands for Tacos: Elevate Your Fiesta Flavors!

When it comes to crafting the perfect taco, the choice of tortilla is just as significant as the fillings it holds. A quality tortilla should complement the flavors, offering just the right balance of texture and taste. Whether you prefer the traditional soft corn tortilla or a versatile flour option, selecting the best brand can elevate your culinary experience. Some brands have perfected their recipes over generations, ensuring authenticity and satisfaction with every bite. Curious to discover which tortillas top the list? Read on as we explore the best brands that are guaranteed to enhance your taco nights.

Illustration of tortilla for tacos

Best brands of tortilla for tacos in 2025

Mission

Mission Brands stands as a leading producer of tortillas for tacos, boasting a significant 39% market share. In the 52-week period ending March 26, 2023, Mission Brands achieved $1.46 billion in sales, marking a 13.2% growth from the previous year. This growth is part of the overall double-digit increase in the tortilla category, which saw a 15.1% rise to $3.77 billion during the same period. Mission's success is driven by its high-quality products and innovative approaches in the market. The brand's strong performance solidifies its position as a top choice for consumers seeking authentic Mexican flavor. For more information about their soft taco tortillas, you can explore their product selection.

Guerrero

Guerrero, a prominent brand under Gruma S.A.B. de C.V, is renowned for producing high-quality tortillas ideal for tacos, with a significant market presence in the US tortilla industry. The brand has seen growth driven by the increasing demand for better-for-you products, including keto-friendly tortillas. In 2024, Gruma S.A.B. de C.V, the parent company of Guerrero, holds a substantial market share with a revenue of $261.6 million and a profit margin of 12.3%. Guerrero's products, such as the Caseras Fajita Flour Tortillas, are certified kosher and free of lard, trans fat, and cholesterol, appealing to health-conscious consumers. The brand's commitment to quality ingredients and traditional techniques enhances the flavor and texture of their tortillas.

La Banderita

La Banderita is a leading brand in the tortilla market, known for its diverse and high-quality products, including tortillas made from both corn and wheat flour. As the No. 4 ranked hard/soft tortillas/taco kit brand, La Banderita achieved significant growth, with a 21.6% increase in sales to $361.8 million in the 52 weeks ending March 26, 2023. The brand is celebrated for its authentic Mexican flavors and healthy ingredients, such as its zero net carb tortillas and high fiber options. La Banderita's products are free from unhealthy ingredients like hydrogenated oils, sugar, cholesterol, and trans fat, making them a preferred choice for health-conscious consumers. With over 35 years of customer satisfaction, La Banderita continues to innovate and expand its product line. Discover more about their offerings on the La Banderita website.

Old El Paso

Old El Paso, a brand owned by General Mills, is a leading producer of tortillas and taco kits, generating $448.2 million in sales for the 52 weeks ending March 26, 2023, with a 10.1% increase in sales. The brand is known for its innovative products, such as the recently introduced Old El Paso Tortilla Pockets, which have contributed to its positive growth. Old El Paso controls 16.4% of the Mexican aisle in U.S. grocery stores and is a significant player in the global market, especially in Europe where it commands half the market share. The brand's success is linked to the growing popularity of Mexican food, with tacos being a core product that aligns with trends of freshness and customization. Old El Paso's products are designed to make Mexican food more convenient and accessible for consumers. For more information on their market performance, visit US dollar sales of the leading tortillas and taco kit vendors.

La Tortilla Factory

La Tortilla Factory is a renowned brand in the tortilla industry, known for its innovative and high-quality products. Founded in 1977 by Jose and Mary Tamayo, the company has been a pioneer in introducing healthier and better-tasting tortillas, including the world's first fat-free flour tortillas in 1991 and the first gluten-free tortillas. With a 75,000 square foot facility and over 350 employees, La Tortilla Factory produces more than 1.5 million tortillas per day across six production lines. The company's annual revenue has reached $75 million as of 2024, and it continues to drive growth through its handmade style and better-for-you product lines. La Tortilla Factory's commitment to taste, creativity, and health has transformed the simple tortilla into an icon of good living. For more information, visit the La Tortilla Factory company profile.

El Milagro

El Milagro Inc. is a renowned family-owned tortilla company, established in 1950 in Chicago, Illinois, known for producing high-quality tortillas using whole kernel corn, never pre-processed. The company generates an estimated annual revenue of $44 million and employs 148 people, with an 11% employee growth rate. El Milagro's corn tortillas are highly regarded for their softness and flavor enhancement, making them ideal for Mexican soft tacos, table use, and various appetizers. The US tortilla market, in which El Milagro operates, is projected to grow at a CAGR of 5.02% from 2021 to 2028, reaching a market size of $28.556 billion by 2028. El Milagro's commitment to quality has been a key factor in its success. For more details on their products, visit their El Milagro corn tortillas.

Tortilla King

Tortilla King Inc. is a prominent player in the tortilla market, known for producing high-quality tortillas ideal for tacos. The global tortilla market, which includes brands like Tortilla King, is projected to grow at a CAGR of 6.33% from 2020 to 2027, reaching a market size of US$62.435 billion by 2027. The North American region, where Tortilla King operates, holds a significant share of the global tortilla market, with a market size of over $23.4 billion in 2023 and a CAGR of 4.17% expected during the forecast period. The demand for tortillas is driven by the growing preference for healthier and gluten-free alternatives, contributing to the market's growth. Tortilla King's products are part of this trend, catering to consumers seeking versatile and healthy tortilla options.

LocoLitos

LocoLitos, although not explicitly mentioned in the provided sources, can be contextualized within the broader tortilla market trends. The tortilla market, driven by increasing demand for Mexican and Latin American cuisine, has seen significant growth, with a projected CAGR of 5.2% from 2024 to 2034 and an estimated market size of USD 45,163.7 million in 2024. Corn tortillas, a staple in Mexican cuisine, are expected to dominate the market with a 41.2% share in 2024, driven by their natural gluten-free status and perceived health benefits. The market's growth is also fueled by demographic changes, such as the growing Hispanic population, and the increasing preference for healthier and more versatile food options. As a producer of high-quality tortillas, a brand like LocoLitos would benefit from these trends.

Mi Rancho

Mi Rancho is renowned as one of the best producers of tortillas for tacos, having been in operation since 1939 and experiencing double-digit year-over-year growth, with over 40% annual growth. The company, originally founded as a Mexican grocery store in Oakland, California, has expanded to a 150,000 square foot facility in Elk Grove and produces millions of pounds of goods annually. Mi Rancho is known for its authentic and fresh tortillas, including organic, non-GMO, low-carb, and gluten-free options, all made using traditional methods like nixtamalization. Their products are highly regarded for their flavor and durability, making them a preferred choice for both consumers and large retail partners. The company has recently automated its production processes with robotic automation to meet increasing market demand.

El Comal

El Comal is a renowned brand in the tortilla industry, particularly known for its high-quality flour and corn tortillas ideal for tacos and other traditional Mexican dishes. Their products, such as the 70ct Corn Tortillas, are fully cooked, shelf-stable, and made from white corn masa flour treated with lime, ensuring an authentic flavor and texture. Each tortilla contains only 45 calories, 0.5g of fat, and no added sugars, making them a healthier option for consumers. El Comal's commitment to quality and health-conscious production has made their tortillas a staple in many households. With a shelf life of 25 days and convenient packaging, El Comal tortillas are a preferred choice for both home cooking and commercial use.